PPC Masterminds

All 5 Star Rated Digital Marketing Agency. Consistently ranking clients on Google page #1, building masterpiece pay-per-click (PPC) campaigns that provide ROI, while continuously enhancing website & traffic conversion rates using top-in-class digital strategies, conversion optimization techniques from data-driven web analytics data.

Founder, CEO

Zaid Ammari

"How do I reach my target audience?”
“What if my ads run out my budget?”
“What if my strategy isn't effective?”

These questions can cause anxiety for any brand.

Whether you're a burgeoning startup, a multinational corporation, or a personal brand...

Your digital strategy is your lifeline.

	•	You need to be accurate with your ad targeting
	•	You need to be smart with your budget allocation
	•	You want to be renowned for your online impact

To do so, you need a robust digital marketing strategy.

I've had the pleasure of aiding brands like Sony and University of California in fine-tuning their digital strategies, delivering engaging content, and driving meaningful online conversations.

Fortune 500 companies.
Fast-growing startups.
Personal brands with substantial visibility.

They trust me with their digital compass. Will you?

Looking to enhance your SEO?
Searching for ways to maximize your PPC campaigns?
Need to improve your conversion rates?
Want to develop or refine your brand's digital strategy?

Just drop a "Hey Z!" in a message and let's get started.

Or just hop into my Calendly and let me know you're serious: https://calendly.com/ppcmasterminds/brand-consultation

Google Ads & Web Analytics Teacher & Consultant

Placements Media

•	Created & presented quarterly analytics reports & data to heads of 3 major global companies. Provided actionable recommendations that provided more than 40% increase in sales/customer acquisition & retention.

•	Created & designed more than 50+ Google Analytics specs to measure web asset performance and digital marketing initiatives with ROI models in mind.

•	Modeled consumer acquisition funnel from marketing touch points to final conversion. 

•	Built tracking dashboards and wrote impact reports for digital marketing campaigns, website optimizations, community interactions, and game updates using data from web, text, and in-game telemetry. 

•	Designed KPIs and reporting dashboards for customer engagement and sentiment analysis with quantitative text data from channels including customer service tickets, surveys, in-game chat logs, and social media. 

•	Wrote A/B testing proposals, reported results of implementation and recommendations for web experience. 

•	Responsible for data analysis, web analytics, forecasting, cross-channel attribution, dashboards, reporting, trending, ROI optimizations, A/B and multivariate testing, conversion tracking validation, budget allocation. 

•	Managed Google Analytics, AdWords, and social media campaigns for small and independent businesses. 

•	Google Certified Professional for over 3 years

Digital Marketing Specialist

Quigley-Simpson

•	Proposed & coordinated site content tagging structure for streamlined Omniture reporting. 

•	Managed Google Analytics, AdWords, and social media campaigns for small and independent businesses.

E Factor Media

•	Wrote analysis reports and built interactive executive dashboards measuring impact of digital marketing  campaigns using metrics from web analytics platforms, social media channels, sales data.
 
•	Designed KPIs and reporting dashboards for customer engagement and sentiment analysis with quantitative text data from channels including customer service tickets, surveys, in-game chat logs, and social media. 

•	Designed Google Analytics specs & tracking procedures to measure web asset performance and digital marketing initiatives.

•	Proposed & coordinated site content tagging structure for streamlined Omniture reporting. 

•	Managed Google Analytics, AdWords, and social media campaigns for small and independent businesses.

Hello there, welcome to my profile!

Think your company can be generating more sales with less time, but your not there yet! Well, that’s why I am here in a nutshell. 

I help brands conquer the digital space. My expertise encompasses digital marketing strategy, PPC, and SEO for companies like Sony and University of California. Want to e-meet and discuss potential opportunities? I'm always open to connect and explore.

The more detailed version:

I specialize in crafting digital marketing strategies, managing effective PPC campaigns, and optimizing SEO for businesses that believe in their mission. 

Whether you're launching your digital presence or looking to amplify your reach, I can guide you in the right direction.

Over the past 11 years, my strategies have helped my clients reach their revenue goals.
Many of the brands I've partnered with have earned numerous accolades in their respective industries. While I can't claim full credit for these achievements, it's immensely gratifying to contribute to their success stories.

I live by the motto "work smarter, not harder".

If you asked my past clients or colleagues about me, you'd likely hear "robot" and "workaholic". I wouldn't dispute these labels, though I prefer "passionate digital strategist", to be more precise.

If you're interested in collaborating, please don't hesitate to reach out.

Fair warning: if you try to sell me something within 5 seconds of my 'Accept' click, I'll swiftly guide you towards the LinkedIn abyss. No jokes!

On a more positive note...

If you're considering working together, know that I offer free initial consultations. I respect your time and your business and expect mutual respect. 

HOW CAN I HELP YOU?

√ Consult on PPC campaigns & provide you with actionable recommendations from data.

√ Rank your website & your other properties on Google page #1. Ask me for proof! 

√ Create & rank videos on Google & YouTube page #1.  Ask me for proof! 

√  Optimize & fix tracking and web analytics data points to better measure your SEO & PPC traffic and optimize your websites for maximum revenue generation. 

√ I am also a contributor to tech.co, business.com, business2community.com and 30 more high authority websites, where I can help spread the word about your business and provide you with qualified leads. Ask me for samples! 

So, dear LinkedIn connections, brands, coaches, corporations... If I sound like the digital strategist for you, let's chat. My virtual coffee machine is always on standby.

Thanks for reading until the end. You're fantastic!

Zaid

Zaid A.

Julia Toronczak LLC

I help anxious and ambitious achievers break through the barriers that are preventing them from achieving their dreams and living life on their terms. 

You might resonate with the experience of grappling with an inner critic that undermines your self-confidence and leaves you second guessing yourself, or scrutinizing every interaction with others. 

As a complex PTSD survivor with a nasty inner critic, I struggled finding the right support during my healing journey while simultaneously working in a highly stressful sales role. My ambition and drive were constantly being sabotaged by my inner critic telling me I wasn’t good enough, and holding me back from believing in my own potential.

My mission is to empower you to heal and grow so that you can start thriving. 

Together we can liberate you from the grip of your inner critic and awaken your inner badass.

Confidence Coach

CorePower Yoga

-My mission as a yoga instructor is to provide a means of healing through mindful, yet physically intensive physical movement that cleanses your soul and provides clarity in your mind. To empower and enlighten yourself to achieve what makes your heart sing. 

-Incorporating knowledge from a physiology/anatomy background to guide students safely through their classes

Yoga Instructor

Beyond the Waves Blog

•	Started a blog to promote Down Syndrome awareness and inclusion, by sharing my own story with my twin brother who has Down Syndrome
•	Founded a small jewelry business where some of the proceeds are being donated towards Down Syndrome research and awareness
•	Featured on BBC Three, Daily Mail, Fox 5 News, The San Diego Union Tribune

Founder

Sequoia Consulting Group

Sequoia Consulting Group is a tech-enabled consulting and services company that provides benefits, HR, payroll, and risk management solutions for people-driven employers with 20 to 20,000 employees.

The Sequoia People Platform centralizes workforce data and helps companies navigate complex issues so they can maximize their investment in people, whether they are in office, distributed, or global. For two decades, Sequoia has been working with companies to balance the needs of their business with the needs of their people.

Business Consultant

Marsh & McLennan Agency - West

Marsh & McLennan Agency is one of the nation’s leading insurance brokerages, offering a comprehensive line of risk management and employee benefit solutions.

At MMA, we work together everyday to deploy our firms robust resources, while building and maintaining successful relationships with our clients and partners.

Client Executive

Knight Lab

•	Excel in 16S sequencing and Shotgun Metagenomics
•	Supervised and trained undergraduates entering the lab
•	Proficient in sample plating, running PCR’s, DNA clean up with the QIAquick PCR Purification kit, and loading the Illumina Miseq
•	Experience with the use of liquid handling robots, including: Echo 550 Liquid Handler, Eppendorf EPmotion 5075, TTP Labtech Mosquito, and King Fisher
•	Facilitated in plating a variety of sample types, including fecal/oral/skin swubes, fecal cards, fecal tubes, mouse fecal pellets, and mucus from HIV patients
•	Proficient in using excel with the Biotek Synergy Plate Reader, and creating pooling files for the EPmotion 
•	Assisted with the American Gut Project e-mail help account, answering questions participants had about the project and their samples
•	Sent out kits to participants
•	Initiated a Down Syndrome Study Cohort for the American Gut project


https://knightlab.ucsd.edu/

Research Associate 

UCSD Recreation

•	Collaborated with a team of 5 supervisors to improve the the quality of the Canyonview Aquatic Center
•	Organized quarterly trainings for staff to improve their first aid and customer service skills
•	Disciplined, Trained and Supervised staff of 50+ employees
•	Conducted interviews with potential employees
•	Acted as a liaison among various departments on campus
•	Managed inventory and sale of retail items
•	Departmental policy and manual editor 
•	Orchestrated events for staff and students 
•	Directed and edited videos to demonstrate policies and skills 
•	Customer Service Representative 
•	Cash Handling Experience

Head Lifeguard

Empowering anxious and ambitious women to build their confidence and find fulfillment outside of their 9-5 | Confidence & Fulfillment Coach | Yoga Instructor | PTSD Thriver | Down Syndrome Advocate

I originally pursued medical school in hopes of fulfilling my vision of supporting others with their health and well-being. And my twin brother, Michael, changed my mind.

Michael has Down Syndrome, and has taught me so much about:
🫶🏻 kindness
🫶🏻 empathy
🫶🏻 unconditionally loving others (and especially yourself)
🫶🏻 having patience
🫶🏻 and embracing new perspectives.

This fueled my passion towards personal development and guided me to become a confidence coach, where I can use this background to create a safe, supportive space for my clients to heal and grow.

I help take my clients from feeling anxious and ambitious, to empowered and fulfilled. 

When we work together, I help you get clear on where you want to be, identify your values so that you can make decisions with ease, and incorporate habits that will help you take inspired action without losing your sh*t so that you can feel confident and successful. 

You might resonate with the experience of grappling with an inner critic that undermines your self-confidence and leaves you second guessing yourself, or scrutinizing every interaction with others. 

As a complex PTSD survivor with a nasty inner critic, I struggled finding the right support during my healing journey while simultaneously working in a highly stressful sales role. My ambition and drive were constantly being sabotaged by my inner critic telling me I wasn’t good enough, and holding me back from believing in my own potential. 

Together we can liberate you from the grip of your inner critic and awaken your inner badass.

https://www.mindbodyjulia.com/

taplio

The Battle

Zaid A.

Julia Toronczak, ACC, WPCC

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