Brothers In Need

Director of Operations - Melbourne

OutSystems

Account Executive - Mid Market

Stealth

Co-Founder

Salesforce

Team Leader - Senior Business Development

Team Leader - Business Development

Business Development 

Colonial First State

• Design, develop, and deliver comprehensive training programs for new employees as well as further the skillset of existing staff through continuous training.
• Ascertain and analyse training requirements and heighten training quality to ensure a high level of customer service.
• Orchestrate training sessions for more than 100 staff within the business for various levels.

Lead Trainer

• Demonstrated expertise securing new business while ensuring a high level of client retention.
• Delivered general advice to new members in order to implement more educated and informed decisions.
• Supported both inbound and outbound phone lines while also proactively seeking opportunities to assist the team in completing call backs, processing work items, and monitoring the team’s inbox.

Financial Consultant

•	Educated over 25,000 members, advisers, and employers regarding the full line of Colonial First State offerings, such as superannuation, investments, and pensions.
•	Delivered the highest level of customer service to a high volume of diverse members while cultivating and fostering relationships with team members and stakeholders.
•	Resolved complex enquiries concerning financial service legislation and evolving regulations.

Client Services Representative

The Reject Shop

Assistant Manager

Sales Consultant

Ramsay Health Care

Logistics Assistant

I'm passionate about driving business growth through Sales leadership and a relentless pursuit of excellence. With a career spanning diverse roles, I've consistently proven my ability to deliver outstanding results.

I'm currently working as an Account Executive at OutSystems and also have the pleasure of running the Brothers In Need branch in Melbourne.

Zak Al-Munir

Building personal brands with AI & Video through a GPT system 🤖

Celeste Yamile 🤖

3 years ago, I made the decision that changed my life.

Took the risk. Hoped to figure it out... eventually. 

"You should get a degree" 
"You should have a plan B"

But... what if I go all in?

・Traveled to learn English, made friends globally
・Locked myself in for 24 months
・Obsessed with content to get damn good at it
・Invested 6 figures in my currency in knowledge
・Got in a business magazine and podcasts
・Helped some of the fastest-growing companies in the US with LinkedIn (yeah, the Inc. 5000 ones)
・Became the highest earner in my family tree at 21

I still have a lot to learn, and I definitely had a ton of "I quit" and "screw this" moments.

(btw, mom still doesn't get what I do for a living)

But wanted to use this as a reminder to do the uncomfortable this year.

With a bit of that uninformed optimism screaming:
"Why can't I?"

If that move for you is growing your business with content on LinkedIn...

We're doing free profile audits at BrandWise to help you set up a blueprint for the rest of the year: https://lnkd.in/gkgaA9JR 🎁

If you're willing to step out of the comfort zone,
it might actually change your life.

I'm committing.
Will you?

AI-assisted personal branding to help founders scale their high-ticket offers | Smarter content, better engagement, more inbound leads

A silent killer for LinkedIn growth.

This mistake stole 2 years of progress from me: 

I overthought everything.

・ I binged YouTube tutorials like they were Netflix 
・ I created 10+ versions of my vision board 
・ I collected 1,000s of freebies 

Then reality slapped me in the face:

Even after all the "learnings" (but no practice) 
I sucked! (and not just a little)

Because learning without action is lying to yourself.
It feels productive, but it changes nothing.

Want to skip that whole mess?

I'm doing free audits to help you get a high-converting LinkedIn profile & content plan for inbound leads in 2026: https://lnkd.in/gkgaA9JR

This is the shortcut I wish I had when I was starting.

If you're ready to actually DO stuff this year (not just bookmark "one more tip") I'll see you there: https://lnkd.in/gkgaA9JR

Dreamers dream, doers actually grow.

Agree?

The 5-minute AI strategy that turns ignored profiles into authority magnets:

In this 3-part breakdown, we're diving into headlines that actually work.

Most headlines sound like everyone else's (boring).

But when you nail this formula, the right people start paying attention.


P.S. Want me to roast your profile like Gordon Ramsay roasts amateur chefs? (minus the yelling... mostly)

I'm doing FREE profile reviews where I'll show you exactly what's scaring away your dream clients:

🎁 https://lnkd.in/gkgaA9JR


P.P.S. Here's the prompt I used: 

--- 

Help me write my headline, give me 3 examples for each of these 3 templates. Adapt it to my needs. 

- My ideal audience: […]
- The problem I solve for my audience: […]
- The mechanism I use to solve that problem: […]
- Some social proof about me is that […]

TEMPLATE 1: I help you get [Benefit] through [Mechanism] | [Credibility] | [Topic1] [Topic2] [Topic3]
Example: I help you attract & convert clients through Power Writing. | Ranked No.37 LinkedIn creator in the world | Brand - Content - Copy

TEMPLATE 2: [l do X] for [specific audience]. [Benefit 1], [Benefit 2], and [Benefit 3]
Example: I ghostwrite LinkedIn posts for 7-figure B2B founders. Save time, grow your audience, and get more leads.

TEMPLATE 3: I help [Audience with X characteristics] achieve [Y goal]. [Relevant question]. [CTA]
Example: I help men over 40 recover their energy. Want to feel stronger, younger, and unstoppable? Shoot me a DM

---

LinkedIn headline

LinkedIn as we knew it has been dying since 2024.

Some notable "deaths" include:

1. AI comments, thinking "no one will notice"
2. "Would love to connect and explore synergies"
3. "CEO | Thought leader" (anyone can be one now)
4. "Hi [victim name], I saw you commented on [X] post"

The reality is that we're tired of:

• "Personalized" messages that clearly aren't
• Cold pitches that make no sense
• AI-ish content with zero value
• The fakeness

But all that noise is a big opportunity.
Cuz doing the opposite wins the respect of a high-quality audience.

Is it hard? Hell yes.

As a non-native speaker, sometimes I feel like I don't have the vocab to be part of the cool kids club.

I'm figuring it out, and I'll share what works with you. 

For now, I found this pretty useful:
1. Map out everything you hate
2. Do the exact opposite

The first time I tried it for a week, I got more leads than in an entire month following someone else's advice blindly.

Your turn: 
What do you feel stopped working the most?

4 fast steps to validate your LinkedIn

(And avoid missed leads)

Most founders treat LinkedIn like a business card.
But clients don’t reach out because you exist.

It’s about positioning yourself as the obvious choice to solve their problem.

Here's how to calculate the metric that will tell you if you're doing it right. 👇 

::: 

P.S. If you want me to roast your profile and show you what's not working in your strategy, I'm doing free profile reviews for my community ✨ 

https://lnkd.in/gkgaA9JR

Profile Efficiency Score

This has to be the craziest AI prompt I’ve tried.

It helps you create new photos for your LinkedIn.

Two weeks ago, a client did a photoshoot.

She was worried because even though she looked like a total girl boss…

All the photos had the same theme and outfit.

So I figured we could fix it with Nano Banana.

Here’s how you can modify and remove hard objects without creating a plastified, weird version of yourself: 

1. Go to Nano Banana (Google’s image model)
2. Select the “Thinking” model + upload your image
3. Write your prompt. You can use mine as a guide

::::::

𝘙𝘦-𝘪𝘮𝘢𝘨𝘪𝘯𝘦 𝘵𝘩𝘪𝘴 𝘱𝘪𝘤𝘵𝘶𝘳𝘦 𝘰𝘧 𝘮𝘺𝘴𝘦𝘭𝘧.
𝘋𝘰𝘯’𝘵 𝘮𝘰𝘥𝘪𝘧𝘺 𝘵𝘩𝘦 𝘧𝘢𝘤𝘪𝘢𝘭 𝘧𝘦𝘢𝘵𝘶𝘳𝘦𝘴 𝘰𝘳 𝘵𝘦𝘹𝘵𝘶𝘳𝘦.
𝘖𝘯𝘭𝘺 𝘤𝘩𝘢𝘯𝘨𝘦 𝘵𝘩𝘦𝘴𝘦 𝘵𝘸𝘰 𝘵𝘩𝘪𝘯𝘨𝘴:
- 𝘛𝘩𝘦 𝘰𝘶𝘵𝘧𝘪𝘵: 𝘶𝘴𝘦 𝘢 𝘤𝘳𝘦𝘢𝘮-𝘤𝘰𝘭𝘰𝘳𝘦𝘥 𝘴𝘸𝘦𝘢𝘵𝘦𝘳 𝘸𝘪𝘵𝘩 𝘢 𝘝-𝘯𝘦𝘤𝘬 𝘢𝘯𝘥 𝘢 𝘴𝘮𝘢𝘭𝘭 𝘯𝘦𝘤𝘬𝘭𝘢𝘤𝘦
- 𝘙𝘦𝘮𝘰𝘷𝘦 𝘵𝘩𝘦 𝘣𝘭𝘢𝘤𝘬 𝘭𝘢𝘮𝘱 𝘱𝘰𝘭𝘦 𝘪𝘯 𝘵𝘩𝘦 𝘣𝘢𝘤𝘬𝘨𝘳𝘰𝘶𝘯𝘥

::::::

Now, if you want more help looking professional on LinkedIn…

I do free audits to help you get a high-converting LinkedIn profile with AI so you can get inbound leads.

🎁 Apply here: https://lnkd.in/gV3XkST3

Curious, have you played with Nano Banana before?
I’m getting obsessed with finding cool use cases.

Building a business is sold as a dream.

But these are 3 things I wish I knew before having one: 

1) You'll have to build many careers in record time: 

・Sales
・Writing
・Marketing
・Public speaking
・Project management
・Product development

2) Simple things become trickier than you expect: 

・Offer crafting
・Email
・DMs 

3) Yet, others will sell courses teaching:

・How to reach 6 figures in 3 months
・How to generate money while you sleep
・How to automate 99% of your work with AI

Most advice is garbage until you see the truth:

・This takes reps
・This takes failures
・This takes dedication

The work is heavy, but it's worth it.
Keep going!

Want to start posting in 2026 but have no plan?
Here's a weekly structure I use with clients to book their first 3 high-ticket clients with organic content.

No ads.
No cold outreach.
No unstable referrals.

Consistency can also mean posting 3 days a week.
So... if you don't post daily, just alternate the formats.

🎁 Bonus to give you an extra hand: 

You can steal here my list of 200 proven hooks, so you never stare at a blank screen wondering how the hell to start scrolls topping posts: 
https://lnkd.in/gAm-JT-6


P.S. How many days per week are you planning to post?

Going viral won’t grow your business.

Google’s 7-11-4 rule proves it.

They noticed that the more time someone spends knowing you, the more likely they are to buy.

 This is the average they found: 
• 7 hours of content
• 11 different interactions
• Across 4 platforms or places

So no, 1 viral hit isn't the magic pill.
You're stacking trust over time.

That's why I built a client pathway instead of letting one cold DM do all the heavy lifting.

As a result, my close rate jumped from 12% to 49%

Meaning, with my 1st offer for every 10 calls:
• Before: 1–2 clients 
• After: ~5 clients

I used to think I needed more leads.
But I just had to build more trust with the ones I had.

If you want my help building your client pathway…

We do free 1:1 mapping sessions at BrandWise.
You'll get a visual blueprint you can implement immediately: https://lnkd.in/gMMEG7f8 🎁

Plus, you'll see my content-to-client map if you want to steal the structure.

Most founders skip building deeper relationships.
Don't be “most founders”

RIP PowerPoint. Use AI to create your business presentations in ~10 minutes

Cuz they aren’t hard, they’re just time-consuming.

You open PowerPoint for something “quick” and suddenly an hour is gone.

Even in Canva, you can lose a ton of time just fixing layouts, fonts, and spacing.

This tool (Dokie AI) takes care of that:
https://lnkd.in/g5eTqDFM

Just write your vision in the chat, and it's AI builds it and makes changes in seconds.

Here’s how I would use it for my program lessons 👇

Presentations with AI

The # 1 reason founders fail at converting on LinkedIn:

Chasing the 3%.

The rule suggests that only about 3% of your market is actively ready to buy.

That’s why the usual hacks die:

• CTAs people ignore
• Cold DMs that get lost as spam
• Calendar links that nobody books

All cuz you ignored the 97% who could buy
(if they had a reason to trust you)

❇️ Here’s what I did instead:

• Understand how people make buying decisions
 (I show you a bit with the Buyer’s Pyramid below)
• Wrote content for the confused, curious, & skeptical
 (not just the ready)
• Replaced “book a call” with “here’s something useful”

Fix your brand with value-first funnels for the 97%.
🎁 I’ll share mine (and help you build yours) here:
https://lnkd.in/gMMEG7f8

If your entire strategy starts with “book a call”…
you’re building trust backwards.

This prompt forces ChatGPT to call out your weak ideas. 

Time to stop it from always agreeing with you.

Here's how: 

1 - Go to settings
2 - Find the “personalization” section 
3 - Add this to the custom instructions: 

Act as my no-BS advisor:
- Push for growth over comfort
- No praise, no softening, no vague advice
- Call out excuses, avoidance, and playing it safe
- If my request is unclear, interrogate it until it’s specific
- Point out weak logic, missing data, and contradictions

Would you try this? 


---
📌 More AI tips to grow your business with content in my newsletter: https://lnkd.in/gCeHYHF4

I got asked this on the last podcast I was on: 
“What do buyers want before hopping on a call?”
The answer can give you 5x more revenue:

It’s trust.

It’s when they believe in you before the call, thanks to your content, values, story, you name it.

👉 For easy math, let’s use:
The average ticket size of my clients: $3,000
And say you get 100 leads this month.

👉 Now, with industry standards:

Cold traffic closes on average at 1–3%
↳ That’s 1–3 clients = $3k–$9k

Warm leads close on average at 5–15%
↳ That’s 5–15 clients = $15k–$45k

Same traffic, but now they actually want to talk to you instead of ghosting like it’s a bad Tinder date.

That’s why a personal brand isn’t optional.

If you’re tired of chasing and want a pool of warm buyers instead…

I’m looking for 5 founders this week to build exactly this through our 90-day inbound challenge.

Content + AI + LinkedIn strategy that actually converts.

Drop me an “hola” in my DMs if you want more info ;)

How I turned my LinkedIn inbox into a sales pipeline
 
(and got 3x more deals in 60 days)

For this strategy breakdown, you’ll need Kondo: https://www.trykondo.com/

I use it with all my clients.
It's how we stay organized and close more deals.

🎁 If you wanna try it, steal this code to play with it completely free for 2 months: CYKONDO

(Limited uses available, be fast)

Here’s the workflow 👇

LinkedIn DMs hack to get more clients

The LinkedIn playbook changed.

Most people didn't notice.

After 2 years on LinkedIn, I've seen the patterns most still follow, even though they stopped working.

If you want to apply the new way and start attracting clients with content...

In this guide, I give you a full master prompt to build your personalized content strategy in 6 minutes with AI: 🎁 https://lnkd.in/g94_V2qj


ps - curious, which mistakes have you seen (or done)? 🙈 I was guilty of some

taplio

The Battle

Zak Al-Munir

Celeste Yamile 🤖

Followers

Posts

Engagements

Likes

Performance ScoreCeleste Yamile 🤖's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Zak Al-Munir

Celeste Yamile 🤖

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Celeste Yamile 🤖's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreCeleste Yamile 🤖's LinkedIn Performance