Thinkbait

Founder | Thinkbait

Vampire Digital

Founder | Authority Marketing & Content Expert

Pinnacle VA

Founder | Remote business support manager

self-employed

Public Service Interpreter for Bristol City Council.

Freelance translator.

Hungarian Translator | Public Service Interpreter

Airbus

Covered various roles throughout my career at Airbus, such as Archivist, Administrator, Secretary / Executive Assistant, Skills & Competence Manager for Materials & Processes Centre of Excellence, & Communications Manager for the Landing Gear department.

Communications Manager | Executive Assistant | Skills & Competence Manager |

iPSL (Intelligent Processing Solutions Limited)

Bank administrator

Kunnsag Media Kht.

Youth programme, News Editorial & Presenting on live TV & Radio

Writer/Journalist for Korosi Lap - regional weekly newspaper.

Journalist, News/Programme Editor & Presenter

Content to die for | Sophisticated copywriting & LinkedIn growth services for Founders & Entrepreneurs | LinkedIn Strategy for personal & business brands | Not a pain in the neck | Founder @ Vampire Digital

For thinkers, for seekers, for anyone feeling the tension of being human in an over-automated world. For those who are tired of noise, shortcuts, and of being spoon-fed content that demands nothing of them…

If you are tired of all the clickbait.
I offer you Thinkbait.

Beyond better content, Thinkbait is a rebellion, a call to think deeper, write truer, and create with intention at a time when speed is worshipped above substance. It’s my answer to a cultural moment that prizes automation over imagination, and optimisation over originality.

Creating the Thinkbait way means choosing depth over dopamine. It means writing that stays with your reader long after they scroll further, and language that refuses to flatten itself for the algorithm.

My work explores what it means to stay human in a system increasingly built to replace human nuance. I write about the philosophical implications of AI, the erosion of creative integrity, and the slow extinction of thought in an age obsessed with efficiency.

I am a Human Intelligence Defender and AI Commentator, speaking on the future of creativity, the ethics of automation, and the irreplaceable intelligence of the human mind.

With over seven years of experience working with global SaaS, B2B, and tech founders, from Harvard and MIT researchers to reality TV personalities, I’ve helped leaders build audiences that think, feel, and follow. My agency, Vampire Digital, is positioned as a deliberate resistance to the AI-content flood: a home for human writing that converts through connection.

Before founding Vampire Digital, I spent twelve years in corporate communications and began my career as a journalist, writing investigative pieces and cultural commentary that demanded rigour, and truth-telling — qualities that now underpin every story my team and I craft for clients.

If you’re seeking a keynote speaker, AI ethics panellist, or media voice who can translate the human condition into intelligent conversation, I’d love to collaborate. As a champion of human thought and creativity, I’m not afraid of voicing my stance, even if that means going against the grain.

And if you’re a founder, investor, or thought leader ready to break out of the content hamster wheel and create something extraordinary, my team and I can help you:

❗️ Command attention in your industry 
❗️ Attract high-value clients while you focus on your business 
❗️ Position yourself as the undisputed authority in your field

Let’s build something that outlives the algorithm. 

👉🏼 https://calendly.com/chat-vampiredigital/20-min-vampire-consult

Zsike Peter 🧛🏻‍♀️

I never understood why getting these right is so hard for you native English speakers, so here you go. 

Just ask the Hungarian with English as her third language. 

If I sound like a snob, I may have earned it. 😘😂

Signed,
The Hungarian who speaks better English than your autocorrect.


📌 Edited to add: the dyslexic amongst you are naturally excused for this abhorrent behaviour.

While I do take my grammar seriously, this fun Sunday post was done in jest - not with the intention of hurting anyone's feelings whose grammar may not always be impeccable. I'm not without fault, that's for sure.

Zsike Peter 🧠

Somewhere between Leeds and Sheffield, I left one of 10 special copies of Thinkbait on a train.

Signed, sealed, and expectantly waiting to be found.

No algorithm chose its reader this time… Chance did.

This is how The Thinkbait Trail begins.

A breadcrumb experiment in attention, one book at a time.

Let’s see how going analog mixes with the digital. 

Will you be the one finding your very own THINKBAIT?

No alternative text description for this image

At 18, I went undercover in a brothel.

Not your average teenage rite of passage.

But speaking with some of those trafficked girls and then writing up that story got me a scholarship to one of Hungary’s top universities.

And more importantly, it taught me something no textbook ever could:
If you follow the crowd, you disappear.

That same mindset landed me my first journalism job, my first TV gig, and now... It’s what makes clients say things like:

“Got my signed contract from your lead this morning!! The first of many I'm sure... superb work team 👏”

“We’re about to close our first deal off the back of your work worth around £15k.”

That’s the power of writing the Thinkbait™️ way.

Not clickbait.
Not regurgitated, recycled, repurposed-for-the-hundredth-time fluff.
But work that stops people mid-scroll. Work that lands.

You don't need to be louder.
Thinkbait content is about being sharper. More real. More memorable. More you.

I’m opening the doors to just two new clients.

If you’ve been meaning to up your content game, build a brand that commands attention, and actually close deals - this is your moment.

Let’s talk... in my DMs.



----
💬 Context for the brothel story (yes, really):

I was 18.
I’d applied for a competitive journalism & English double degree scholarship and made it to the final shortlist. For the last round, they asked each of us to write a hard-hitting exposé.

Most people chose school lunches or youth unemployment.

I… snuck into a Hungarian brothel.

I interviewed the women working there, wrote about the conditions, and smuggled the whole thing into the editors the next day.

They gave me the scholarship.
And a job.

I wasn't after sensationalism.... but I wanted to do what no one else dared to do. 

And that’s stayed with me ever since.
Being different is better than being better.

AI won’t save your LinkedIn reach.

The solution might surprise you...

Being human is the answer!
Shocking concept, I know.

But the algorithm still prefers creators who move, speak, engage and show an actual pulse.

Today at 2pm GMT, I’m taking a small group through what really drives visibility on this platform, and why posting more content is the least important part.

If you want your posts to be seen by actual humans, preferably your ideal clients (not bots, not your mum, not your cat), come join us.

Limited seats left.

OH, and if you register, you're in for the raffle to win a signed copy of my limited edition book, THINKBAIT!

Be there, or forever hold your guru growth hacks!

EDIT: you have missed this one, but I'm running another one on 1st December.
Want to join us? https://luma.com/fmy9fao5

That peer-reviewed study from MIT about your brain rotting on ChatGPT is completely wrong.

I know this because I use it all the time, and I’ve 666X’d my output of utter nonsense, and I feel smarter than most of you.

In fact, you too can achieve peak nonsense productivity by buying my exclusive prompt pack, guaranteed to help you post 17 AI-generated thoughts (the leadershipy kind) before breakfast. 

We all know, anecdotal evidence and my personal opinion pulled from the warm depths of my backside are far more trustworthy than peer-reviewed research done by actual scientists.

Comment ‘NONSENSE’ if you want to make money while you sleep, bro.

…

If you’re exhausted by that exact brand of AI-hype nonsense… 

The “steal my three hacks that’ll make you rich overnight” posts, the ghostwritten guru wisdom, the “authentic” carousels written by seven interns and a 50 shades of beige chatbot… then it’s time for something else.

🧠 The Thinkbait Sessions are back. 🧠

Live on Zoom, twice a month.
Low cost.
No filler talk.
No templates.
No upsell in the outro.

Just the exact strategies I use with clients who prefer results over recycled marketing-bro gospel.

What we’ll cover:

❗️Building a relevant audience that cares, not just one that scrolls past
❗️Earning trust before chasing meaningless follower counts
❗️Writing with your unmistakably human voice, not AI with ADHD and delusions of grandeur
❗️Turning attention into clients who want to work with you without turning into a parody of yourself

First live session:

Wednesday 19 November 2025
2:00–3:00 p.m. GMT

Other time zones:

• 9:00–10:00 a.m. ET
• 8:00–9:00 a.m. CT
• 6:00–7:00 a.m. PT
• 3:00–4:00 p.m. CEST
• 4:00–5:00 p.m. EEST

💸 Investment: £50 GBP (~$65 USD)

AND…
Attend and you’ll be entered into a raffle to win a special-edition, hand-signed copy of my book, Thinkbait.

Limited run. High ink. Original content.
No platitudes. No templates. No mercy.

Come for the strategy.
Stay for the relief of never having to touch an ex-Twitterati hustle-broligarch’s template ever again.

📌 Limited to 20 seats only, so we have time for everyone’s questions!

See you live, or forever hold your growth hacks.

Register here: https://luma.com/13setvbs

We’ve been conditioned to value immediacy.

We want the post that goes viral, the spike of engagement, endless likes and reposts.
But short attention isn’t proof of relevance or authority. It’s only proof of appetite.

Compound content, the sort of content people revisit, quote, and even steal from… this is what builds authority.

The returns are slow, but they are cumulative.

Reputation is simply the interest you earn on consistency.

Patience, it turns out, is a better algorithm than any we have yet invented.

Literature raised me gently, then taught me how to kill with a well-placed sentence.

What are you reading this weekend?

YOU + ME
Tomorrow...
I am looking for five participants. Are you in?

EDIT: you have missed this one, but I'm running another one on 1st December.
Want to join us? https://luma.com/fmy9fao5

Sarah Chaya Presch

Digital Marketing Director

Dragon Metrics

Neurodivergents In SEO

Community group for neurodivergent SEOs, where we can network, learn, support each other, and have a safe space to be just be ourselves.

Co-Founder

Argos Multilingual

Director, International SEO

University of Strasbourg

- Teaching both "live" lessons and pre-recorded lessons
- Setting and marking homework
- Creating and grading end of module assignments
- Master's defense

Teaching modules:
- Social media marketing
- SEO
- International SEO
- Inbound marketing
- PPC
- Introduction to digital marketing

Digital Marketing Lecturer

AMPLEXOR International

I was hired to create Amplexor's digital marketing service offering from scratch.
- Managing a team of 6 project managers and 70+ contractors.
- Creating a portfolio of services  
- Putting together workflows for implementing new services
- Department budgeting & strategy
- Leading sales and marketing efforts
- Company-wide training

Director Of Digital Services

Retro Digital

MD of Dublin, Belfast, and Prague-based Retro Digital. Helping companies grow with tailor-made local, international, & multilingual marketing solutions. Co-founder of Retro Live and Retrovation conferences which are held yearly in Dublin and Prague
✔Digital account management
✔SEO
✔PPC
✔Social Media Marketing
✔Content creation
✔Copywriting
✔Mobile marketing
✔Consultancy
✔strategy & planning

Managing Director

České překlady s.r.o.

-  PR
- SEO/SEM
- social media marketing (LinkedIn, Twitter, Facebook, Pinterest etc.)
- Email marketing
- Copywriting (website, ad copy, brochures etc.)
- content creation and content marketing
- Planning and running Adwords/PPC campaigns
- Working to company marketing budgets
- mobile marketing
- analytics
- creating and implementing company digital marketing and content plans
- inbound marketing

Head of Comms & Marketing

- setting up and running their international sales and business development from scratch
- lead generation
- creating and implementing sales plans
- responsible for EU/UN translations and bidding
- visitng key clients and going to trade shows
- pricing and quotes
- account management

Business Development Manager

ZELENKA translations

- PR
- content creation
- SEO/SEM
- social media marketing
- lead generation
- creating and running email marketing campaigns
- adwords
- copywriting
- using analytics and statistics to further results
- traditional marketing (e.g. brochure content/design etc.)
- business development & leading the English speaking sales dept.
- representing the company at trade shows and visitng clients around the world
- negotiating contracts and price quotations.

Business Development/Marketing & Comms Manager

self employed

- specialist marketing translations
- copywriting
- SEO/SEM

Freelance Translator (Czech/Slovak/German - English)

Digital Marketing Director @ Dragon Metrics│Co-Founder @ Neurodivergents in SEO

Award-winning international SEO consultant with 10+ years of experience helping some of the world's biggest brands grow their online presence internationally. With a background in cross-cultural communication and international marketing, I am passionate about combining psychology, sociology, and international experience to create campaigns and content that not only rank, but are culturally sensitive and inclusive too.

Awards
- European Search Awards Finalist
- Irish Content Marketing Awards Finalist
- Northern Ireland's Young Business Personality - 2nd Place
- Think Global Finalist
- Irish National Start-Up Awards - Silver Winner

Speaking & Podcast Engagements
- BrightonSEO
- TTT
- GALA
- LocWorld
- Elia
- The Wordly Marketer
- Voices of Search
- Global Ambitions
- Search With Candour

Announcement time!

Me and Richard Hanzlík have news – and no, I'm not pregnant (you can relax 😂).

We’re heading to India this September! 🇮🇳

I've been invited to speak at the SaaS SEO Alliance – India’s first SaaS conference in Delhi. Thanks so much Saket Aggarwal for the invite :)

I’ll run a masterclass on confirmation bias in search results – the same topic I researched for the BBC, exploring how algorithms shape what we believe (and even how we vote 👀).

Find out more 👉 www.saasseoalliance.com

Maybe see you in Delhi? Bring your best chai & SEO energy! ☕😄

Sarah Pokorná

SEO & Marketing Director │ Consumer Psychology │ Public Speaker

Exciting news - I’ve joined the team at Xagio!

If you haven’t come across Xagio yet, it’s a seriously powerful WordPress plugin that helps you get amazing local SEO results. It handles the messy bits - tracking, site management, automation, and actually makes SEO inside WordPress enjoyable (I know, wild 🤣 ).

And you’ve got to try AgentX - their website builder that takes care of design, structure, and SEO automation all inside WordPress. It’s one of those tools that makes you wonder how you ever worked without it.

I’ve been using Xagio for a while with Impulse Riot Marketing, and it’s been a total game changer. So joining the team behind it just made perfect sense.

Impulse Riot is still going strong with myself and Richard Hanzlík at the helm - no changes there, just adding another fun challenge to the mix.

Can’t wait to see what’s next with Xagio. Big things ahead.

Co-Founder & Director @ Impulse Riot │ Consumer Psychology │ Public Speaker

Sometimes a personal brand does more than build your career… it helps you find love, too. 💘😂

Last night we were laughing about the night we first met, and Richard Hanzlík may have confessed that he Googled me before our first date.

Apparently the videos, the psychology ramblings, and the “I’ve-got-my-life-together” energy convinced him I wasn’t a walking red flag. Win. 😅

After both of us came out of messy divorces, neither of us was keen on getting burned again - so a little online due-diligence was fair. I may have done the same 😂 

So here’s to personal brands: great for business, unexpectedly useful for dating. 🥂😂

We just started working with a new client on a website rebuild and discovered their current developer had quietly added affiliate banner ads to the live site. 😠 

Not even subtle ones - full banner placements, earning him commission on their traffic.

And here’s the wild part: he’s still on the project. This wasn’t some “after I left” situation.

Let’s be clear: that’s not clever monetization. It’s unethical.

When you build or manage a client’s site, you don’t get to secretly profit from their audience. The trust clients put in us as developers is huge, and stunts like this erode it for everyone.

Clients: get your sites checked.

 Devs: respect your clients’ trust - and your own reputation.

Rebranding after divorce should honestly count as a full-stack marketing project.

Once your name changes, you start noticing it EVERYWHERE: bios, YouTube descriptions, speaker pages, old portfolio pieces, podcast episodes, slide decks, guest posts, even that webinar you did three hair colours ago 🤦‍♀️ 

Suddenly, you’re doing digital archaeology on… yourself.

Here are a few practical things that kept me sane during the process:

📄 Create a Master Tracker. One document. Every place your name, bio, or branding appears. You will think you can remember them all. You cannot.

 🎥 Prioritize high-visibility content. Start with anything public-facing: YouTube, LinkedIn, website, speaker pages, and anywhere Google likes to show off on your behalf.

 📝 Update bios in batches. Write one solid new version, then tweak it for platforms as needed. Saves time and brain cells.

 📬 Do some light outreach. Podcast hosts, event organizers, collaborators — most people are happy to update your info if you give them the exact wording.

 🧹 Treat it like content cleanup. You’ll find outdated projects, old messaging, and things you forgot you ever published. It’s oddly satisfying.

 😅 Accept that the internet never forgets — but it does accept edits. Mostly.

The best part? It’s a chance to refresh your digital presence, tighten up your messaging, and present the version of yourself that actually matches who you are now.

Not glamorous, pretty annoying, but definitely empowering.

Is it OK to spend this afternoon watching wife swap? Asking for a friend 🫣

If I get another unsolicited sales message today, seriously this is getting ridiculous 🤣🤣 

seriously how many link building messages can a woman get? I don’t even need any (ok that’s a lie I do but I ain’t buying them off LinkedIn 🤣).

24 hours. #1 ranking. Featured in AI Overviews. 🥳🥳

I grabbed a screenshot this morning that made me smile - content I published on my site yesterday is not only ranking in the top spot, but it’s already being referenced in AI Overviews.

I’ve been testing this across multiple markets and multiple languages, and the pattern is the same every time.

The truth? Traditional international SEO doesn’t work anymore.

Simply translating your English content and hoping it ranks is a strategy from another era. Same with transcreation. 

Search has changed. AI-driven discovery has changed. And the brands winning right now are the ones who understand that:

✅ Choosing the right keywords matters more than ever
✅ Crafting content intentionally for each market is essential
✅ Fast, proper indexing is the difference between waiting months… and seeing results in hours
🥳And no, you don’t need massive domain authority to win

We’re in a genuinely exciting moment where smart strategy beats big budgets, and where global visibility is possible faster than most people think.

If you’re still relying on translation-only workflows… or you’re not getting the results you expected, maybe it’s time we talk. ☺️

graphical user interface, text, application, email

A day in the life of an SEO, 18.11.25 ☁️

taplio

The Battle

Zsike Peter 🧛🏻‍♀️

Sarah Chaya Presch

Followers

Posts

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Performance ScoreZsike Peter 🧛🏻‍♀️'s LinkedIn Performance

Performance ScoreSarah Chaya Presch's LinkedIn Performance

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taplio

The Battle

Zsike Peter 🧛🏻‍♀️

Sarah Chaya Presch

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Zsike Peter 🧛🏻‍♀️'s LinkedIn Performance

Performance ScoreSarah Chaya Presch's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreZsike Peter 🧛🏻‍♀️'s LinkedIn Performance