Comments are written responses to a LinkedIn post. Of all engagement types, they carry the most weight with the algorithm, because they take effort and create conversation that keeps people on the platform.

Why comments beat likes

A comment takes ten times the effort of a like, and the algorithm knows it. Posts with active comment threads get distributed to wider audiences and stay in feeds longer. Replies count too: answering every comment on your post can nearly double its total comment count.

How to get more comments

Commenting on other people's posts also grows your own visibility, since your comment is shown to their audience. It is one of the most underrated LinkedIn engagement tactics.