CloudFactory

Manager, Marketing Ops & Web

➤ Marketing Automation & Tech Stack In-house expert

➤ Lead Demand Gen Team

Team Lead

➤ Pioneered HubSpot.

➤ Developed the wireframe and wrote HTML/CSS to re-launch the CloudFactory site (3.0) and landing pages.

➤ Designed and launched the microsites (local site) for Nepal and Kenya to hire cloud workers. That helped to recruit the cloud workers in Nepal and Kenya; grew from 25 to 5000.

➤ Helped to develop the client onboarding app & HubSpot integration.

➤ Helped to manage the HubSpot & Salesforce integration to run the marketing campaigns.

➤ Repurposed blog contents and helped produce the ebooks and infographics.

Sr. Marketing Technologist

➤ Created and Managed different Social Media Channels including Facebook, Twitter, Google+, LinkedIn, YouTube, Blog, Storify, Vimeo, Quora for CloudFactory as a part of Branding.

➤ Developed the wireframe, worked with UI/UX to launch/refresh the CloudFactory site 2.0. Moved entire CloudFactory site to HubSpot.

➤ Setup Analytics & Webmaster tools.

➤ Designed and launched Retargeting and PPC campaigns on Google Adwords & Facebook.

➤ Led the content (blog, ebooks) creation program. Also led the content creation program for VentureCompassion for a month.

➤ Took photos, and videos; produced photos and videos for CloudFactory. Created graphic designs whenever required for marketing.

➤ Handled the PR by reaching out to journalists/bloggers/reporters. CoudFactory got covered by various media, including top tech websites/blogs/newspapers.

➤ Created and launched the workflows, email campaigns on HubSpot. 

➤ Represented CloudFactory in Startup Weekend, Rec@nnect boot camp, World startup report, Tech Mashup.

Internet Marketing Specialist

Aakar Post

➤ Founded Aakar Post in 2007, later started Aakar Tech Blog. Learned SEO, Social Media while managing/blogging, and then jumped into social media, marketing space. 

➤ Wrote more than two thousand blog posts (by 2014) about social media, technology, mobile, the internet, apps, etc. (Both in English and Nepali language)

➤ Grew from zero to fifteen thousand daily visitors. That made Aakar Post - one of the top tech blogs in Nepal. 

➤ Promoted various events/programs, including Movies, Tech conference, FOSS, GDG through Aakar Post. Partnered with the documentary - The Third Generation, short award winning movie - Lust, Online Baghchal competition, etc. as an official media partner.

➤ Mentioned/Quoted/Featured by national and international media as a blogger and social media specialist. 

➤ Organized the Social Media Day in 2012 and 2013 in partnership with other organizations.

➤ Represented Aakar Post in various events including Internet Society Nepal, Kathmandu Barcamp, IT Security Fest, Microsoft Tech Mela, Equal Access as a blogger and social media specialist. Gave a talk on social media and blogging at Microsoft Nepal, Prime IT Meet, Nepal College of Management, Don Bosco College, Yuwa's Youth Conclave, Kantipur TV, Social Media Day, Nepal Telecom, Yuwalaya's Pechakucha etc.

Founder & Blogger

Simplify360

➤ Monitored different brands on social media, analyzed their performance and prepared a report for the Simplify360 during the three-month internship. 

➤ Built the wireframe for Buzzom.com, designed and re-launched it -- Company's Tech Blog. I wrote about Social Media and Technology in Buzzom. Also, grew the blog traffic exponentially in less than three months.

➤ Prepared a social media case study slides.

Social Media Analyst

Aakar (Anil P. Ghimire) is a marketing technologist and social media enthusiast with 10+ years of experience in B2B inbound marketing. He leads the web and marketing operations team to run Demand Generation at CloudFactory.

He is interested in Inbound Marketing & Automation, RevOps, ABM, UX, Data Analytics, and Technology. He graduated from Kathmandu University in computer engineering.

Tech Stack: 
• HubSpot
• Salesforce
• Drift
• Demandbase
• Semrush
• Google Analytics
• Google Suite

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