Lift Digital Marketing

Lift Digital Marketing is a Veteran-Owned Digital Marketing Agency specializing in generating new leads for businesses focused on growth. We provide marketing strategy, marketing planning, search marketing, social media marketing, content marketing, local marketing, conversion rate optimization, analytics & reporting, and HubSpot agency services.

We take the worry out of marketing performance so that business owners and executives can focus on serving customers and growing their businesses.

Chief Marketing Officer

Aaron M Welch Marketing Consultant

I am a marketing problem solver. Whatever the problem, I can identify it quickly and chart a plan of action. If your marketing isn’t working, or you don’t know if or which marketing is producing results, I can help identify and help solve your problem.

As a Marketing Strategist, Entrepreneur, and Consultant I provide high level strategy, direction, planning, tactical execution, financial modeling, market demand analysis, and competitor analysis for business-to-business and retail businesses of all sizes and stages.

In terms of education, I’ve earned a Bachelor of Arts in Arts & Sciences from Texas State University, an MBA with a focus on Marketing from The University of Texas of the Permian Basin, and I teach classes in SEM and SEO as an Adjunct Professor for the University of Miami.

I have decades of experience developing marketing strategy, executing a wide range of digital marketing tactics, developing marketing content and ad copy, and hiring, training, and leading marketing, sales, and business operations teams.

My rates are very reasonable, especially when compared to the value I deliver and compared to the large consulting agencies. Give me an hour and I guarantee that I can demonstrate how I can help you solve your marketing problems and exceed your marketing goals.

Strategic Marketing Partner

Six Pillar Lending

Six Pillar Lending (NMLS# 2416155), a Start-up Service-Disabled Veteran-Owned Mortgage Company focusing on serving Veterans, Active-Duty Service Members, Military Families, and Civilians obtain residential mortgages.

About Six Pillar Lending

Six Pillar Lending is a mortgage company built by Military Veterans and Spouses dedicated to helping Veterans, Active-Duty Service Members, their families, and civilians wanting to support the Military Community realize the dream of home ownership.

We chose “Six Pillar Lending” based on the six pillars of the United States Armed Forces. Our co-founders are both US Marine Corps Service-Disabled Veterans and are passionate about helping the Veteran and Military Community.

Values Statements: We do the right thing, even when it is inconvenient or costly. We make things right as best we can when we make mistakes. We pay our employees and partners the most we can, not the least we can. We are honest with ourselves and our clients. We do not over or under-promise, and we say “no” to business if we don’t think that we can deliver what the clients want. We give back to the Military community that we serve.

Core Values: Commitment, Courage, Equality, Honor, Honesty, Integrity

Licensed in AK, AZ, CO, MI, and TX.

Chief Growth Officer

National Marine Corps Business Network (501)(c)(3)

Helping Marine Corps Veterans grow their businesses through digital marketing. I can help by consulting or providing services. My expertise is in Search Engine Marketing (Google Ads), SEO, Website Design & Development, Content Marketing, Social Media Management, Social Media Marketing (Facebook Ads and LinkedIn Ads), CRM, Email Marketing, and HubSpot Setup & Inbound Marketing.

North Carolina State University

SEO: Mastering the SEO skills digital marketers use to optimize websites with tools such as Google Analytics, Google My Business, Google Search Console, Google Trends, and others.

Adjunct Instructor - Digital Marketing Bootcamp (SEO)

University of Miami

SEM: Learn to use Google AdWords, Google Ads Editor, and Google Tag Manager just like a pay-per-click (PPC) manager, preparing you for the various Google AdWords Certification exams.

 Adjunct Instructor - Digital Marketing Bootcamp (SEM)

Rackspace, the #1 managed cloud company

Providing strategy and execution of digital marketing for Rackspace Brand, private cloud, public cloud, security, IT Transformation, MDF programs, ABM programs, and our LATAM and North America regional marketing teams.

Highly involved in mapping customer journeys, content strategy, social media strategy, creative development, analytics and reporting, and testing into new areas of digital marketing across the organization.

Managing paid search (SEM) campaigns, display marketing, demand generation, brand marketing, digital media planning, and agency relationships.

Senior Digital Marketing Manager

Cisco

I'm part of the Global Partner Demand Generation for Cisco team that focuses on SEM, display, remarketing, social media marketing, email marketing, and webinar marketing. We work with hundreds of partners on hundreds of campaigns built around Cisco's architecture, products, and services. I create, manage, and optimize the SEM, PPC, display, and remarketing campaigns as well as manage the content curation and execution of the social media marketing on our partners' behalf.

Redeveloped and optimized all SEM campaigns across all architectures (Enterprise Networking, Collaboration, Data Center, Cloud, and Security architectures) for global partner demand generation

Improved SQL ROI from less than 1:1 in Q3 FY14 to 41:1 in Q1 FY16 

Exceeding SQL ROI goals by over 200% in Q1 FY2016

Exceeded SQL volume goal by more than 17% in Q1 FY2016 despite receiving only 48% of goal funding

Web Marketing Manager - Global Partner Demand Generation for Cisco Systems

Genesis Today, Inc.

Primarily increasing Genesis Today’s social media audience (in terms of both outlets and followers), which I did by over 300% with virtually no marketing budget. Most of this was due to a shift in strategy I deployed turning what was a broadcast/sales content strategy to a value-added content strategy. I was also in charge of the website content, SEM, and blogger outreach. I doubled the website’s traffic by instituting best practices in social sharing, blog content, monthly newsletters, and social media contests which generated hundreds of stories across the internet. I also managed a network of bloggers, both paid and unpaid evangelists which also help in both PR and website traffic.

Increased number of Facebook and Twitter followers by more than 300%

Increase website traffic by more than 200%

Improved company's previous digital marketing efforts by redesigning creatives, targeting different websites, and renegotiating ad buys. Subsequent digital marketing campaigns have resulted in 300% higher CTR and 333% lower ECPM

Social Media and Internet Marketing Manager

Morgan's Deals

I helped build and develop the Morgan’s Deals website after a couple of months of limited business. I was in charge of website development, social media marketing, email list subscription, email marketing, deal development, deal coordination and scheduling, and customer service. I also helped guide the sales team to target the right businesses and develop the right daily deals.

Grew email subscribe list over 500%  in 6 months with little budget or resources

Played key role in growth of company and increase in monthly revenue over 1400%  

Project manager for website redesign, operations workflow, content creation, and customer service

Director of Marketing and Operations

Marine Corps Veteran - Strategic Marketing Partner. I Partner with Small Businesses and Nonprofits Providing Marketing and Automation Guidance, Advice, Coaching, and Fractional Marketing Leadership.

I am a Service-Disabled US Marine Corps Veteran with over 23 years of experience in digital and social media marketing. I have an MBA with a focus on Marketing from the University of Texas of the Permian Basin, a BA in Arts & Sciences from Texas State University, and I am certified in Google Advertising and Analytics.

I provide high-level strategy, direction, planning, and execution for service-based and business-to-business with under $10 million in annual revenue with the goal of growing to well over $10 million. I am a marketing problem solver who can identify and solve marketing challenges and deliver measurable results and ROI.

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