HiveMinds

I head the Gurgaon branch and own the PnL of my business unit with interesting clients across multiple industries and states of business growth.

I am lucky to lead amazing teams and this intrapreneurial journey allows me to work on a diverse set of business problems and build a budding culture at HiveMinds Gurgaon.

Vice President

STEER

- I manage digital marketing campaigns and Facedrive.
- I manage Google Ads, Meta Ads, TikTok Ads, Apple Search Ads and retention campaigns.

I work with tech and product teams for implementation of events, streamlining user journeys and analyse user behaviour.

Growth Marketing

Testbook

- Besides growth marketing campaigns, I worked on Branding, newspaper ads and Public Relations.

AVP Marketing

- I started at Testbook as a Performance Marketing Head.
- Our team hit 400% growth in a year with the help of strong product development and streamlined marketing campaigns across channels like Google, Meta, Taboola, Affiliates and third-party OEM and remarketing platforms.

Performance Marketing Head

Merkle Sokrati

- I manage 2 teams here.
- One is an SMB team and another is a marketplace-focused team.
- I and my teams work as an incubation unit for the company. We work with SMB clients to deliver on their business goals and achieve hyper-growth in a short time. This intrapreneurial journey allows me to completely control the kind of hiring I want to do, the processes I want to work on and balance profitability and scale.

Sr. Manager- Business Strategy

AdGlobal360

- I and my team take care of a client's journey with Adglobal360.
- Right from pitching inbound leads or references with tailor-made strategies to help their businesses, to creating actionable digital roadmaps to working with functional teams to deliver client's pre-set and evolving business goals in digital marketing to analyzing campaigns for performance and feedback, we work with the goal to help the client succeed.
- Working with Adglobal360 has given me the experience of working with a wide variety of clients in domains like education, real estate, healthcare, manufacturing, e-commerce, tourism, and automobiles.

Group Head: Digital Strategist

Social Cutlet

- I ran Social Cutlet for about 3.5 years and we started our journey from a humble PG room to a productive office with a small team.
- We learned a lot about entrepreneurship, marketing, user journeys and team building. 
- We started out as a general digital company and evolved into a company focusing on lead generation and business growth through online advertising and content marketing.
- We worked with over 50 clients from 6 countries and a variety of industries.
- At Social Cutlet, I took care of:

Account Sales
Digital Advertising Strategy 
Business Strategy and Partnerships
Advertising
Leading the content team
Client Relations

Founder

BlackMonk

- I was responsible for creating the company's brand and positioning it in our niche market through various marketing strategies.

Brand Strategist

Jot Arthur

- I was responsible for researching the market for the upcoming application and getting in touch with investors.

Marketing Research Manager

Software Plus Solutions Pvt. Ltd.

- I met prospective clients for our company, noted their requirements, explain how their website/software can be made technically and what can be the best way to implement it.
- Explained the job to the developers and liaison between the development team and the customers.

Sales Manager

AIESEC

- We at AIESEC believe in cultural exchange through internships.
- I used to interact with a lot of students in colleges and universities and helped them with having a life-changing experience through AIESEC international internships.

Student Relations

VP- HiveMinds (Madison World) | Ex. Testbook, Merkle | Ex Founder - I talk about digital marketing, work culture and branding.

Areas of ownership: PnL, pitches, marketing strategy, business strategy, team building, culture development and management.

Omni Channel Digital Marketer with an integrated approach to use the right channels to serve businesses at different stages.

10+ years of experience in Marketing, Client Servicing and Strategy. I work as a VP Clien Success in my current role and I am exploring my intrapreneurial journey.

Entrepreneurial background & experience of servicing 100+ brands in several industries.

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