Abbas Yusufi's Linkedin Analytics

6+ years of experience in driving Growth & Marketing Operations across B2B SaaS organizations — combining systems thinking, automation, and growth experimentation to unlock scalable revenue. I specialize in building marketing ops as a growth engine, not a support layer — owning the backend of campaigns, tech stack, data flows, and reporting that power full-funnel GTM execution. From setting up attribution models to launching scrappy growth hacks, I work at the intersection of marketing, ops, and data to accelerate impact. What I bring to the table: ☆ Growth marketing workflows & automation (email, drip, retargeting, lead scoring) ☆ CRM operations (Salesforce, HubSpot) ☆ Campaign execution (LinkedIn Ads, Google Ads, SEO, SEM) ☆ Marketing automation (HubSpot, Pardot, API integrations) ☆ Attribution, scoring, and pipeline analytics ☆ ABM, intent data, and sales intelligence workflows ☆ MarTech implementation & integrations ☆ Funnel reporting, GTM enablement, and budget optimization ☆ Running fast, creative growth experiments to unlock quick wins Whether it’s stitching tools together with APIs, optimizing lead flows, or launching a lean campaign to test demand — I focus on experimentation + execution to drive measurable growth.