Illustrator and Designer

-Devising copy, design and video content for brands with the execution of content strategy on social media channels aligned with the business goals of brands
-Writing long-form content for websites and blogs with SEO optimization for implementing brand strategy.
-Keeping in touch with the changing dynamics of social media and leveraging the features of each channel suited to brand strategy for successful campaigns.

Freelance Content Creator

WishGee

-Developed Wishgee's social media presence and established the brand's foothold. 
-Produced a variety of content: graphics, video, blogs and optimized the use of individual social media features like Instagram reels, stories, highlights, bio, LinkedIn polls, content and Twitter engagement.
-4X organic follower increase and doubled the engagement on LinkedIn over 3 months time
-Instagram was the main source of website traffic accounting for nearly 10k page visits. 
-Conversion of leads leading to ₹15k revenue in 3 months time.
-Authored SEO optimized blogs between August to December 2021.

Creative Strategist 

Self-employed

Worked on illustrations, design collaterals, web graphics and content writing projects for various clients.

Illustrator, Graphic Designer & Content Writer

Sri Sri Publications Trust

-Design and illustration for brands, printed collaterals, packaging and products
-Social media content design

Graphic Designer

Notebook

-Art directed the creative team of video editors, motion graphic designers and illustrators for creating video 
 series on educational content.
-Storyboarded, created mood boards and sequences for animation videos.

Storyboard Artist

361 Degrees

-Was responsible for designing print and publication media for agency clients.
-Designed a series of educational books focussing on visual appeal and engagement of young learners.
-Handled social media content design as well for the agency’s Instagram.

Senior Publication Designer

CultureDabba

As a creative director, I had the opportunity to perform the following:

-Was in charge of a children’s publication aimed at NRI kids for awareness on Indian culture.
-Envisioning and creative conceptualization of product content.Key role in visual content creation, 
 illustration, storyboarding and final output.
-Key role in visual and written content creation, illustrations, storyboarding and final output.
-Project management, managing schedule for deadlines, collaboration with freelancers, asset 
 organization, and team coordination.
-Quality check and proofing of final content before production and collaboration for feedback for 
  improvisation.

Creative Director

Self and internships

I worked as a content writer for different clients and also interned at various companies. My work ranged from art, music, culture, travel,  lifestyle, literature, product reviews, SEO, website and  blog articles.

Freelance Writer

An empathetic human who loves applying her creative skills to problem-solving. 

Shares experience in:
*Illustration
*Art Direction
*Storyboarding
*Book Design
*Kidlit Design
*Magazine and Newspaper Design
*Print and Publication Design
*Storytelling
*Content Writing for various niche
*Copywriting

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