Brand:Whatever

Roles: Founding Partner at full-scale, small-sized, hyphen-happy branding agency based in New York // Ambassador of clichéd buzzwords like "Creative Unicorn" and "Marketing Guru" // Purveyor of clever advertising, newfangled media, and bombastic billboards

Highlights: Working with motivated clients to boldly "Build the Brand and Banish the Bland" across multiple industries // Collaborating daily with diverse team of talented, passionate, and slightly neurotic creative professionals (in that specific order)

Founding Partner

Marketaing.ai

Co-Founder

Eastern Union

Roles: [PRE-COVID 19] Overseeing creation of multi-channel branding campaigns to acquire new business and retain existing clients 

Highlights: [POST-COVID19] Launching nationwide SBA-PPP funding campaign in rapid 14-day span while directing team remotely resulting in 10,000+ applicant signups

Chief Marketing Officer

EMI Yoshi

Roles: Directed strategic initiatives to disrupt $60 million niche-oriented marketplace by developing new brand platforms for trendsetting foodservice categories 

Highlights: Expanded sales pipeline by 30% with launch of upscale eco-friendly product lineup to penetrate emerging markets across North America

Marketing Director

C+A Global

Roles: Played key role in sustaining $300+ million revenue benchmarks with partner brands including: Kodak; Polaroid; Stanley Black & Decker; and Gold's Gym 

Highlights: Directed branding, marketing, and PR initiatives for rollout of revitalized Polaroid and Kodak brands in USA and Europe

Creative Director

Ptex Group

Roles: Spearheaded advertising, marketing, and social campaigns for companies in finance, health, food, retail and technology sectors 

Highlights: Oversaw all team-related aspects of market research, creative output, and deadline-focused execution of 1,000+ impactful marketing campaigns

Roles: Collaborated with multiple departments to develop print, web, digital, and media content 

Highlights: Restructured project scheduling process to streamline daily workflow and boost productivity

Senior Copywriter/Copywriting Director

WordPower Communications

Roles: Coordinated with partnering PR agencies to provide third-party copywriting services for various public relations campaigns 

Highlights: Rubbed shoulders with Madison Avenue advertising bigwigs

Copywriter

National Risk Managers

Roles: Researched and drafted customized portfolios to promote partnerships with financial institutions for pecuniary investments 

Highlights: Entered the big, bumpy, bombastic world of business

Taplio

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