Adam Alfin's Linkedin Analytics

Entrepreneur and eCommerce professional with 10+ years of experience developing, managing, and growing online retail, marketplace, and digital media businesses. I specialize in driving growth through data-driven decision-making, strategic problem-solving, and hands-on execution. My expertise spans Amazon and multi-channel eCommerce, brand management, product development, digital advertising, PPC campaign management, audience growth, conversion rate optimization, and P&L ownership. I’ve successfully launched and optimized product lines, led cross-functional teams, and developed strategies that drive revenue and profitability. Having founded and grown online businesses early in my career, I gained firsthand experience navigating the challenges of scaling operations—from early-stage development to long-term sustainability. Whether it’s managing digital websites, optimizing customer acquisition strategies, refining supply chains logistics, or maximizing conversion rates, I thrive in fast-paced, high-growth environments. I hold a BA in Business and Marketing from Hofstra University and am always eager to connect with like-minded professionals in the eCommerce and digital space. Career Highlights: Led and managed a $15M portfolio of Amazon brands, turning around a stagnant brand (Asterwood) via restructuring PPC campaigns, high-converting visuals, tightening inventory management, and increasing revenue and profit by 50% to $4.4M in just 12 months. Founded and bootstrapped an Amazon brand to $700K in first-year revenue, launching 10 SKUs across multiple categories. Gained deep expertise in Amazon operations and Seller Central while successfully expanding to Shopify and Etsy. Built FTT Media into a leading digital media news publisher on Facebook, attracting 5M followers and 3M monthly website visitors before selling to Hunter Media Group / Argyll Entertainment in 2018. Co-founded PageFad, a social games studio, and developed the #1 sports game on Meta, growing to 8M users and 260k paying customers.