Poetry - Recruiter Enablement Technology

I'm responsible for sales, marketing, customer success, HR, legal, finance, investment and jointly responsible for product management.

Co-founder, responsible for everything non-tech

Adway

Investor & Advisor

HireAra

Investor

iCIMS

Sold Candidate.ID to iCIMS in March 2022 and supervised the transition.

Candidate.ID®

I led Candidate.ID as we built the world's first genuine marketing automation platform for talent acquisition.

"The current and future challenge for talent acquisition is to attract high performing passive candidates by engaging them with compelling content. Candidate.ID is perfectly positioned to help organisations achieve this." Jonny Briggs, Group Head – Talent Acquisition, Aviva

CEO, Candidate.ID®

Norman Broadbent Group

Originally CEO and founder of talent sourcing and social media marketing business Social Media Search. Took this into a joint venture with Norman Broadbent plc, where I sat on the operating board.

Managing Director

Rise Group

We ran the world's biggest daily call centre recruitment event.

Director, Recruitment Marketing

HR communications and business development.

Manager - HR Services

Havas People

Recruitment marketing, employer branding.

Recruitment Marketing and Employer Branding

Douglas Llambias Associates

Recruitment advertising, talent sourcing, making placements.

Recruitment Consultant

I advise enterprise employers on talent pipelining and related tactics and technologies. adamwgordon.com

Go to www.poetryhr.com to find out about the world's first recruiter enablement workspace. Your first admin user is free forever so sign up and have a look around.

Follow www.linkedin.com/company/poetryhr/

Join the Recruiter Enablement LinkedIn Group at https://www.linkedin.com/groups/14384155

Go to www.youtube.com/@RecruiterEnablement and smash the 'subscribe' button and visit www.recruiterenablement.org to find out more about this subject.

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Most recently I was CEO and co-founder at Candidate.ID, acquired by iCIMS, Inc / Vista Equity Partners in 2022.

- Recruitment tech start-up of the year, Unleash Paris, 2018
- Recruitment tech start-up of the year, Hiring Success San Francisco, 2019
- Top HR tech product of the year, HR Tech Las Vegas, 2022
- Exit to iCIMS, Inc, 2022

Getting consistent return for your recruiters from genAI so that text and image format is on brand with familiar layout isn't easy. Yes you could use ChatGPT for your job adverts, social media posts and interview questions; but it will be wildly different each time. 

To create 18 assets for you in under 2 minutes, Poetry uses 5,000 words of genAI prompting. It's not easy for us so that it's easy for you.

And none of this is the most important reason to use Poetry. Sign up for your free admin account at the website and book in 15 minutes with us for an induction. 

#talentacquisition #recruiterenablement 

Adam Gordon

😍🫶❤️ We have created an amazing #recruiterenablement workspace. It was amazing 2 days ago. But when #talentacquisition teams tell us they want enhancements (such as 185 languages) and get what they asked for 2 days later, it is amazing to watch them releasing increased endorphins.

The psychology of this is very interesting. I think it's because it's their own feature so they're like proud parents. 😍🫶❤️

I know what I'm talking about on #recruiterenablement.. I know that sounds confident but over 15 months I've undertaken ~400 hours of focus groups and interviewed over 160 #talentacquisition people on this subject so a lot's rubbbed off.

I'm talking to ATAP - Association of Talent Acquisition Professionals members about what I believe it includes AND your expected ROI from a focused program in this area. Specifically:

- #RecruitmentMarketing - TA is more of a marketing-infused discipline than ever. From EVPs to personas, job adverts, social media posts and objection handling responses, recruiters need the right assets and scripts on hand
- #RecruitmentOperations - enabling agencies, enabling candidates, enabling hiring managers - these are vital components of recruiter enablement; as are giving your recruiters access to all the policies and processes they need to thrive
- Recruiter Learning - yes, the vital performance-enhancement skills you can develop from managers, from peers, from learning solutions like TalentSandbox and SocialTalent but also, 'how to' in terms of your org's advertising, assessment, ATS, CRM and all those other processes and systems specific to your team
- Tools - the valid trend to simplifying the stack and making your tools better accessible to your recruiters

By the way, ALL of this is magnified in the RPO context!

tl;dr how to be more productive and successful with recruiter enablement.

Thank you so much Krista Brenner for giving me the opportunity to talk about this subject, which I'm very energized about!

Volunteers please 🙋‍♂️ 🙋‍♀️ 

Stephen McGrath has developed a new self-serve onboarding experience for #talentacquisition and RPO teams. Whether or not you already have a Poetry ##recruiterenablement workspace I'm looking for volunteers to spend 15 minutes going through onboarding and screen-sharing with us so we can understand if there is any friction or it is already highly intuitive.

Thanks in advance ☺️ 

You can now easily translate your #recruitmentmarketing, #recops and recruiter learning content into 185 languages instantly in Poetry - the Recruiter Enablement Workspace. We are working with a number of enterprise #talentacquisition teams to ensure Poetry has what they need to roll out our #recruiterenablement workspace globally.

Check out Stephen McGrath's video from yesterday.

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