FutureHacks

Future Hacks is an innovative hackathon dedicated to shaping the future through technology, creativity, and collaboration.

Founding Member

Effortsly

Responsible for developing over business strategy and leading teams to achieve a unified goal.
Responsible for the company's P&L.
Reporting private investors & stakeholders.
Overseeing and spearheading the product lifecycle.
Implementing data driven strategies to products and projects.

Chief Executive Officer

Antler

Founder @Antler Residency

Photobook Worldwide

Overseeing Worldwide and Malaysia Social Media platforms.
Responsible for the content, concept, art direction and over all outlook of social media campaigns

Lead Social Media Designer at Photobook Worldwide

Zeno Group

Account worked on: Oldtown white coffee
Pitch: Big Pay Air Asia
Responsible for ideating and leading a unified vision of a campaign.
Being involve in photo shoots, Print materials, Web and Social media

Brand Manager

Growth ops

Account worked on: Maxis
Responsible for ideating and leading a unified vision of a campaign. 
Being involve in Videoshoots, Web, Social media and UiUx. 
Manage creative process and workflow of a team.
Ensuring the right selection of social media, app and web platforms for a project.

Intigus

Account worked on: Maybank, Malaysia Airport Holdings Berhad and Bank Rakyat
Responsible for ideating and leading a unified vision of a campaign.
Being involve in ATL, BTL, Web, Social media, events and UiUx.
Manage creative process and workflow of a team.
Ensuring the right selection of social media, app and web platforms for a project.
Develop strategies to meet brief objective of a Advertising or Marketing campaign.

Ogilvy & Mather Advertising

Client: Maxis
Pitch client : Maxis, Magnolia milk, Huawei and Danisa
Partnership : Apple
Responsible for ideating and conceptualizing end to end for a marketing campaign. 
Creating the look and feel of a campaign or a brand.
Creatively conceptualise a big thinking and big idea approach on campaigns.
Researching data and conducting a SWOT analysis on brands to make a creative decision on a strategy.
Creating relatable content for the right target audience.
Responsible for the look and feel of a brand and campaign.

Learning take away
Creating the big idea and concepts for a campaign
Using data to strategise campaign approach
Creating look and feel for a brand or campaign 
Strategic thinking
Learning to be an overnight expert on different brands and industry
Managing a team of designers in order to produce a desired outcome
Creating effective communication that produces desired result

L'Oréal

Brands responsible for : Maybelline, Garnier and L'oreal

Related department : Visual Merchandising and Marketing
To create and implement uniformity of all forms of communication to consumers.
Monitor use of materials for visual merchandising to ensure it is of proper quality and validity for customer usage.
Liaise with retail partners and for below the line media and product placement.
Designing and producing web banners, facebook visuals, electronic direct mailer, event materials for roadshow, merchandising designs, 3D designing countertops and display items for retail stores

Learning take away
Understanding how product placement will affect customers purchase
Hands on experience on ideating and producing in store materials in a mass quantity
Learning 3d design for display items

Graphic Designer

SOUL Society

Outlet responsible for: 7atenine KL, Sky Lounge and Tujo
Designing and producing end to end visuals and products for Restaurants and Bars, such as signage, menu, videos, indoor led monitors, web banners, social media content, hands on experience conducting and planning photo-shoot.

Learning take away
Adapting to multiple brands and using their unique brand identity to visually target the audience.
Being hands on in the planning and execution events
Planning and executing photoshoots and editing images for social media content
Hands on experience in the production of print materials such as signage and menu

I currently spearhead and lead teams to achieve a unified goal in alignment with the objective of the business. I improve profitability and share prices. I ensure product market fit and implement strategies for various products. In the past. In 2019 I have won the dragons of Malaysia award for the Best Launch and re-launch campaign.

Taplio

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Taplio

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