Rogers Hospitality

- Implement and optimize new lead generation strategies for Heritage Resorts and Veranda Resorts.
- Track performance of Google and Meta Ads to achieve target ROAS, with a focus on FY target revenue.
- Create Power BI Dashboards to monitor leads volume and quality within Salesforce.
- Plan advertising campaigns to drive bookings and Salesforce leads for the Digital Sales team.
- Launch social media campaigns for Leisure brands (7 Coloured Earth, Heritage Golf)

Lead Generation Manager

Sunlife Mauritius

- Manage the emailing strategy of 4 hotels, Sunlife and Ile Aux Cerf Golf
- CRM Guest Segmentation using Excel Vlookups, Power Query, Pivot Table, and Mailchimp.
- Data Reporting, Visualization, and Analysis using Power BI, PowerPoint, Meltwater and Google Looker Studio.
- Plan advertising campaigns to drive booking while maintaining 5 ROAS on 10K monthly ad spend.
- Collaborate with the revenue management team to optimize e-commerce strategy & booking conversions

Ecommerce Specialist

Regain Media

- Managed $6000 monthly Facebook Ads budget using Revealbot for 7 real estate agents. (4.5 ROAS)
- Client Video communication using Loom and Slack. Asana for task management and team progress
- Optimized Lead Gen campaigns that decreased cost per lead by 30% and increased ROAS by 55%
- Wrote 5 French ad copies per week that increased lead quality and the overall campaign's performance

Facebook Media Buyer

Multiply Software

- Plan and execute a $5000 Google Ads campaign to generate leads for an Amazon Repricing SaaS. (3 ROAS)
- Implement automation tools such as PhantomBuster and Pipedrive to streamline the prospecting process
- Lead the technical documentation using Scroll View Port for Confluence and Jira to improve the support portal.
- Ensure the software is listed on relevant online software directories for increased visibility and traffic.
- Supported in web development (HTML, CSS, PHP) and conversion rate optimization of WordPress site

Growth Hacker

one.com

- Bilingual live chat and email support through Zendesk. Tickets included DNS records troubleshooting, WordPress migration, invoice creation, feature upsells, and domain transfers.

IT Support Specialist

Select IT Mauritius

Developed Facebook ads and Instagram growth campaigns (8.5 ROAS)
Managed the content creation team, copywriting, and Influencer relationships (IG & TikTok)
Web development for clients using HTML, CSS, JavaScript, and C#
Client Niche: Clothing, Footwear, Training & Education, Restaurant

Digital Marketing Consultant

Cable Bites, Woofpo & Big Kiwi Deals

Developed 3 e-commerce stores using Shopify
App Integrations - Oberlo, Privy, Klaviyo, Manychat, SMSBumps, and Zipify One Click Upsell
Marketing campaigns through Facebook Ads, Instagram Influencers, and TikTok content growth
Generated $8,700 USD of revenue in 4 months and sold one of the stores for $950 USD

Ecommerce Business Owner

Ceridian

- Utilized SQL database management and payroll processing skills to resolve Dayforce cloud incidents.
- Documented defects and high-severity tickets in the support knowledge base using Microsoft Dynamics 365.

Application Support Analyst

Active Learning

IT Trainer

I help businesses identify customer trends through advanced data analysis, create automation to visualize these data and help them target these audiences using social media advertising strategies. 

I am currently doing this on Full-time basis with the hotel group Rogers Hospitality in Mauritius

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