Starting fall 2023, I started to invest more in my professional education in the Web3 space and implicitly joining different projects as a freelancer from this sphere. 

Most of my contribution revolved around:
-Long-form content strategy
- Copywriting (web content, case studies, whitepapers, pitch decks, social media copywriting)
- Product research and positioning
- Competition analysis
- Social media strategy

Content & Product Marketer (Web2& Web3)

NOFire AI

Content Manager

Modex

Modex develops scalable products and services that transform the way data and digital assets are stored, shared, and managed using blockchain technology. Everything we do at Modex is driven by our mission to solve real life problems and respond to real business demands through an ecosystem of high-quality, reliable software solutions built by a highly experienced and motivated team.

Content Strategist & Copywriter

Plant an App

Plant an App, part of 500 startups' Batch 26 incubation program, makes it easier for big or small companies to create and implement custom apps across the web without or with minimal coding skills.

As a brand strategist, together with the marketing manager, I'm contributing to foundational brand and product strategy documents, defining and distill target audience, run cultural, and contextual analysis. 

On content marketing side, I'm in charge with both strategy and execution of all long and short form content pieces, managing the relationship with paid media agencies, graphic designers, proofreaders and other collaborators.

Product & Content Marketer

Cognetik

As a content marketer for a data analytics company my main role inside the marketing team included running interviews with different stakeholders, business analysts to documenting through case studies how the services or products helped Fortune 500 companies improve their digital experiences to content strategy and execution for blog and social media channels. 


Accomplishments:

Directly contributed to rebuilding the whole website, content-wise (work included: repurposing existing content, coming up with different angles to better present both products and services).

Established working relationship with key personnel such as Quality Assurance Analysts and ran interviews with stakeholders (further on used for case studies and blog posts).

Led a communication campaign for ObservePoint Analytics Summit

Cognetik is a company of thinkers and builders passionate about connecting people with their data. It uncovers problem areas with apps and websites, and delivers transformational insights that will improve user experience and generate greater revenue and profit for businesses.

Content Marketer 

Freelance Digital Marketing

*Brand Strategy & Positioning
*Social Media Marketing (Strategy & Executional); channels: Facebook, Instagram, Twitter
*Content Marketing (Blog posting; Podcasting)
*Email Marketing (Customer segmentation, A/B testing)
*Copywriting
*Community Management
*Event Marketing
*SEO (keywords research, link building)

Digital Marketing Specialist

BeMyApp

The international event planning agency, Bemyapp brought to Bucharest, Romania their first IoT& digital payments hackathon. My main role was to connect the company with the local tech market, research and get in contact with lT& design communities, communicate and take part in the organization of the event itself.

Digital Marketing Specialist& Event Planner (project based)

Urban Gardener

As a digital marketing and communication specialist I am in charge with developing the online and offline marketing strategy  (from building a strong brand voice via all social channels, landing pages copywriting, networking at different tech events, content creation for different startup pitching events).

Urban Gardener empowers cities to grow locally-sourced food that is fresh & nutritious. We develop a vertical aeroponic gardening system that is fully automated, it uses 90% less water than traditional farming and can produce crops (herbs & vegetables) all year  round.

PR& Digital Marketing Specialist

Date a Startup

''Date a Startup is the first professional platform in the world with an educational purpose. We offer interns and startups a full starter package allowing them to find the chemistry needed for a match made in heaven.''

As a digital marketer and PR I was in charge with organizing an event for decision-makers inside startups and small companies (CEOs, execs, managers) on organizational culture theme, which included: writing press releases, reaching out to journalists, booking speakers, attending local HR events for networking,  attending meetings with media partners and sponsors.

PR& Digital Marketer

Funky Citizens

,,Funky Citizens îşi propune să construiască instrumente online de advocacy, bazate pe cercetare şi pe date atent culese. Instrumentele noastre îşi propun să educe şi să invite la acţiune, încurajând tinerii cetăţeni să participe la iniţiative de responsabilizare în spaţiul public prin care pot vedea că au un impact. 

Prin agregarea şi educarea tinerilor în jurul unor serii de instrumente online, credem că putem dezvolta înţelegerea şi capitalul uman necesare pentru a influenţa o democraţie mai participativă, responsabilă şi transparentă în România. Vom şti că ne-am făcut treaba când baza noastră de constituenţi îi va convinge pe cetăţeni că pot influenţa reforma sectorului public.''

Communication Assistant

⚡️ B2B, SaaS #product & content marketer/ Talks about #humanised brands with the help of #AI / @ravespace.io freelance partnerships lead/ Looking for remote opportunities ☄️

- #Web3 Content strategist and copywriter 
- Prior 8 years B2B, #SaaS #product and #content marketing experience
- SheFi, Cohort 8 student, the global female-led educational program for females in Web3
- SI HER Advocate, the women-led platform for females and non-binary people on their quest to financial freedom and breeding an environment of circular economy through getting access to personal branding education;
-Entered 500Startups Accelerator Program, Batch26 with a low-code startup

Sitting at the intersection of tech, art and EQ. Both a creative and a strategical mind on a quest to helping businesses build a strong, humanised brand identity. 

*Currently looking forward to new remote opportunities all across Europe and US, especially in the #Web3 space.

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