Aditya Vempaty's Linkedin Analytics

I am a data-driven, marketing executive with an engineering background (from Georgia Tech) with a track record of rapidly building and scaling marketing teams for SaaS, life sciences and enterprise infrastructure companies including Netapp, Dell/EMC Nutanix, Amplitude and Synthego. In my past roles teams that I have led have driven rapid revenue growth across B2B SaaS (Amplitude revenue growth of 400% in 16 months) and infrastructure companies (Nutanix $4.5B IPO) by building talented marketing and sales teams that implemented product marketing, content marketing, customer voice and social media strategies to raise brand awareness and thought leadership, thus driving sustainable sales pipelines to close revenue on a global scale. Key strengths: -Building and leading marketing organizations, local and international -Corporate and product positioning -Metrics-driven lead generation strategy -Content marketing strategy & awareness programs: blogs, social media, PR, industry analyst relations -Telemarketing and inside sales team management, local and international -Pipeline optimization & marketing automation: lead scoring, nurturing, progressive profiling -Website optimization -Voice of the customer programs (Net Promoter)