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Adrian Chan is an interaction designer and design strategist with a focus on social interaction design and user experience design for social tools and generative AI. He is deeply versed in LLM research, having consumed 2,000 arxiv white papers since the launch of ChatGPT. With 5+ years in digital transformation as a Customer Experience team lead at Deloitte Digital, he bridges traditional experience design with opportunities created by use of AI. He is comfortable both in the consulting and in the product development of AI applications and services. Areas of generative AI that Adrian is approaching from an interaction design perspective are: - Search, Question/Answer - Recommender systems - Task-oriented dialog - Open dialog - Graph and knowledge-based, structured conversation Clients have included: Ampology; Chevron; Atlassian; Massage Envy; Agilent; TOMs; Intel; Wells Fargo Advisors; Klout; PeerPong; Extractable; Traction/SAP; ASmallWorld; PopularMedia; Anderson DBB; Sociable; France Telecom/Orange; TrustedOpinion.com; Click.tv; Clipsync.com; Razoo.com; Brick River; Greatnonprofits.org; 3Bubbles; GoingOn.com; Mellon Financial; Thomson Publishing; Oracle; Yoga Journal; Webvan; NEC; Smith & Hawken; Marin Bikes; Sierra Designs; Reel.com; Wisconsin Coalition Against Domestic Violence; Game Ready; Arts Alliance; Harbinger; Isyndicate; Intraspect Most of Adrian’s clients have social media in their DNA, and are often startups seeking expertise, product specs, design briefs, use cases, page flow and other design documentation. Adrian ranks in the top ten on Google for many social software, social media, and social interaction design searches. • 2008 Senior Fellow, Society for New Communications Research: http://sncr.org. • 2003 Maggie Finalist Best Online Publication Home Page Design, Best Overall Online Design, Best Online Publication for Yoga Journal. • 2002 Maggie Winner Best Online Publication for Yoga Journal • Best Educational Technology Product The Civil War, by Ken Burns. Interactive Laser Disc. • Oracle Challenge Grant $100,000 winner for a cartoon-making toolkit. Specialties: Web 2.0 and social web applications, social media and social software design, social web user Interface (UI) design, User Experience (UX) design, Social Interaction design (SxD), strategy, search engine optimization, web development, web design, web content, information architecture, brainstorming, creative, branding, marketing, writing
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