Amanda Potter's Linkedin Analytics

With ten years of experience in marketing, my current role involves managing enterprise content strategy for the largest rural health system in the U.S. I lead a dynamic team of content strategists to provide comprehensive, full-funnel content strategy, including tactics such as earned media, podcasts, and social media. My team and I work across multiple service lines, including health services, insurance, sports, and the Sanford Foundation. Recognized as an award-winning content professional, I love leading impactful, engaging content that brings creatives joy and positively impacts organizational goals and metrics. I also find joy in developing professionals early in their careers, both in my immediate team and through mentoring. In my free time, I am a writer (memoir, poetry, and nonfiction), single mom to one, and active volunteer board member. I'm proud of growing up in the Dakotas and the values it gave me: work hard and give back.