EndingScene.com

As the Founder and Creative Lead at EndingScene Studio, I have been creating story-driven, meaningful video content for clients since 2017. I lead a team of professionals to create well-thought-out experiences and characters in animated videos that exceed client and user expectations. To date, I have successfully directed over 500 animated promo video projects for global brands like BRAC, CARE Bangladesh, Axiata Group, IPPF, GIZ, Gildan, Grameenphone, ACI, Square, Guardian Life Insurance, and Truck Lagbe, reaching an astounding 10 million+ viewers worldwide!

Creative Team Lead

Learning Bangladesh

In 2017, I founded and developed a native community-focused eLearning platform in Bangladesh. 

As an instructor on this platform, I have launched over 20 pre-recorded courses with over 1000 video lessons. I brought in the first 15,000 registered students through a data-driven digital marketing campaign with an optimum marketing budget through Facebook and Google ads. Additionally, I set and managed the eLearning course development automation strategy, set lead generation and automation process to hunt 100+ external eLearning instructors, ensured a seamless progression and launched its first 100+ online courses. 

I hired remote team members and operated the business for the first 2 years of its operation.

Without having any technical or IT team members, I developed the whole platform from scratch and looked after the server maintenance of this platform.

Motion Graphics & Digital Marketing Instructor

KajKey.com

In 2018, I founded a native freelance marketplace called KajKey.com, which attracted over 50,000 freelancers and 10,000 employers within two years. 

We even incorporated our business in both America and Bangladesh, and secured investment from angel investors and a venture capital firm. Unfortunately, due to my lack of technical knowledge, management skills, and communication abilities, the startup didn't work out as planned. Nevertheless, this experience taught me a lot about entrepreneurship, business development, and team management.

Co-Founder and CMO

Pathao

As a Digital Marketing Specialist at Pathao, I was responsible for overseeing the company's digital marketing campaigns and managed ad spend of over 1 million dollars. 

My responsibilities included developing and executing marketing strategies, analyzing data and campaign performance, and working with cross-functional teams to drive growth and achieve business objectives. My experience at Pathao helped me develop a strong understanding of digital marketing and provided valuable insights that I still use in my current business, EndingScene Inc., an animation studio. 

The management and foreign investors at Pathao have also played a key role in supporting my current business and provided valuable financial support.

Digital Marketing Specialist

REVE Systems

Created 20+ motion graphics promo & and event videos. Top rankings were achieved for 25+ targeted 'VoIP' keywords on Google search results. 36+ Facebook remarketing campaigns were optimized and 15+ successful Google Ads campaigns were launched, resulting in a 10x increase in website traffic and the generation of 15k+ valuable leads.

Sr. Motion Designer

Duties/Responsibilities: 

As Digital Marketing Strategist:
• Define digital marketing strategies for offerings that cover all digital channels.
• Monitor global performance metrics to understand daily organic and paid search performance.
• Identify and executive opportunities to increase growth and performance, including keyword selection, ad messages, and on-page factors optimization to create more effective campaigns
• Design and analyze experiment results to test new strategies and opportunities for growth.
• Analyze web traffic metrics such as page visits, transaction size, link popularity, click-through rates, and cost-per clicks to make decisions regarding content placements
• Optimize web site content
• Collaborate with other marketing staff to integrate and complement marketing strategies.

Digital Marketing Strategist

GadgetGang7

Duties/Responsibilities: 
I have to maintain GadgetGang7's whole online marketing activities. From website building to Social Media pages maintenance , I have to implement whole digital marketing strategies.

Key Responsibilities:
- Develop and maintain GadgetGang7's eCommerce website.
- Manage & create appropriate ad friendly contents like post, videos for social media pages, mainly Facebook, YouTube and Googleplus page of GadgetGang7.
- Create different kinds of ads for Facebook through power editor. (Carousal Ads)
- Create ads using Google AdWords.
- Create Products review videos for YouTube channel.

Digital Marketing Executive

Amber IT Ltd

Duties/Responsibilities: 
Editorial
- Work closely with developer teams to maximize the search traffic potential for clients of ChefOnline - Smart Restaurant Solutions.

- Educate and provide regular feedback on headlines, image tags, meta, title tags, URL structure, keyword analysis and related aspects.

- Provide recommendations to editorial teams related to keyword and content trends, performance of specific pieces of content.

Technical
- Analysis and implementation of best practices for on-site SEO including; site maps and architecture, Google webmaster tools, clean up of 404s, duplicate content, missing meta, via industry tools and services, etc.

- Migration of CMS systems, URL architecture, and redirects 
- Assist in QA process of new plugins, front end changes, and crawling issues

Product
- Collaborate with product and business teams to propose new products, changes to existing site structures and content offerings to further maximize search traffic potential
- Provide SEO feedback during development of new products and site features.
- Document SEO guidelines and provide internal training to organizations to keep the latest SEO techniques top of mind.

Traffic
- Develop link strategies and/or direct marketing relationships with off-network sites. 
- Provide ongoing reports to executive management related to search traffic and keyword performance, ROI, website traffic levels and customer acquisition
- Find new opportunities to maximize SERP for groups of strategic keywords

SEO (Web & Social Media Expert)

Bdjobs.com Limited

During the tenure at BDjobs.com, career-focused articles were written, reaching millions of users. Representation of the company took place at university events, engaging with students and job seekers. The responsibility included shortlisting over 2,000 CVs from job fair participants across various sectors.

Executive, Social Media & Creative

With 10+ years of experience in Data-Driven Digital Marketing expertise, remarkable milestones have been achieved. Successful implementation of strategies resulted in over 150% user growth for a leading ride-sharing startup, $500,000 generated in Gross Merchandise Volume (GMV) for a freelance marketplace, and the onboarding of 300+ clients for an animation studio. Additionally, marketing efforts attracted over 15,000 registered learners to an e-learning platform. The strong focus on leveraging data consistently maximizes ROI and drives exceptional outcomes for businesses.

You can easily schedule a meeting with me by visiting my Calendly link: https://calendly.com/endingscene-studio

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