Robin

Taking Robin from pre-revenue to lots of revenue.

Robin is an SMS-based communication tool built for event organizers who need to reach people fast.

Designed to solve common headaches like last-minute changes, unanswered emails, and fragmented comms, Robin gives organizers a simple way to keep attendees in the loop through automated text messaging. Think schedules, reminders, safety updates, menus, and more - delivered straight to phones.

Robin is already working with events across Canada, including Nuit Blanche and the North Forge Founders Program. Organizers can set up in minutes, personalize their messaging style, and monitor responses in real time. It’s fast, friendly, and helps teams do more with less.

Go-to-Market

Afters

Founder

Various Companies

Companies I've helped go from initial product/service to market exposure & new clients since October 2024:

MyAreaa
A community banking & socializing platform. Targeting niche communities to raise product awareness to increase user adoption. Also supporting by arranging events for community leaders to organically raise awareness.

Kokoro Energy
A wellsite geology & technical advisory shop. Initial clients were gained by the founder, I've now built and executed on a growth strategy to gain more clients and diversify revenue streams. Activities included building a geologist community, attending industry events, and doing extensive cold outreach.

BITCAP
A geosteering software solution built by a brilliant geologist duo. They're building out their MVP and I'm helping them reach their ideal target market. I do this by namedropping them at industry events, and building relationships with their ideal customers and asking them to test the software before distribution efforts are made.

Afters
This is my personal project. Afters is a company that specializes in throwing afterparties for corporate affairs. Our first event was for a Tech Thursday biotech panel. Next one coming up is an Inventures afterparty. 

Stealth - Dental Technology
Currently developing a MVP. I found a firmware engineer to develop the initial product for the founder, and will be deeply involved with market validation and finding initial clients once it's developed.

Maria J Yoga 
A yoga company that goes into corporate offices during lunch hour to do specialized desk work yoga. I helped the founder take it from an idea to finding her her first client. I'm now helping her find more clients and also helping her understand how to go from working "in" the business, to working "on" the business.

Consultant

Kokoro Energy

My role is make sure people know Kokoro Energy exists, and establish how it differentiates itself. Some of the things I've done:

• Identified creative ways to reach Kokoro's ideal clients without spending money (community building, content creation, social selling)
• Created a value-driven geologist community (GeoSocial) to establish brand presence to a targeted market.
• Launched a technical advisory vertical to meet market demand and utilize existing skills within the org.
• Enter the industry with none to little brand presence, and slowly established Kokoro's position as a high-end, boutique service provider for complex wells.

Growth

Grid Group

Fortunate enough to have worked with an incredible team to headhunt talent for top firms.

Headhunter

Morgan Stanley

Learnt about, and administered, equity compensation plans for companies.

Client Success Manager

Analyst for the Client Engagement team, focused on building strong relationships with brokers and clients while driving business growth and retention.

Analyst

Apple

People don't like when their iPhones break. My job was to make sure they left our store satisfied.

Technical Specialist

CIBC

Worked as a bank teller in a diverse community. Had to work on my Punjabi so I could communicate with our clients.

Customer Service Representative

I throw afterparties. I support the ecosystem through thoughtful introductions, targeted relationship building & niche community development. 

In my spare time I play squash, read dystopian science fiction, backpack, and help my friends launch businesses.

Thank you April Hicke and the team at Toast for our evening!

Shaharyar Ahmad

I host afterparties and market the tech behind them.

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What happens on court 5 stays on court 5… great match gents!

What a great night. That dancefloor was poppin. Thank you Philippe Burns for trusting Afters, and Tech Thursday, BetaKit, and Toast for hosting such an excellent party 🎉

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