TRUGGL

Founder

I created truggl.com when I had $17 in my bank account. I was 18 at that time, and we managed to create a team and reach the milestone of producing 100 videos.

Through all of our clients, our mission was to focus on creating actually converting videos – content that you watch, want, and never forget.

We've made significant progress, but time is still ahead, and our goal is to be one of the top 10 video production companies worldwide

للعباد توانسة الي يتبعو فيا

نعرف الي موجودين و تشوفو في المنشورات متاعي يوميا في اخر عام و نصف العام تعدا نشوف فلي عاون باي تفاعل و انا شاكر لاي حد 

حبيت نهبط اول و احتمالية كبيرة اخر بوست ليا ب العربي و خاصتا بالدارجة التونسية نحكي فيها على روحي شوية

انا شكون
Truggl شعملت بش صنعت شركة من لا شيا
كفاش اي واحد ينجم يعمل كيفي

اولا انا احمد ياسين عمري 20 سنة قاطن مبين تونس العاصمة في داري و احيانا نمشي لاهلي في اسطمبول

كنت تلميد نجيب معدلاتي متوسطة لفوق المتوسطه (11-13)

عامت الباكلوريا متاعي 2022 قررت اني بش نبطل القراية جملة و ركز على حاجة توصلنى للي حاجتي بيه و الاغلبية حرية الوقت و المكان انا انسان في طبعي نحب نكون مطمطط في وقتي

حطيت تعلمت كل شي على البزنس لين خرج من خشمي و كانت بدايتي كفريلانسر اما ما طولتش و بديت مشروعي الخاص Truggl

باختصار شركتنا كلها انلاين حاليا عنا 7 و معاهم انا في التيم باختصار احنا نعملو الفيديوات الي يستعملوهم الشركات سااس  في الدعيات متاعهم و الى على المواقع متاعهم 

99% مالوقت تشوفوني نهبط لالانجليزية على خاطر احنا تقريبا كل كليوناتنا مش توانسة و مش عرب جملة 

معناها الكتابة بالعربي صعيبة و تتكلف اكثر وقت و تجيب اقل منتوج

نجيو توا كيفاه عملتها الشركة

اول حاجة truggl مهاش شركة تونسية هي شركة امريكية بديناها او بديتها تحديدا فيفري 2023

بديتها كيما تنجم تقرا في بروفلي ب 60 دينار او 17 دولار 😂 يعني الفقر ماكلني طول و عرض و ما نتلامش خاطرني صغير

حاليا قدرنا انو نعملو فوق ال 100 فيدييو فيهم الرخاص و الغلين لشركات كبار و صغار ب اسوام مبين ال1000 ل 2500 دولار على الفيديو بو دقيقة سبب اخر يخليني نخدمش مع التوانسة على خاطر صعيب تلق شكون يخلص 7500 دينار على فيديو حتى كان شركة كبيرة و الفيديوات يتكلفو برشا وقت وخدمة و تعب 

اول ما بديت المشروع حطيتو قدام عنيا ليل و نهار و انا نبعث في المساجات على اللينكدين و نهبط و نكلم في لعباد وصلت ناكل و نرقد و نخدم و لحد اللحضة هادي ما نخرجش نحوس نعيش وحدي و ساعات فاما عباد تبقا بالاربع شهور ما يشوفونيش و انا نسكن بعيد عليهك 100 متر 

طلب كم كبير مالتضحية مني و من التيم متاعي كان ما جاوش هما رانا ما وصلنا لشي رضاو يخدمو بلاش كقتلهم معنديش باش نخلصكم اول ما بدينا و بنينا بشوية بشوية لين واحد فيهم شرا بي سي ب 4000 دينار من وراء الخدمة معانا و هو عمرو 18 حاجة فما عباد عمرهم 35 و يخدمو في شركات كبار ينجموش يعملوها

ملخر انك تحل شركة من لا شيا هي اصعب حاجة تنجم تعملها اما صدقني كمية الحرية مش عادية نعمل الي نحب وقت ما نحب و مزلنا مواصلين لين نوصلو لنيفو كيما ordinary folk و vidico و و و

كيفاش تنجم تعمل كيما عملت انا

اول حاجة كان ما عندكش نفس الشخصية متاعي الى تنجم تحط راسها على البيسي 12 ساعة في نهار صعيب برشة توصل تعمل حاجة

ثاني حاجة متحطش تونس كعدر لفشل المادي متاعك تحمل مسؤلية كل حاجة صاير في حياتك ما تقولش انا تونسي نجمش هدا عار عليك ديما قول نجم نعمل الي نحب عليه مدام ربي معايا

ثالث حاجة رد بالك تعمل على قرايتك راك بش تفشل كان مش طبيب او محامي القراية هي اضافة باهية اما الي تتعلمو في الجامعة ما تعملش عليه برشة اسال المجرب يمكن نطلع غالط 

حط في بالك و طبس راسك و اعمل حاجة مدامك مزلت صغير و معندكش مسؤليات كصغار 

ديما اطمح بعيد انا اليوم كنت عارف روحي قبل بش نوصل لوين انا توا و كيف كيف تاوا عارف الي بش نوصل للي انا حاشتي بيه عاجلا ام اجلا اشاء الله

و ربي يوفق الناس الكل 👏 


Ahmed Yassin Bettaib

Making an automated sales rep for your SaaS (a defined sales video) | Turning views into warm leads, not just numbers on the screen. | Ambitious young men 🙌

3 weeks ago, we signed a big company for a 5-figure deal.

A multi-8 to 9-figure software company, requesting multiple high-quality sales videos a year for their huge ads campaigns.

I won't lie, that was one of the best moments I've gone through. I started literally jumping after the call (not trying to be cool, that was literally what happened). 🤣

I got that feeling of, 'God damn, I gotta buy something.'

I always wanted the iPhone 14 Pro Max.

Checked pricing.

$700? That's actually cheap as hell.

For a week, I was gonna buy it till I... said no.

Why?

Smart people don't decide based on the price; they decide based on the background after buying anything.

$700 was literally nothing compared to the deals we've signed in the last 4 months.

Yet, an iPhone? Wouldn't that get me scrolling more on my phone?

And what the hell will I do with an iPhone? Does it make me more productive in my business?

I asked myself:

Why do you want to buy it?

1. "Look, I have an iPhone."
2. 
3. 

There's literally no 2 or 3; I just wanted to have an iPhone to brag about it.

But what will it do for me?

1. Time wasted scrolling.
2. iPhone = better camera = more going out to take pics.
3. Gotta use it to feel that I spent my money well.

So yeah, I'll keep using my Redmi 9T for 16 minutes a day as I used to and shut the f**k up.

and keep using my RTX 4060 & 32GB of RAM for Chrome Tabs laptop for 10 hours a day as I used to do 💀

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If you want to do a huge marketing campaign on YouTube, LinkedIn, and all the channels like Instantly.ai, ClickUp, GoDaddy, and lack the HIGH-QUALITY Creatives ✨, check out truggl.com.


One of the projects we're working on for a client this period. team did a great job in my opinion.

Leave your thoughts in the comments; I'll appreciate it.

PS: The logo animation at the end is just for credits.

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Have a product hunt launch? an event? need a video pitch deck for your product? 

If you want to create a video like this that makes people go 😲, DM me or check truggl.com (for some reason, I have special offers for people who DM me, haha).

The Broke SaaS Founder Syndrome

A new type of syndrome appeared from the moment Product Hunt got launched. 

It's basically SaaS founders who can't afford a dinner, yet they want to make $20k a month from their product 

and want to raise $20 million in the first round, all of this at a $15 and 2 cans of beer 🍻  evaluation.

So, who are they?

Mostly they're college students from Asia living in the US with only one skill: coding.

They think that if you know how to code, you owe everyone everything they have.

Luckily, I came up with a solution:

GET A JOB BRO 💀 

Let's say you're 25, living with your parents, you've got no food expenses, and you can go with zero expenses for months with your parents. 

Get a job on the side, or even two. $2000 USD a month from two jobs will help you a lot in your product launch and making it successful.

"But I can't, I don't want to work a job."

fine, *Gets added to the hundreds of dead products on Product Hunt.*

If you have $5k to $10k saved up for your SaaS project (considering you're the coder), you can lead it to success, considering $10k is a very low budget.

Can't?

SaaS is a pretty advanced business model. Your no-code ChatGPT wrapped tool is more likely to fail if you've got no experience.

That's it, I just got pissed from the amount of bootstrapped "businesses", yet none of them is really a business that will last more than a year.

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I know solo founders are broke so just ignore this. If you want to make a video that can triple conversion on your landing page and anywhere because it's like an automated SDR or a salesman hanging around on the internet for you, you can DM me or visit truggl.com."

My obsessive personality is 80% of why I was able to build a startup (truggl.com) from nothing (literally nothing, no fancy pre-seed, seed, or even self-funding).

I was an addictive kid in my life:

- Plays the same video game for 8 hours a day.
- Goes out to the same coffee shop for 6 years straight.
- Can spend all day with no internet just staring at the wall.

That really helped me in business.

I faced 4 months at the start of the business. I've made literally $0 working 6-10 hours a day doing outreach, and trying to find people on Upwork and Twitter (I wasn't on LinkedIn at the time).

Yet I didn't quit during them.

And it's all because of my addictive personality, I can do the same thing over and over and over and over again without thinking.

How to build an addictive personality?

Delete the term "work-life balance" from your head.

If you're in your 20s and you're not where you want to be in life, doing a work-life balance is the biggest scam.

If you're in your 30s with kids, it's preferred to give them time. But if you're 20 with 0 responsibilities (like myself now), what are you doing on a Wednesday evening in a coffee shop watching the pub with the lads?

got the point?

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having 3 spots for 3 SaaS companies who want to brand their products like GoDaddy & ClickUp are doing, you can shoot me a DM 😉 


I fired one of our copywriters.

The other day I hired a copywriter. He was a nice guy. I had a look at his work; he's not bad at all.

I explained to him our approach on how we write scripts for clients and emphasized how it's a priority to make the right script as it's the foundation for any video.

He said, "Okay, fine."

We started off with a script for one of our videos.

He sent me a weird script to review. It didn't sound human at all. I didn't like it at all, but I was keeping a good face.

I asked him to replace X, Y, Z. He said he would do it, and he did, but he sent me a worse version. So, I asked him to do it again.

He shared his screen, and I saw him taking my comments and pasting them into ChatGPT.

I was like, "Hell nah."

I guessed why I didn't like it at all.

So, I ended up saying, "I am sorry, man, your time is worth it. I'll pay you for it, but we never use AI here to do creative work."

For knowledge and ideas, you can use AI, but for creativity, naaah, it sucks, a lot, actually.

I shared a story about the copy, but in my opinion, you can't rely on AI to do anything for you now.

You will be like 99.99% of mediocre businesses.

I'm disgusted when I see some businesses using AI as the main way to get customers.

You can use it, but you have to get a specific model trained for what you're trying to do.

In conclusion: AI can be helpful, but it can't save your lazy ass from work.

I agree with Nick on what he said in the tweet: everything about AI videos sucks. When's the last time you took an AI video seriously?

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If you want to create a video with the human touch, send me a DM, or you can visit truggl.com.

Just run away if you see a landing page like this.

Why?

Because those are the biggest scams.

How?

Let me explain: those landing pages can be built with Go High Level. They take less than 15 minutes to set up everything and have it running.

99% of businesses using this type of landing pages and running meta ads are just a way for their owners to make a quick buck, close the domain, and open another scam-course business.

If someone says, 'My agency makes 7 figures buy my course,' now their agency is backed with the funds from selling courses if it's making 7 figs.

And there's an 80% chance it's not even making 5 figures.

In conclusion, when you make a landing page for your business, avoid this type of landing page that people run from.

If I see a SaaS having this type of landing page, I know their product is garbage without even watching the demo, and 99% of the time I am right.

And when you see a landing page like this from someone selling a 7-figure agency blueprint, it's just a legal way for them to scam you.

Totally troll.

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If you don't want a landing page like that, you should have a mini 60-second video on it to give it a professional look.


AND ANOTHER VIDEO OF ME YAPPING ON LINKEDIN 🗣️

In the last couple of months, I've had like 20-25 tech founders interested in creating a video, and they only have a budget of 200-400$.

Sometimes they don't understand the work that comes behind it (aka thinking "it's just a video") 

Or they really don't have enough budget to invest in making a high-quality video.

So, I came up with a solution.

Here's a video explaining the steps behind creating a video so you can create your own.

Though "you get what you pay for" always works, so don't expect the best results here.

PS. Script step 2 is creating an offer 

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Want to create a good video for your SaaS? You can throw me a DM, and I'll explain everything in detail (pricing, process, etc), or visit truggl.com.

Every time a client uses AI to write a script, I go like:

If you use AI as the main source for your creatives, THEY WILL SUCKKKK.

I've learned this:

- AI copies
- AI voice-overs
- AI videos

Will never, in the next 10 years at least, compete with the power of human creativity.

An AI can't create your website copy, and most people using it to create their copy, that's why most people's copies suck.

In result, use AI to automate, not to do work for you because it can't (yet).

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If you want a non-AI creative video, you can shoot me a DM or check truggl.com.

A pleasure to work with Teliportme to create their amazing video.

Teliportme is cutting-edge software for anyone who wants to present their property fully online with high-quality virtual tours.

We worked with them to make a product-feature demo video, so the script is not designed for selling.

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If you want a video like this one, shoot me a DM or visit truggl.com.

tress doesn't come from the fact that you have a lot to do; it comes from the fact that you have stuff to do and you're not doing it.

Stress tolerance is key in business, but it's not an easy skill to have.

If you can manage stress in the right way, you can excel beyond anyone.
What I've been doing to manage my stress:

-Do tasks instantly
-Drink a lot of coffee 😂 
-Take night walks

Things I didn't do:

-Play video games
-Scroll on Instagram
-Waste time

Those actions only make the stress worse and worse.

Creating sales videos that you watch, want, and never forget | Turning views into warm leads, not just numbers on the screen. | Ambitious young men 🙌

Shallow tasks are what kill a startup, even if it has potential.

Day-to-day operations are the biggest shallow tasks, with emails and meetings being the worst offenders.

Most founders focus on these tasks when they should be focusing on the 

"VIIIIIIIIIIIIIIIIISION"

Imagine with me:

Would a captain of a ship be cooking in the ship's kitchen, or would he be focusing on where the ship is going?

I took a step back from day-to-day operations and delegated them all to my VA (hiring him was the best choice I made).

I took February & March to create the vision for TRUGGL:

I ended up:

- Building a system of automation on a VPS that we pechased
- Redoing the website
- Conducting a mass hiring of voice-over artists
- Creating a new offer
- Choosing a new ICP
- Becoming a video partner with a major media startup
- Improving the production process using automation
- Setting up a company in the US
- Hiring new motion graphic designers
- Focusing on finding good events to attend

And a loooooot of other stuff that I don't even tell my team about.

This is the vision.

The "What should I do to improve my business?" 

This is the question I always ask myself.

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Check out the new website here if you want: truggl.com. If you want a killer sales video for your business, shoot me a DM here or on WhatsApp (I'll answer in less than 1 hour :P).

This is just sad to read, tbh 😓.

I found this email on Facebook 2 days ago:

The CEO of speechki.org sent a mass email to all the customers, stating they can't function anymore due to financial difficulties.

I had a look at the product in the free version; it's actually amazing. 

However, my guess is it can't compete with ElevenLabs.

Why?

- Eleven Labs offers 10x better value; you get 10,000 characters for free.
- Eleven Labs raised 80 million in the last 3 months.

Creating an offer that sets you apart from your competitors is key to accelerating your startup.

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Make a video for your business to convert cold leads into meetings with just a 60-second animated video. If you need a video, DM me for a quotation or visit truggl.com.


Crazy how all 4 top products of the week have a video in their product launch. 🙄

If you want upvotes on your product launch, do outreach.

If you want upvotes & conversion on your Product Hunt launch, make a video for it. (and do outreach ofc)

For example, I was a big fan of SpeedLegal. I read a ton of contracts, invoices, and any legal stuff a week from lawyers and accountants. Having a perfect summarizer will be so helpful.

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If you want a video for your product launch, DM me or check truggl.com.


125 ETH = around $400,000.

That's the cost of creating this 3-minute video.

To put that in perspective, you could buy a Lamborghini SVJ or a fully loaded Porsche 911 GT3RS with that kind of money.

But why is it so expensive, you might wonder? Everyone would be like, 'Who on earth spends that much on a 3-minute video?'

Well, let me explain.

They didn't actually spend any money on that video.

Noun is an amazing project. I dug a bit into it.

Here's what they do exactly:

1. They make NFTs.
2. They sell them.
3. People apply to get funded.
4. People who bought an NFT vote.
5. That crazy project gets funded.

That's how they were able to make this amazing video.

It may look like a movie, but it's literally created by 8-10 people, whereas a movie requires hundreds of people.

Great work and respect to their creative director, Jorge R. Canedo E.

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If you have an extra $400k and want to create a video like this one, don't reach out to me or visit truggl.com. Do you think we're just some motion graphics nerds? We just make sales videos for software companies to sell their product. You don't need all of this. 😂

sources: noun.wtf & Salah Dhamer


2 days ago, I saw a reel on Instagram answering the question, "Why are ads so expensive with low conversion rates? They're not worth it."

He answered exactly as I expected:

"YOUR CREATIVES SUCKKKK."

Let me explain:

One video might be seen by 200 people and convert 40 of them, while another video might be seen by 2000 people and only convert 20.

Most people think that you just run ads and the conversion is up to the platform. 

But when you have a very bad ad creative, you get a low CTR with the same budget, so you basically get "nothing."

So, better ad creative = better CTR = more conversions.



That's why I like this principle:

"Turning views into warm leads, not just numbers on the screen."

I even have it in my bio if you check.

You can get 10 clients from a $1000 investment in ads or you can get 10 clients from a $500 investment in ads. You choose.

#your_ad_creatives_matter

"THAT'S WHAT I'VEEEE BEEN SAYING!!"

you need a video cuz 82% of users dont read the rest of the website!!

yet they watch at least 30 seconds of the video on the hero section

but if it's great enough, they will watch all of it

Mouseflow great product big fan!

Ever wondered why some headlines make you stop scrolling while others don't? It's all about understanding your audience! 😉 

Use insights from heatmaps to see how different headlines (and even page layouts) work. 

Trust us, you'll know which ones make your readers curious to discover more. 😎 

#heatmaps #userbehavior #ux #userexperience

Sold 9 hours on average (63 hours) just last week alone is wild (not counting screen time working on my phone lol).

Funny how everyone wants the results that I currently have.

- Working on my own business at 20, 
- talking with investors on 8 figures, and 
- partnering up with big software companies
- being invited as a speaker in events to teach about startups
- I'm able to work whenever and wherever I want without anyone telling me to work.

What's funny is, most people my age are waiting for their lives to change suddenly without putting in any work, thinking there's an event that will change their lives when it won't.

You're the one responsible for forcing your business to win.

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Six of the eight hours are spent fulfilling great sales videos for our big clients (having massive clients is a big responsibility). If you want to do the same as GoDaddy and ClickUp and BRAND your business to have people hitting on your sales team instead of the other way around, check truggl.com or shoot me a DM 😎 

I am not that socially active person. I see 3 categories of people in my day:

- My team
- Our clients
- People in the gym

The weird thing is, people in the gym are wearing $1500 shoes, watches, and extremely expensive clothes. 

Yet, I know every single one of them, and the highest earner among them makes $700 a month.

I make the most in my gym (four times the average, not to brag, just stating facts). Yet, I've been wearing the same clothes for at least a year.

And the funny thing is, I may not make as much as our clients do. One client, six weeks ago, sold his SaaS that makes $63,000 MRR with a 13% MoM, at least.

He literally wears no brands. You won't be able to tell if he's wearing $10,000 clothes or $200 ones.

Conclusion: Don't buy luxury brands; instead, put a sales video on the homepage of your SaaS. Why make prospects read when you can make them watch lol: truggl.com.

Being cringy on LinkedIn is everyone's fear on here.

Do you know the solution for that?

Just don't be cringy. Stop trying to be someone else; you're just embarrassing yourself.

Do you know which posts get ignored the most?

- "Dear network..."
- "Hope this post finds you well..." writes 300 lines
- *Generating a ChatGPT post about Topic X*

Basically, the cringy ones.

If you want to find users for your software or more clients, stop acting like a damn robot. Every time I see a cringy post, I immediately unfollow the creator.

LinkedIn isn't hard; just be yourself but in a somewhat professional way. (Please don't post your half naked pic here; it's not Instagram.)

Taplio

Ahmed Yassin Bettaib's Linkedin Analytics