Sendcloud

• Implemented experimentation program to increase conversion rate across different marketing efforts.
• Currently managing the A/B testing initiative which so far yielded a 30% increase in overall website conversion rate and an +100% increase for specific campaigns.
• Analyzing full-funnel marketing data with MixPanel and Google Analytics to acquire, activate, and retain existing users.
• Helping prevent churn by detecting users at risk at specific touch points in the customer journey through automation.
• Compiled app usage behavior stats through SQL and provided users with monthly shipping data to increase awareness of added value and retention.
• Coded WordPress dynamic pages to help scale up content creation for the SEO team.
• Developed the company's Enterprise positioning.

Product & Growth Marketer

Gold Mountain Beauty

• Advised on and helped with launching 2 brand-new products.
• Scaled revenue from $4,000 to $20,000 per month.
• Optimized listing, set up marketing automation, and helped boost rankings on Amazon.

Growth Consultant

Zenifit, Teddy Mats

• Created 3 physical product brands from scratch that were sold exclusively online.
• 1 failed. 1 broke even. 1 made it all worthwhile. Sold the business.

Founder

Growth Marketing @Sendcloud 🚀 | Ex-Founder | CXL & Reforge | B2B SaaS

Passionate about startups, scaleups, and growth. Fascinated by behavioral psychology, digital marketing trends, and technology.

With a diverse background, ranging from programming and data analysis to product development, and digital marketing, I deliver my best work in projects that enable me to exercise multiple areas.

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Andrei I.'s Linkedin Analytics

Andrei I.

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