Aishling Lanigan's Linkedin Analytics

I am the Global Head of Digital Marketing at Phaidon International based in our London office. With 6 brands & 15 offices, we are the talent partner of choice for businesses and highly skilled professionals, securing business-critical talent worldwide to get the very best results in an ever-changing, connected world. My duties include: - Managing the global digital marketing team - Planning, implementing & managing the overall digital marketing strategy including PPC, SEO, email marketing, automation, paid & organic social media, keeping in line with business objectives and priorities​ - Management of MarTech stack & integrations - Website CMS, HubSpot, Google Suite, Semrush, Sendible​ - Digital brand management and advocacy – Social channels, Glassdoor, Indeed, Google, Bing, Apple.​