JustBite

Making Europe 🇪🇺 snack better, one break at a time

We help companies across Europe improve their snack offering with natural, nutritious, and tasty solutions tailored for: offices, schools, hospitals, leisure parks, hotels, governments, and more!

What We Do:
📦 Snacks-as-a-service: convenient subscription plans for healthier workplaces.
🛒 Wholesale portal: easy ordering for (bulk) snacks and drinks.
🎁 Giftboxes & events: unique, thoughtful gifts for employees and partners.
📈 Boost sales with tools: concept, content, POS, tastings and marketing support for succes...

Exclusive:
🇧🇪 🇳🇱: Distributor of snack brands for retail: offering unique products to stand out in stores.

👉 Let's work together to bring better breaks and to your business!

Co-Founder JustBite

Aitor Somers

As a freelance business accelerator I help you with strategy, transformation, innovation & growth.

Aitor - Your Business Accelerator

Belgian Advertising School

Guest lecturer on digital transformation during the strategy week of the postgraduate 'Belgian Advertising school'.

Guest Lecturer - Digital Transformation

HOGENT

Guest lecturer on trendwatching, strategy & innovation for the postgraduate Trendwatching.

Guest lecturer trendwatching, strategy & Innovation

Scopernia

Scopernia future proofs organizations for a changing (digital) world by helping them understand the impact of digital, envision their future, create business strategies and change their organizational capabilities and culture in order to manage real change.

My role covered the following tasks:
- Trendwatching (consumer, technology and societal trends) 
- Research (desk, qualitative and quantitative.)
- Strategic planning
- Giving keynotes 
- (co-) facilitating workshops
- Mentoring junior profiles
- Project and account management
- Business development

Type of services & projects: research deep dives , trend reports, digital transformation strategy, scenario planning, vision, mission and ambitions definition, ideation brainstorms, corporate venturing, venture design, business model innovation, transformation governance, partnerships framework, digital maturity assessment, customer acquisition & retention strategy, marketing strategy, go-to-market strategy.

I have assisted Jo Caudron with his book ' The world is round ' (management book of the year 2020 in The Netherlands) with research on the future of mobility and living.

Clients I worked for: JBC, BNP Paribas, Stad Gent, Febiac, BD MyShopi, Unizo, UnilIn, Bofidi, AVEVE, Colruyt, Continental, CM, Perrigo, Telenet

Senior strategy & innovation consultant

Xplore Group

Xplore Group, part of the Cronos Group, is an ecosystem of start-ups & scale ups in extensive digital commerce.

My role covered following tasks:
- Developed a strategic commercial business plan for 3 companies in the group
- Developed strategic partnerships
- Developed a marketingplan for lead generation and managed marketing activities
- Contract negotiation
- Cold prospection, account management and networking

Type of services & projects: E-commerce, data-visualization, data science, mobile, AI & Robots

Business Development Manager

Online data & user-centered thinking is at the heart of every successful digital strategy. 
Humix, part of Cronos, partner up with clients to become more data-driven & turn KPIs into reality.

* Digital strategy
* Webanalytics: KPI Determination, analytics Implementation, analysis and reporting & data-visualization
* UX: UX Analysis, Information Architecture, Wireframing, User Testing…
* Conversion optimization: SEO, Channel performance, A/B testing, Funnel optimization, Customer journey mapping...

My rol covered strategic and operational marketing & sales activities to develop the business.

Business Development Manager Humix

FCR Media Belgium

Blue Bees was a corporate venture / internal start-up within the digital transformation strategy of Truvo.  Blue Bees  was a full-service communication agency for brands and big SME's. 

My tasks:

Strategy: defining communication strategies both online and/or offline
Project management: implementation of various offline and online projects, leading team members 
Account management: maintaining relationships with clients
Business development: visiting prospects, preparation of pitches & giving presentations to win new business.

Type of projects & services: Brand strategy, brand identity, concept creation, above & below the line campaigns, events, digital strategy, UX & Website creation, SEO, SEA, content marketing & social media.

Clients I worked for: G4S, LOXAM, SPA, BRU, De Keukenbouwer (DSM Keukens)...

Account Manager Blue Bees (now Dexville)

During my period at goudengids.be I was a local online marketing sales consultant for SME’s. Strong focus on giving advice to prospects & clients on how they should embrace the new online world.

Helping them with their online marketing by offering cost-efficient digital products and services like websites, SEO, SEA, Facebook ads, apps & mobile websites, bannering campaigns, data & e-mail marketing & corporate movies.

Online marketing sales consultant - goudengids.be

2man Agency

For my masterpiece at MICA me and my colleague chose to put everything we learned into practice. During 6 months we managed our own agency. 

I was responsible for strategy, copywriting and account management. My colleague was responsible for design and development. 

We performed a digital audit ( Search (SEO&SEA), UX, WEBSITE, CRO, E-mail, Social Media ) and implemented our recommendations to boost traffic and conversion. 

Next to that we created 3 campaigns to 1/ create awareness around the brand and 2/ increase the number of members.

The results: we increased traffic to the website with 56 % and exceed the target of new members (614 vs 500). 

We were rewarded with 90% by a jury of 10 leading people of the Belgian (digital) advertising industry.

Owner

LUON

I had the opportunity to work for 3 departments during my internship at LUON. 

First I started at Business Development. I did research for pitches, organized the seminars ‘Wassup Lunches’ to generate leads and made lots of presentations. 

Then I worked for the strategy department. I’ve did a lot of research, organized the knowledge map and wrote & implemented a SEA- strategy for Ello mobile. 

In the time that was left I’ve helped the accounts of the UNILVER team (Solo, Ola). I’ve had a lot of tasks: updating the websites through an CMS system, sending the weekly e-mails…

Internship @ Business development & Strategic planning department

Buy Way Personal Finance (ex BNP Paribas Personal Finance Belgium)

I had following tasks during this short period as marketing assistant:

- Translations French-Dutch for mailings and testimonials
- Research analysis of loyalty programs from competitors
- Daily data management from transactions 
- Setting up a (retro) communication plan
- Research for media planning

Marketing Assistant (interim)

Making Europe 🇪🇺 snack better, one break at a time
Start thinking about the way you eat, it has an impact on you, our society and our planet.
Lifelong learner driven by curiosity and a passion not only for conversation but for action.
Always look for balance in everything you do. Positive thinking leads to positive results.

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