Botpresso

Sr. SEO Manager

• Create SEO strategies and actionable for the client basis audit and best SEO practices 

• Collaborate closely with marketing and product teams to ensure smooth implementation and execution of SEO recommendations

• Provide guidance and training to team members and offer support to the extended team in overcoming SEO challenges

• Assist the internal marketing team with conceptualizing and ideating topics to enhance brand awareness

• Proficient in creating internal SOPs for easy reference in future projects

• Playing around with AI and Python to create assets to help in the longer run

Projects Assisted: Headout & Glovo App
Projects Managed: Orchids International School, Edubridge India, Jobsier UK, Furnishka, John Jacobs & Growth School

SEO Manager

Mypromovideos

SEO Consultant

webmaffia

Infidigit

•    Leading a team of 8 SEO professionals to drive an annual revenue of upto ₹10M for the agency
•    Partner with client's marketing team to develop monthly, quarterly strategies to maximise organic reach
•    Played a pivotal role in getting and maintaining the rankings on top 3 positions but also achieved featured snippets for highly competitive keywords for a leading BFSI client
•    Worked closely with the UI/UX, Technical and Analytical Team to identify issues and get them fixed
•    Performed detailed analysis and implemented strategies to drive high organic traffic, improve keyword rankings and conversion rate
•    Helped the client reduce their CPL by 5x thereby leading to an award winning case study 
•    Curated and published numerous articles around SEO to boost the organic traffic for the agency 
•    Established a productive work environment and optimised workflow 

Projects Managed: ICICI Prudential Life Insurance, Mylo Family & Aditya Birla Paints

Manager - Digital Growth

Associate Manager - Digital Growth

Sr. Analyst - SEO

Ethinos Digital Marketing

•    Develop and implement effective SEO strategies to produce high organic traffic and improve keyword rankings
•    Conduct competitor analysis and audit sites to identify gaps in the website and enhance user experience
 •     Perform keyword research and finalize keywords based on relevancy and search volume
•    Maintain and update search engine ranking and report to assess potential improvement
•    Develop effective link building strategies and manage backlinks to build online authority
•    Oversee the work responsibilities assigned to juniors and interns

Projects Managed: Thomas Cook India, James Hardie Au & Wellness Forever

Sr. SEO Executive

•	Audit site to identify gaps in technical SEO best practices
•	Conduct keyword research based on relevancy and search volume
•	Compose title, meta description, URL and copy for google ad campaigns using targeted keywords
•	Maintain and update search engine ranking and report to assess potential improvement
•	Facilitate off-page optimization such as directory submission, blog creation, and posting, social bookmarking, etc.
•	Conceptualizing ideas & designing quirky memes on the basis of trending content for Dopewope (Sister Company)

Projects Managed: Kaya Youth & Ultratech Cement

SEO and Content Executive

•	Udate search engine rankings
•	Conduct link building activities such as directory submission, blog creation, and posting, social bookmarking, etc.
•	Create monthly reports using Analytics and Search Console

SEO Intern

Self

•	Freelance designing for local clients including Centre Of Sporting Excellence
(Football Institute), Elysium Cali Park (Calisthenics Park) & The Friday House (Fast Food Outlet)
•	Managing social media handles for clients to create perceived value through page promotions and engagement with target customers and followers on Facebook and Instagram

Freelance Graphic Designer

Intelenet Global Services

•	Undertaking floor branding acquired by U.K. clients including Barclays & Barclaycard, through unique concept creation, idea generation, layouts and creative direction and execution to ensure unparalleled creative appeal and visual merchandises. Also, communication collateral designs such as
mailers, newsletters, appreciation mailers etc. within client specified timelines
•	Employee engagement through events and 	games
•	Conceptualizing process RnR programs and executing through liaison with intermediaries
•	Managing client relations, travel, and logistics

Engagement Coach

SEO chakra infused Chunin, aspiring Jonin!

I'm Akarsh Kavuttan, and I boast over half a decade of experience in the realm of SEO. Currently holding the position of a Sr. SEO Manager, and let me tell you, I find immense joy in what I do. 

Over the years I’ve had the privilege of working across diverse industries including BFSI, EdTech, Travel and Tourism, and E-commerce.

Beyond the world of SEO, I'm also an ardent anime fan. Just as I'm passionate about experimenting with new strategies and exploring innovative tools, I'm equally enthusiastic about discovering the latest anime gems.

On LinkedIn you will find me sharing learnings and observations on my projects that are first hand experienced by myself so feel free to ping me to know more about the same!

The dynamic nature of the digital world keeps me engaged, and I'm always excited to discover new stuff, both in my professional domain and the anime universe!

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