Digiholic

Chief Executive Officer and Founder

Software Unplugged

Founder

Manipal ProLearn

Worked as a Digital Marketing trainer and industry expert, training students across the globe and empowering them with the skills required to pierce through the fierce marketing scenario.

Digital Marketing Trainer

Indus Health Plus

◘ Design and execute the digital marketing roadmap for Indian and overseas market.
◘  Collaborate with web development, design and SEO team to drive ROI.
◘  Developing schedules and timescales for marketing activities.
◘  Content creation, planning and management for B2B and B2C market.
◘  Analyzing digital marketing data to review company’s marketing performance.
◘  Conceptualizing the digital branding and sales strategy in terms of design and messaging.
◘  Driving the entire social media channels for the B2B and B2C segment (Organic and Paid).
◘  Spearheading the PPC strategy including keyword research analysis, ad messaging, location 
targeting, etc.
◘  Planning the introduction of Marketing automation to improve customer experience.
◘  Market research and analysis to accomplish marketing goals.
◘  Event planning and co-ordination - Offline and Online mode.
◘  Designing the Video communication and marketing strategy.
◘  Manage a team of Graphic designers, SEO executives and Adwords executives.

E-Commerce Manager

SRV Media Pvt. Ltd.

◘ Develop and manage overall social media strategy (objectives, metrics, strategies & tactics, timeline, accountabilities).
◘ Ensure all corporate social profiles are properly claimed, optimized, promoted and managed.
◘ Plan and implement Digital Marketing Roadmap for clients like SNAP- Symbiosis, SET-Symbiosis , Welingkar Institutes, MIT Institutes, Auro University, Indus Health Plus (Healthcare), X-MEN(Personal Care), Prof. Vishwanath Karad(Personal Branding), Marshal Cadet Academy (Summer Camp), Chandukaka Saraf & Sons(Jewellery), Ivy Bazaar (E- Commerce), Joy Cosmetics, etc.
◘ Plan, Manage & Execute Viral Social Media Campaigns for more than 20 clients on various platforms (Facebook, Twitter, Instagram, Pinterest, Linked In, etc). 
◘ Execute Lead Generation Campaigns with industry specific strategy.
◘ Create ads on Facebook, Twitter, Instagram and Google Adwords.
◘ Creative Design briefing and visualization.
◘ Leading a team of 12 members including Graphic designers, Content writer and Social Media Executives.
◘ Conceptualization and visualization for Creative Designing for Client Pitches like Suzlon, John Deere and Joy Cosmetics.
◘ Writing Search Engine Optimized Content in a bid to engage readers.
◘ Executing aggressive Email and SMS campaigns.
◘ Leverage offline marketing activities for online success.
◘ Video script writing for Commercial Videos.
◘ Maintain and grow brand exposure in Social media.
◘ Train employees to monitor & engage in social media.

Social Media Manager

Return on Web

◘ Perform daily account management and of pay per click accounts on Google AdWords.
◘ Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
◘ Manage and maintain updates for large keyword lists.
◘ Provide creative copy suggestions.
◘ Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.
◘ Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
◘ Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

Digital Marketing Specialist

Melody Music Academy

Social Media Marketing Specialist

I'm a Digital Marketing Professional, Trainer and Consultant with 10+ years of experience in managing all leading digital channels including SEO, Content Writing, Google Ads, Social Media Management, Email Marketing, Digital Branding and Marketing Collateral Creation.
My ability to jump from the creative side of marketing to analytical side has helped me achieve stupendous results for businesses that I have worked with.
 I can (and often do) work well alone, but I’m at my best collaborating with others. When not working on creative marketing strategy, I can usually be found with my art pencil and paper, exploring my artistic side.

Taplio

Akshata Fernando's Linkedin Analytics

Akshata Fernando

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Akshata Fernando's Linkedin Analytics

Akshata Fernando

Want to drive more opportunities from LinkedIn?

Akshata Fernando's Linkedin Analytics