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Akshay Gopalakrishnan

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Few things feel better than a good story. When you listen to one that´s relatable, it´s moving. It inspires you. As humans, our emotions govern all areas of our lives and influence the decisions we take. Tapping into this sentiment is what inspired me to pursue a career a professional writer. Nothing gives me more satisfaction than telling a story that makes you connect on a human level. Digital media gave me a great platform to polish those skills. I worked for two of the top sports media publications, Wisden and ESPN, finding and developing my voice amidst a global network of the world´s best writers and editors. After seven years in this space, creating content for a worldwide audience and witnessing a major shift in digital media consumption, it was time to take on the next challenge. In 2020, I left my home country, India, to pursue an MBA at one of Europe´s premier business schools, Esade, in Barcelona. Spending 18 months with colleagues from over 50 countries was truly transformative and eye-opening, and opened the doors for a jump to technology. A month before graduating, I joined SAP as an intern, in February 2022, taking on a pilot project with the Presales team at the Barcelona Digital Hub. I headed the Organization´s internal communications strategy, highlighting their value addition to won deals to over 500 internal stakeholders, to improve their visibility within the Hub. This included launching the first Presales-branded newsletters. I also developed and maintained a digital asset repository to help the Presales team scale support, personalize customer engagement and accelerate the sales cycle for Midmarket clients across EMEA. That experience laid the foundation for a more outside-facing role. I now work with the Business Development team for UK and Ireland to generate leads and opportunities by engaging an online community and creating content to drive brand traction. At a time when human-centric businesses are more valued than ever, it is the perfect opportunity to use a lifelong passion and talent to create a lasting connection between the brand and its consumers. Skills & Specialties: Inbound Sales, Content Marketing, Content Creation & Strategy, Digital Media, SEO, Storytelling, Writing & Editing, Site Management, General Management, Communications, Interviewing & Profiling, Creative Thinking, Analytical Thinking

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