Research and Ranking

Product Manager

The WorldGrad

Increased email performance MOM by 7% by developing, executing and measuring integrated
multichannel marketing strategies to increase awareness, which nurtured leads.
● Generated over 3000 leads via Affiliate marketing channel with a low CPL.
● Responsible for outbound communication that goes in the form of Email, SMS and WhatsApp for B2C
outreach.
● Exceeded growth targets month on month basis by 15% by analyzing lead data and creating different
funnels in the CRM and planning appropriate communication.
● Responsible for Data Analysis, Generating Marketing Reports, Budgets for stakeholder management
to take vital decisions
● Developed and executed comprehensive LinkedIn Ads campaigns focusing on lead generation and
brand awareness. Increased lead generation by 33%, whilst reducing the CPL by over 40% on MOM
basis.
● Strategized and managed Snapchat Ads campaigns targeting a younger demographic to promote
products and increase user acquisition.

Assistant Marketing Manager

uFaber Edutech Pvt Ltd

Steered monthly growth through assessment of past performance and data-driven marketing
predictions by creating all sorts of CRM reports related to data..
● Ownership in Planning Weekly campaigns and Coordinating with the
Content team for various other activities like Email marketing, SMS marketing.
● Responsible for bringing in turnover of more than 50 lakh INR in 3
months from outbound marketing campaigns.
● Generated over 1000 leads via publisher networks and handled a network of more than 8 Affiliates
● POC for brand partnerships, acquisitions and any other third party
collaborations

Uber

•	Developed and executed problem solving strategies/business plans to meet goals and build client/partner relationship management.	
•	Analysed in new strategies for diversifying business for instance investing into social media campaigns of UberEATS etc.
•	Key 'support' coordinator assisting partners in payments, trip issues etc.
•	Organized various Uber events including a mega event “UberRangmanch”, similar to any talent hunt competition with more than 50 participants.
•	Winner of “Spotlight Award” amongst a team of 230 employees for outstanding efforts in setting up ‘Reliance Mutual Funds Campaign‘ for partners for life insurance.
•	Point of Contact for projects such as Vehicle De-dup, Fraud Licensing.

Project Manager

TEDxGateway

•	Part of Speaker Curator Team; curating Speakers with a motive "Ideas worth Spreading". 
•	Associated with individuals to build a dedicated community of 13 speakers wanting to deliver something special to the world.
•	Managed Efficient engagement with Logistics team to run daily business by handling operations, staffing, booking tickets etc; leading to event’s success.
•	Performed Location visits for events and conferences to increase network chain of operations.
•	Collaborated with various vendors such as Box8 for catering services, Uber and Ola for cab services, special care for speakers including Van services 
•	Curated inspirational speakers namely Mr Afroz Shah(CNN- IBN Indian of the Year in public service) , Mr. Ramji Raghavan ( Chairman of Agastya Foundation) , Mr Boaz Almog ( Founder of Levitating Superconductor) etc.

Marketing Assistant

Graduate Marketing specialist from Cass Business School, City University of London with a demonstrated history of working in different fields, Specialised in Marketing. Skilled in Lead Generation, Affiliate Marketing, CRM Management, Digital Marketing, Social media marketing, and problem solving analysis. Experience of working with TEDxGateway, Uber and uFaber at different positions with some certifications and achievements.

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