Alana Thorburn-Watt's Linkedin Analytics

I have a strong artistic and technical background in video (shooting and editing), photography, graphic design, and music production. My knowledge in these multimedia areas comes from a combo of my undergraduate and graduate degrees, mentorship, and the experience of running my own business. In 2010 a fellow classmate and I started a small business called Umbrella Pro, and began creating videos and doing photo shoots for artists, musicians, charities, schools and companies. I have enjoyed offering creative services for various types of clients that inspire the community. My favourite projects to work on have been for charitable organizations and local artists. I believe that art and visual communication have the power to change the world for the better and I also believe in the artist's responsibility to keep people actively involved. Today, I help brands (mainly in tech) tell compelling stories through beautiful crafted videos and visual designs. I enjoy putting together a detailed, creative brief for every project and working alongside copywriters, designers and marketers to bring ideas to life and measure their impact.