Heroic Public Benefit Corporation

Heroic is a social training platform that integrates ancient wisdom, modern science, and world-class, scientifically-validated behavioral design tools to help you show up as the best, most Heroic version of yourself so we can change the world together—one person at a time, starting with you and us TODAY.

We’re also a history-making, crowdfunded Public Benefit Corporation committed to running our business the way we think our heroes would—with wisdom, self-mastery, courage, and love as we strive to fulfill our Mission to help create a world in which 51% of humanity is flourishing by the year 2051.

We’ve served hundreds of thousands of people from every country around the world, over 10,000 people from over 100 countries have joined our Heroic Coach certification and empowerment program, and over 1,000+ Heroic Ambassadors are working together with our Coaches as force multipliers leading our movement and changing lives in their families, businesses, and local communities.

It’s always Day 1 at Heroic.

Ambassador

Worked in different projects: barcelonayogaday.com, el-taller.cat, alico-sa.com, limpiarteenhoras.com, kalart.org, conscioustartups.com, abgenericosdebelleza.com

- Designed, developed, and optimized landing pages
- Conducted SEO audits to analyze ranking factors, website architecture and implement SEO best practices
- Developed and managed landing pages, email sequences, and funnels
- Implemented best practices to improve website performance and conversion rates
- Built a marketing analytics dashboard to track search engine performance of keywords relevant to the company's products and services
- Conducted keyword research and competitor analysis
Implemented no-code tools to create automations and integrations between several systems

Digital Marketing Manager

JurisDATA

- Hired, trained, and developed a team of freelance writers.
- Developed content marketing plan and strategies to increase organic traffic
- Edited all content for style and grammar and SEO impact
- Acquired 125,000 monthly page views
- Designed and implemented A/B tests to increase leads and conversions 
- Optimized keyword rankings, increasing site’s organic traffic by 45%

Search Engine Optimization Manager

Impulso Raíz

- Designed, developed, and managed PPC accounts for real estate business clients
Developed automated reports to monitor ad campaign performance
- Responsible for all aspects of SEM, including campaign creation, landing page development, and optimization
- Increased conversions, reduced customer acquisition costs, and increased revenue
Led the implementation of automated data feeds to create automatic dynamic search ads at scale in Google Ads

Paid Search Specialist

Serenata Paisa

- Developed optimized e-commerce cart and checkout experience
- Designed dashboards to track key metrics, including marketing ROI, conversions, and CPCs and conversion rates
- Used Google Analytics and Google tag manager to monitor key events and user interactions
- Develop and implement marketing communication automation tools to generate, segment, and score leads, and automate the marketing of products and services
- Created and managed a CRM system that handled more than 3,000 leads

Ecommerce Specialist

Gobenación de Antioquia

- Created and designed email marketing campaigns
- Assisted with monthly and quarterly reporting, including: white papers, PowerPoints, and progress reports
- Assisted with research and writing of company marketing collateral, including: Company Profile, website copy, customer testimonials, blogs, and press releases
- Worked with the outsourced marketing team on the development of marketing materials

Marketing Intern

As a software engineering student at 42 Berlin, I am leveraging my 10+ years of experience in product strategy, data-driven web optimization and SEO to build a robust foundation in systems programming, full-stack development, and complex problem-solving. 

My transition from marketing to software engineering is fueled by a passion for building:
- ai automations & agentic solutions, 
- scalable systems and 
- solving complex technical challenges, 

And enhanced by the rigorous, peer-driven curriculum of 42 Berlin’s coding school. The curriculum covers a wide range of topics, including algorithms, data structures, system administration, and cybersecurity, providing a robust foundation in software engineering.​

Open to internships and collaborative opportunities in Berlin’s tech ecosystem.

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