Noxs AI

Gilzor

Partner, CMO

Self-Employed

Turnkey product marketing, depending on product vision and founders needs: 

🐣 For idea-stage startup. 
Let's dispel doubts about the product market fit of your idea. I'll test the idea with digital tools and get some insight valuable for a startup financial plan. 
And as soon as your product is almost ready to launch I'll make some buzz to attract early adopters and get feedback. Does the reality match your vision? So move forward and get more users turning on more or even all marketing instruments!

The deliverables:
✅ Product marketing strategy
✅ Marketing plan and tactics that include: positioning plan, content plan, distribution plan, pricing plan, marketing budget plan, referral plan.
✅ Hands and minds to implement all listed above.

🏢 For offline business that creates a digital product. 
Not every digital product created for an offline business need marketing. But if the product is aimed to widen sales channels, increase customers' loyalty, reduce clients’ churn, or even reduce costs on some operations, it might need. If you need users outside the company - I'm ready to acquire them, and create a reasonable way to achieve target revenue.

The deliverables:
✅ Product marketing consultancy 
✅ Product marketing strategy
✅ Marketing plan and tactics that include: positioning plan, content plan, distribution plan, pricing plan, marketing budget plan, referral plan.
✅ Hands and minds to implement all listed above.

🌱 For a product company
Your product goes well, you found a product market fit. Now it's time to grow and bite more from the market. Let's find out the ways to whom your product may serve, what will make users pay more, switch from the analog, invite friends, etc.

The deliverables:
✅ Product marketing roadmap
✅ Growth hacking sprints to improve get more users, reduce churn rate, make cost per lead (user) lower.
✅ Researches and CustDev to widen the segment and unique value proposition.
✅ Hands and minds still available to to hypotheses test sprints.

Marketing Entrepreneur

Paralect

Achievements:
✅ increased a close-deal probability by 40%;
✅ grew brand awareness on LinkedIn (+64%), Twitter (+40%), Facebook (+46%), Medium (+91%);
✅ 4x inbound leads with cost per qualified lead 3x less than a benchmark;
✅ built a marketing team from 0;

Responsibilities:
🔵 Building and growing a marketing team of marketers, designers, video makers, and content creators. It included setting up the marketing process, building a matrix of responsibilities, and mentoring. As a manager, I built processes covering: inbound lead generation, content creation linked with business goals, content distribution, marketing design of landing pages, and gated content.
🔵 Management of the marketing system I built, including team growth and mentoring,  re-factoring marketing processes, and adjusting them when the service company transformed into a venture studio. 
🔵 Build a partnership for the company, that gave it a fair and hard-to-copy competitive advantage and increase a close-deal probability by 40%.
🔵 Market research and customer development to improve company offers and get more inbound leads.
🔵 Design and implementation in a team of 10 a brand awareness strategy. Increased brand awareness in the main channels of target audience presence: LinkedIn (+64%), Twitter (+40%), Facebook (+46%), Medium (+91%), and Quora for a personal brand of CTO and delivery manager.
🔵 Building and improving a lead generation process and made 4x growth of inbound leads. Gained qualified leads that cost 3 times less than a benchmark.
🔵 Performing as an advisor for startups regarding marketing design, product idea validation, user acquisition, and growth hacking.
🔵 Design and implement a go-to-market strategy for accelerator startups to gain product users and fundraise.
🔵 Built a lead nurturing process.
🔵 Implemented a growth hacking process, and trained the team to generate and validate hypotheses for any stage of the funnel. Managed the process and run validation sprints.

Chief Marketing Officer

Radish event app

Startup co-founder, Product owner

Altoros

Achievements:
✅ Brought and drive a growth-hacking for lead generation, reached a 2,5x growth  
✅ Developed a lead generation strategy, together with the tactics and processes. 
✅ Build and managed a team of lead-generating junior specialists.
✅ Developed and maintained the client's life cycle management process.
✅ Launched projects in partnership with Google, and Amazon.
✅ Achieved high and stable lead flow through product landing page SEO.

Responsibilities:
🔵	Marketing management, including strategy, long-term planning, sales and marketing analysis;
🔵	Product promotion on foreign markets using online and off-line channels;
🔵	Digital marketing: creating a digital strategy and planning according to, creating and supporting ads campaigns in Google/Yandex services, web and ads analytics, SMM strategy and tactics;
🔵	External as well as internal marketing communications, event marketing;
🔵	Content marketing, creating sales materials on solutions and services for end-point customers;
🔵	Implementing and managing a customer’s loyalty program;
🔵	Email campaigns: process organization, content design, and post-sent analysis;
🔵	UX improvements and functional product development planning.

Head of Digital Marketing in Artificial intelligence department

Regen Med LLC

Achievements:
✅ Developed a domain-specific lead generation strategy, together with the tactics and built processes. 
✅ Built and managed a team of lead-generation.
✅ Developed and maintained the client's life cycle management process.
✅ Integrated and run email marketing as a system.
✅ Developed a data-driven approach for marketing decisions.
✅ 8x increased the lead traffic through digital tools.
✅ Increased brand awareness in the EU and the US markets.

Responsibilities:	
🔵      Marketing management, including strategy, long-term planning, sales and marketing analysis;
🔵	Product promotion on US and EU markets through online and offline channels;
🔵	Digital marketing: creating a digital strategy and planning according to it, creating and supporting ads campaigns in Google services, web and ads analytics, SMM strategy and tactics;
🔵	External as well as internal marketing communications, event marketing;
🔵	Content marketing, creating sales materials on solutions and services for end-point customers;
🔵	Implementing and managing a customer’s loyalty program;
🔵	Email campaigns: process organization, content design, and post-sent analysis;
🔵	UX improvements and functional product development planning.

Head of Marketing

The main responsibility of the analysis:
🔵 Product features and functionality.
🔵 Marketing tactics, positioning, and promotion.
🔵 Marketing and sales effectiveness.

Marketing Analyst

Mobile Service LTD

Achievements:
✅ Integrated digital instruments into lead generation and leads’ nurturing process. 
✅ Developed a new instrument to increase the efficiency of the event strategy.
✅ Build and run a strong partnership with global hardware leaders Cisco, DellEMC, Intel, VMware, Veem, Citrix, etc.
✅ Developed and maintained the Loyalty program.
✅ Was a person in charge of the annual ISO audit on marketing and sales processes.

Responsibilities:
🔵	Marketing management, including strategy, long term planning, budgeting and control, sales and marketing analysis;
🔵	Promotion of the company’s solutions and services as well as on local and foreign markets using online and off-line channels;
🔵	Digital marketing: creating a digital strategy and planning according to it, creating and supporting ads campaigns in Google/Yandex services, web and ads analytics, creating Facebook advertising posts;
🔵	External as well as internal marketing communications, event marketing;
🔵	Content marketing, creating sales materials on solutions and services for end-point customers;
🔵	Implementing and managing a customer’s loyalty program;
🔵	Annual reporting on marketing processes and results during the audit procedure ISO.

Marketing Manager

TELS

Achievements:
✅ Improved existing and implemented new instruments of analysis and evaluation of customer base on criteria quality and station for TOP-management and owners of the Group of company.
✅ Developed and implemented, took part in, and managed the Loyalty program of the Group company.
✅ Designed and set inner documentation on customer loyalty and complacency.
✅ Worked up, set, and lead education programs among employees with the purpose to improve customer-oriented competence.

Responsibilities:
🔵	Managing, organizing, and leading marketing audit, presentation on its results, working out recommendations and short-time marketing and business plans of the Group of TELS company;
🔵	Working out and putting into service marketing strategy;
🔵	Development, rolling out, managing, and leading customer policy in the Group of the company;
🔵	Short- and long-term forecasting;
🔵	Participating in the development and making available the business processes “Customer management”;
🔵	Creating proposals on product portfolio development;
🔵	Managing and leading marketing research: regional markets, customer behavior, demand level (using such methods as expert estimation, deep interviewing, telemarketing, customer quiz using internet instruments, monitoring, "snowball" etc.);
🔵	Analysis of sales chain with the following proposals on liquidating breaks in the sales chain, etc.;
🔵	Participating in determining of public relations policy of the Group of the company;
🔵	Contributing to PR and advertising activities, evaluating their results, and making proposals for future activity plans.

Ltd. Belrezerv

Responsibilities: 
🔵	Deriving new products on the local market; 
🔵	Promotion of a new product: organization and participating in events (including public speaking as an expert), engaging Media and local authorities;
🔵	Sales, creating customer base;
🔵	Business process optimization, creating user manuals and educational programs;
🔵	Copywriting, presentation materials.

Sales manager

Product Marketing Expert | Transform Tech Startup Ideas to Profitable Businesses | 9+ Product Launches, 1 Exit | Startup mentor | Building MagmaSet 🌋

🚀 As the Chief Marketing Officer at Gilzor, I'm passionate about helping ambitious startups bring their tech visions to life. 

🎯At Gilzor, we specialize in web and mobile application development, offering dedicated teams of expert engineers who adapt to your unique startup journey. We provide flexible, cost-effective development options, including equity-based partnerships that reduce upfront costs, and we guide startups through the process of building MVPs, validating product-market fit, and troubleshooting technical challenges to accelerate their growth.

📈 Before joining Gilzor, I was the CMO at Paralect, where I played a key role in transforming the company from an agile IT outsourcing firm into a leading name in web development. It was an incredible journey, working alongside talented teams and forming strategic partnerships with industry leaders like Google, Notion, and Twilio.
At Altoros, I drove marketing initiatives for AI/ML solutions, focusing on cutting-edge technologies like AI-powered car damage recognition and safety management tools during the COVID-19 pandemic. These experiences gave me deep insights into the startup ecosystem and emerging technologies.

💪 My journey as a startup co-founder and marketing consultant taught me firsthand the challenges and rewards of building a business from the ground up. These diverse experiences have shaped my approach to marketing and business strategy, always keeping founders' needs at the heart of everything I do.

🧾 Based in Warsaw with my family, I'm always on the lookout for new ways to grow, both personally and professionally. I believe in the power of authentic connections and continuous learning, and I bring that mindset into my work at Gilzor, where my goal is to build strong partnerships with ambitious founders and help them succeed in their entrepreneurial journey.

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