Alex Corral, CPA's Linkedin Analytics

As a Consumer Packaged Goods (CPG) business, do you have a full understanding of: 🔑 Profitability by customer / channel / SKU? 🔑 Cash flow and cash conversion cycle? 🔑 Distributor deductions and impact on gross margins? 🔑 Customer acquisition cost and lifetime value? 🔑 Budget vs. Actual results? 🔍 Are your investors asking you questions that you don’t have the answers to? Without quality financial information, you are essentially making decisions on gut feel (not the way to run a business). I’ve seen so many CPG companies that lack an accounting & finance process that’s specific to their industry and ultimately fail because they don’t understand their financial performance or cash flow. The point? Trust me when I tell you there’s a better way: It’s called “CPG Growth Analysis” 📈 When you implement “CPG Growth Analysis” into your business, you will: ✅ Never worry about having accurate up to date financial statements ✅ Be able to evaluate revenue growth drivers so you can double down on what’s working ✅ Analyze profitability by customer / channel / SKU to optimize what drops to the bottom line ✅ Measure CAC, LTV and ROAS on paid online advertising ✅ Have an accurate picture of cash conversion cycle in order to speed up collections and get cash back into working capital Here’s what a couple clients have to say: “I’m able to send my investors the monthly financial reports they put together, which keeps them informed in a very professional manner. They’re always impressed with how clean, detailed, and up-to-date the information is.” - Tom Bushkie, President and CEO of Hello Beverages “They have been amazing: the team has gone above and beyond, freed up a ton of my time, and made my life way easier. They've been super helpful with our financial strategy, fundraising, and even our dealings with investors” – Blake Sorensen, Founder and CEO of Blake’s Seed Based If you're ready to take action, book a complimentary “assessment call” and we’ll map out the process of implementing best in class CPG financials. www.theaccountrepreneur.com