Rex Power Magnetics

- Assisted the design team with the creation, copywriting, and production of marketing materials, including brochures, memos, and flyers.

- Digitized all departmental analog data and seamlessly integrated into the CRM system, enabling more efficient automation processes.

- Developed an Excel-based tracking system for quick access to key stakeholder data, such as unique profile segments and contact information. 

- Drafted scripts and edited promotional videos based on industry trends and customer needs.

Marketing Assistant

Lightster

- Analyzed consumer behavior data & analytics to build our main ICPs and tailor user acquisition strategies by segment for lead gen. Increased the user base by over 400% in under a year.

- Strategized and secured global partnerships with incubators worldwide to provide perks for startup companies.

- Planned content calendar 4+ weeks in advance for consistent delivery on LinkedIn, TikTok, and Instagram. 

- Nurtured leads at each stage of the customer journey to boost conversions, solve user pain points, and maintain meaningful engagement with the audience. 

- Designed graphics for company website, social media, and email campaigns, creating a strong emotional connection with the Lightster community and boosting its brand recognition.

Digital Marketing Lead

Dynamic marketing professional with a passion for sports & events, and proven expertise in graphic design, global partnership relations, and social media content marketing. Known for creative strategy, email campaigns, and segmentation skills to drive customers through the marketing funnel. Elevated a startup's user base by over 400& in 8 months by leveraging skills & experience in GTM strategy, community engagement, and campaign tracking & analysis.

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Alexander Zolis's Linkedin Analytics

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Alexander Zolis's Linkedin Analytics