Well–Crafted

As the Founder of Well Crafted, I lead the vision, growth, and operations of a platform dedicated to enhancing workplace wellbeing through craft-based experiences. I build partnerships with businesses and craftspeople, oversee branding and marketing, and drive platform development to connect companies with engaging, hands-on workshops. My role includes curating innovative craft experiences, fostering a strong community, and securing funding to scale our impact. Through Well Crafted, I’m committed to redefining workplace culture by integrating creativity, improving employee engagement, and providing new income opportunities for artisans.

Founder

Alexandra Lunn Studio Ltd.

We work with brand strategists to develop stand out brand identities. We host in depth conversations with you to understand our clients' business goals and objectives and then carry out thorough research to arrive at good design solutions, which includes a visual identity reflecting our client's core values. To learn more about what our clients have to say about working with us, please visit Google Reviews: https://bit.ly/4aTGVZ5

D&AD

I was asked to judge at the D&AD’s Newblood Awards as part of the Penguin Random House brief at the D&AD, 2023. I worked as part of a team of other judges from other agencies to decide who should be shortlisted and win. After the event I provided constructive feedback to shortlisted entrants on a 1-2-1 basis.

Judge

Shillington Education

I taught graphic design, branding and brand strategy to students every Wednesday & Thursday evening. All students graduate with a portfolio and website showcasing their best branding, packaging, print and digital design projects so it was crucial here to not only provide conceptual guidance, but also teach students from wide and diverse backgrounds the technical skills they needed to make it in the industry. I loved seeing how far the students had come every week with their design work. I decided to leave this role as I wanted to give more focus to our own studio's practice and delivering stellar work for our clients.

Teacher

In 2019, the D&AD invited us to host a series of craft–based technical workshops where people learnt both a brief history of typography and how to make their own font out of paper, from scratch. They walked away with a new skill that they could use repeatedly. More can be found on our workshops page: https://www.alexandralunn.com/workshops

Workshop Facilitator

Addvertising.org

"Alexandra worked with me on ADDS from a very early stage, quickly capturing its essence in a highly impactful logo and social media banners. I love the clean, deceptively simple lines and unexpected yet spot-on use of colour and shape. I thoroughly recommend Alexandra for careful listening, truly creative visualisation of a brand, and speed and reliability. She's an artist and it shows in her branding work. A delight to work with."

- Tree Elven, CEO Addvertising.org

THE BEAUTIFUL MEME LIMITED

I managed the AXA PPP Health Tech And You Awards at the Design Museum. I developed a spreadsheet where all income and outgoings were updated at the end of each day for an exhibition at the Design Museum. This gave me a good understanding of whether we needed to negotiate, cut back or consider other solutions to the design brief. A reference from the lead project manager: "Alexandra Lunn worked at The Beautiful Meme as project manager in April 2017. Alexandra’s input included negotiating budgets risk assessing and following up with the client fabricators and all exhibitors with written agreements. We were very satisfied with the work that Alexandra carried out with us." – Suzy Malony

Freelance Project Manager

Jonathan Barnbrook

When working as part of a small team at Jonathan Barnbrook I developed the visual identity for the exhibition: California: Designing Freedom at the Design Museum, 2017. I worked on several concepts for the show which gave me a real passion for telling stories through visual design. Whilst here, I also assisted with editorial projects including Pink Floyd: Their Mortal Remains at the V&A. “Alexandra is a uniquely intelligent designer. Not only does she have a sharp mind in dealing with design problems, she is also very active in the design community with promoting, social design. I cannot recommend Alexandra enough as someone who would bring a fresh eye and thought process to a studio.” - Jonathan Barnbrook

Designer

Smoke & Mirrors

Duties included making sure all clients and colleagues were very well looked after; passing on important messages to team members; ensuring that all communication was clear within the workplace and that all clients were taken care of.

Production Assistant

Metahaven

Metahaven is a research and design studio based in The Netherlands. I produced a music video for Holly Herndon, and created an animation for the exhibition ‘A Glass Darkly Lit’ (NL). I worked effectively with directors and colleagues at all times. When working on the music video, it was my responsibility to source all locations, organise equipment, liaise with clients and help film and then edit the video. We used Black Magic, Red Epic and Go Pro cameras and once all footage was filmed, I organised everything into a system that was easy for others to work with.

Graphic Designer

We at Alexandra Lunn Studio work with brand strategists, copywriters, designers and type designers to arrive at design solutions for clients who want to stand out from the crowd with bold and vibrant design work.

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