Healthcasts

Senior Content Marketing Manager

Formant

🌟 Read our content: formant.io/news-and-blog/

- Lead and manage content strategy across multiple digital channels including social media, blogs, email marketing, and gated assets. As a result, I have developed 50+ content pieces and received multiple features in top robotics publications. 

- Create engaging, B2B-focused content for social media platforms including LinkedIn, Twitter, and Reddit, growing LinkedIn followers by 8,000+. 

- Oversee content and scheduling of email marketing activities, including the monthly newsletter.

- Crafted an internal webinar strategy from scratch, doubling registrations and attendance from the first event.  

View my author profiles with The Robot Report & The Mobile Robot Report: www.therobotreport.com/author/alex-sixt/, www.therobotreport.com/author/alex-sixt/

Content Marketing Manager

FlexTal

- Assisted in managing all inbound marketing efforts including organic social media, paid media, email marketing, blog content, web design and development, and SEO. 

- Managed and published content to FlexTal's social media accounts. 

- Produced weekly email marketing campaigns via HubSpot. 

- Published and promoted the 2021 Workforce Report in partnership with Entrepreneur Media.

Growth Manager

Entrepreneur Media

A partnership between FlexTal and Entrepreneur Media.

Entrepreneur NEXT

Bryce Thomas Media

- Created and scheduled content for social media platforms including Instagram, Facebook, and Pinterest.

- Managed brand communications across digital channels.

- Authored blogs and content for the monthly email newsletter.

Social Media and Brand Communications Coordinator

Grand Valley State University

- Developed various types of content for all social media platforms with a strong focus on increasing and engaging with Instagram audience, growing by 295+ followers since August 2019. 

- Assisted in planning and implementation of annual events to promote department and encouraged peer engagement within campus community.  

- Collaborated with multiple department areas to ensure desired attendance at programs and events.

Recreation and Wellness: Marketing & Promotions Intern

Resident Assistant

Forest Preserve District of Kane County

- Authored 200 pieces of original content for Instagram, Facebook, and Pinterest accounts, as well as launched two successful social media accounts including an Instagram for an event venue and Pinterest account for the organization.

- Communicated with various departments to create press releases and blog posts, increasing blog viewership by up to 12,000%. 

- Co-facilitated volunteer events with Volunteer Coordinator to ensure a smooth experience for community groups.

- Photographed multiple forest preserves and events to use for the organization's social media platforms and copy.

Public Relations Intern

Zeeland Christian School

- Designed social media content for Instagram and Twitter accounts. Streamlined scheduling of social media content by introducing Later marketing platform to the organization. 

- Launched #VerseoftheWeek social media campaign to increase follower engagement and created 48 pieces of copy to share the mission of Zeeland Christian Schools. 

- Chosen to serve as the Project Manager for the quarterly newsletter and authored six original pieces for the publication, as well as conducted interviews with staff to compose six published blog posts and copy in an effort to achieve the approval of grant for the Nature Rich Initiative.

Communications Intern

ALE Solutions

- Selected to assist in the preparations and execution of the annual charity event Golf. Give. Gala. to ensure an excellent experience and 100% satisfaction of celebrity guests. 

- Partnered with intern team to present a departmental training proposal to the executive team that was implemented at the company.  

- Completed various projects such as blog posts and other duties as assigned by the Marketing Department.

Marketing and Hotel Relations Intern

The Lanthorn

- Developed and fostered strong business relationships with prospective and existing clients. 

- Collaborated with team members to identify new sales and advertising opportunities. 

- Managed communication with clients and placement of advertisements to ensure an excellent experience.

Account Executive

"Everyone communicates, few connect." - John C. 

Highly skilled in creating effective content across digital channels with additional accomplishments in PR.  

Experience includes: paid social & search ads, social media marketing, lead generation, ghostwriting, Google Analytics, WordPress, Moz, Hubspot, B2B marketing, AI marketing, and SaaS marketing. 

Please feel free to contact me directly at (331) 222-1893, message me on LinkedIn, or email me at alexsixt16@gmail.com.

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