HubSpot

Account Executive- Mid Market II

Account Executive- Mid Market

President's Club 2022
147% 2022 attainment
#3 in revenue earned through November of 2022
Segment HEART award recipient

Principal Account Executive | Team Lead

Senior Account Executive | Team Lead

President's Club 2021
136% Annual Attainment 2021

Senior Account Executive

150% attainment H2 2021
123% attainment H1 2021

Account Executive II

165% attainment 2021 Q1
114% attainment 2020 H2

Account Executive

203.24% MRR attainment 2020 H1.
New Hire Top Gun Project Award winner.
#1 enterprise BDR in 2019 Balanced Performance Distinction (Meetings booked + MRR Attainment). #1 BDR globally for MRR earned in 2020 H1.
BDR Catalyst Leadership team. Global Culture Team Member. 2020 Global Collaboration Co-Lead and Moderator. Prepared presentation for leadership on Target Account Strategy.

Associate Growth Specialist

Principal Enterprise Business Development

Enterprise Business Development

sheSQUAD

Founded sheSQUAD with the goal of creating a support community of professional women through team goal-setting. Grew community to over 2.5K digital supporters using storytelling, media mentions, local partnerships, and producing 1-5 events per month in local spaces.

Founder/President

Humon

Acquired by WHOOP. 
Head of marketing operations and digital initiatives.
Responsible for digital brand and community growth strategies.
Managed email nurturing campaigns with an average 26.1% open rate, increasing revenue earned from newsletters in previous quarter by 335%. Produced video and blog content to educate customers.
Arranged media mentions and spearheaded all PR initiatives. Created partnership strategy. Designed and implemented influencer/ambassador programming. Increased social following across platforms 65% in under four months. 
Created presentations for team buy-in on events and initiatives. Partnered with sales to develop sales/marketing handoff processes and monthly content calendars. Led team through product launch communications and digital campaigns. Implemented CRM.

Head of Marketing

Nike

Helped to develop and lead a global product marketing and brand loyalty initiative for Nike Running.
Responsible for brand leadership, including product discussion, researching and managing new partnerships, and creating digital content for program growth.
Led consumers and staff through Nike developed training plans, project programming, and live sessions. 
Supported roll-out of NRC mobile app through live events and on the ground feedback

NRC Community Marketing Lead (Coach)

iRewardHealth, Inc

(Acquired)
Responsible for brand and communications strategy. 
Managed branded content over marketing channels, increasing social following 125% through user stories, brand activations, and product highlights. 
Implemented company's first marketing automation and sales enablement tool (Hubspot)
Worked across multiple teams on both website and product launches in US and European markets. ---Created and packaged sales assets and aligned branding across platforms. Attended and presented in Startup Bootcamp program in Berlin.
Managed trade show selection, logistics, and on the ground optimization. Ran product tests to gather feedback for optimization.

Marketing Director

Marketing Manager

Freelance

Notable Brands:

OBE

MKTG

Runner's World Magazine

Classpass

Verizon Wireless

Invite Education

Heartbreak Hill Running Company

Omgal.com

Tracksmith

Marketing/Sales Enablement

MKTG

Executed a global product marketing pilot for Nike Running in NYC. 
Produced events, led athletes through those events, supported athlete and brand teams, and helped connect athletes to Nike's story. 
Created and optimized event assets for brand team.

Production Coordinator, Nike Account

Boston University

Division one, three-season varsity athlete

NCAA Division 1 Student-Athlete | Cross Country + Track & Field

Worked with management on club athletics operations.

Administrative Assistant

Allied Integrated Marketing

Studio Representative (Universal Studios)

Responsible for conducting digital marketing campaigns, compiling media lists, assisting in studio advanced screenings, pitching to college media, compiling screening reports, and assisting in press tours.

General Intern

Vector Marketing

Business Development Representative

Curious and results-driven.

All about boundless energy, impactful storytelling, and the relentless pursuit of human connection. In my free time you can find me running, playing guitar, behind the lens of my camera, or nerding out over GTM Enablement. 

Let's talk over coffee or a run: alexandrabrillaud@gmail.com

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