LeafLink

Senior Product Designer

NationBuilder

Owns product design across multiple workgroups and product verticals, collaborating with stakeholders to create high-visibility customer experiences under tight timelines. Increased efficient communication of product requirements by writing and maintaining highly visual and detailed front-end design specs in Dropbox Paper as well as Jira tickets.
• Modernized and increased usability of existing Figma design system by introducing variants. 
• Took over design for new product acquisition, quickly launching new customer-focused features and CSS animation by working closely with engineering team.

Respondent

Led projects from strategy and concept to completion across two-sided marketplace, including qualitative and quantitative user research.

• Created personas, empathy maps, and user journeys using Figma and Miro.
• Conducted cross-functional ideation workshops to inform roadmap priorities and product development.
• Responsible for user stories and acceptance criteria as well as mockups and prototypes for customer-facing products.

Senior UX Designer & Researcher

Greenbits

Responsible for enterprise platform customer experience. Used Sketch, Figma, Abstract, Miro, and InVision to collaborate with other designers, engineers, and product managers to create business-critical solutions for our customers.

• Performed quantitative and qualitative research to create and distribute research-based personas for product alignment.
• Initiated and led design ideation and implementation for project aimed at decreasing manual support requests taking up developer time by redesigning our app to help prevent user errors, resulting in a 24% decrease in repetitive tasks.
• Owned customer outreach process to familiarize new hires with user needs as well as research on high-value enterprises.

teamup

As the company’s first designer, I worked closely with the product and development team to create a culture of user-centered design. Utilized customer support feedback and direct interface with customers to conduct user interviews and usability testing that drive and validate product development.

• Took on product management role, leading sprint ceremonies and communicating team goals and results using Basecamp.

• Redesigned large-scale CRM platform, creating style guides in InVision and Zeplin.

• Conducted customer interviews and industry research to create user personas to align feature development with customer goals.

Lead Product Designer

Cvent

Responsible for user experience of mobile and web apps with hundreds of thousands of users. Collaborated with product managers, design team, and developers to create product requirements, user stories, wireframes, mockups, and prototypes of new features. Facilitated usability testing, cross-functional design studios, surveys, and other user research.

• Introduced usability testing program with minimal budget.

• Mentored design interns as well as junior designers, and led cross-product initiatives, including localization.

• Used UX town halls and regular executive communications to champion design thinking throughout organization.

Senior UX Designer

Tater Tot Designs (now DADO Labs)

Directed design of client and internal projects, taking on account management role with clients and working closely with visual designer, software developers, and mechanical engineers.

• Took initiative to build company visibility by spearheading donation-in-kind project for Portland Youth Philharmonic.

• Expanded and grew design skills on Windows 8 platform and physical product design.

• Set up end of sprint demos to encourage transparency.

UX Designer

Insignia Health and Kryptiq

As a freelancer, worked closely with management to understand their businesses and help define criteria for success of our projects.

• At Kryptiq, turned around visual redesign of client-facing demo sites and logos using Adobe Fireworks.

• At Insignia Health, worked with information architects, business analysts, developers, and other designers to create the user interface for a responsive web application that helps people start taking control of their health. We used OmniGraffle, Adobe Photoshop, Bootstrap, .NET, and jQuery.

Freelance UI Designer

Stayhound

As one of three founders, performed customer development interviews, industry research, and was solely responsible for product design.

• Created all branding and identity for software startups using Adobe Illustrator.

• Designed and implemented all front-end user interfaces for GWT-based application using CSS positioning and XML.

• Took ownership of marketing, product development, sales, SEO, and copy writing.

Founder

SnapNames

Led and implemented all website changes, including site look-and-feel updates and application design.

• Took initiative to independently design and implement mobile version of website.

• Organized, planned, and conducted usability testing within Agile methodology timelines.

• Proactively redesigned downloads page for high-revenue customers, increasing click-through by 135%.

Lead Designer

I’m an end-to-end product designer specializing in making complex B2B software feel simple and easy to use.

My passions include user research, collaborating with strong product teams, and using data to inform decision making.

I’ve built and maintained design systems, started research programs from scratch, and founded my own software company. 

Currently, I’m a Senior Product Designer at NationBuilder, helping advocacy organizations and political campaigns find success by moving their supporters up the ladder of engagement. I also write about design when I have a chance.

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