anthrofin | Product Marketing Consultancy

Provide product marketing consulting and advisory services: define go-to-market strategies, execute competitive differentiation plans, and implement market-specific solutions tailored to the needs of software and technology businesses in North America, Europe, and the Middle East

Co-founder and Managing Partner

GLG (Gerson Lehrman Group)

Advise GLG's clients on corporate development, innovation, and market strategy across the financial services industry in Europe and North America

Business Consultant | Council Member

Tilkee

Established and coordinated cost-effective service models for new business and implemented market-specific product strategies

Defined and effectuated competitive differentiation strategies and oversaw value proposition development and Tilkee’s marketing strategy in the UK

Formulated and executed go-to-market strategies and business development plans for the UK and US markets

Led key business development activities in the UK and the US, from the exploratory phase to the launch and the expansion of partnerships

Head of Product Marketing and Partnerships UK|US

Led key business development activities in the UK and the US, from the exploratory phase to the launch and the expansion of partnerships

Formulated and executed go-to-market strategies and business development plans on the UK and US markets

Head of Partnerships UK|US

Product Marketing Alliance

Product Marketing Alliance is a collective of passionate product marketing professionals committed to driving demand, adoption, and the overall success of their products. Founded in March 2019, it has since evolved into the world’s biggest product marketing community.

Founding Member

Jasminum Ltd

Provided business process improvement consulting and advisory services, aiding entrepreneurs  operate effectively in Central and Southern Europe, Benelux and the Maghreb

Actively participated in business development activities of the consultancy, focusing on political and security analysis, international development, and international trade

Provided project management consulting and advisory services: defined project strategy, analyzed and managed operational logistics, project budget and project risks, developed project plans and agreed project objectives

Strategic Business Development Consultant

Maples Group

Designed global operating models for 6 regional teams in the Cayman Islands, Montreal, Dublin, Dubai, Singapore, and Hong Kong

Continuously streamlined the day-to-day implementation and the related training in regard to 3 global business process re-engineering programs

Using PRINCE2 and Lean Six Sigma methodologies, tools and techniques, developed, planned and oversaw multiple strategic initiatives across Operations and Technology to achieve efficiency targets, mitigate risk, and increase client satisfaction 

Realized ongoing yearly savings via employee acceptance and adoption of new system leading to increased efficiency of fund administration staff

Vice President, Fund Operations

Sabbatical

Gained cross-cultural exposure in multiple countries, including Canada, Ireland, UK, Spain, Hong Kong, mainland China, Jordan, Lebanon, Bahrain, and Oman

Travel: North America | Europe | East Asia | the Middle East

Stone Coast Fund Services

Successfully assumed responsibility for multiple aspects of hedge fund administration for this start-up financial services company, including Relationship Management, Financial Reporting, Business Continuity, Fund Investor Services, Fund Accounting, Pricing and Valuation, Regulatory Compliance, Corporate Secretarial Services, Technology, Implementations and Change Management 

Acted as primary liaison between hedge fund managers, Chief Financial Officers, auditors, prime brokers and other fund service providers 

Integrated legal contractual requirements of funds’ offering documents and applicable regulations with company’s accounting platform, portfolio and investor data management systems for accounts with AUM ranging from $5MM to $1.2 Bn, delivering key requirements ahead of time 

Actively acted as a member of the Regulatory Committee focusing on the implications of the Dodd-Frank Act and FATCA (Foreign Account Tax Compliance Act), thoroughly researching legal changes and regularly preparing white papers and roadmaps 

Efficiently managed onshore fund investor services and transfer agency, including overseeing thorough Anti-Money Laundering (AML) investor reviews per KYC (Know Your Customer) legislative regulations

Account Manager

Citi

Leading a team of 6 analysts, performed final quality reviews, oversaw preparation and reconciliation of daily, monthly and annual reviews of over 30 portfolios

Acted as a single point of contact during new client onboarding and implementation process for 5 fund families: managed day-to-day project logistics, strategy, and execution  

Developed and facilitated 3 training programs for more than 20 new employees 

As a member of Post-Acquisition Integration Team, actively participated in the conversion of Forum Financial funds into Citigroup platform, ultimately producing a gap analysis with key recommendations

Assistant Vice President, Global Transaction Services

Co-founder and Managing Partner at anthrofin | Product Marketing Consultancy

Product Marketing Leader with a decade of consulting experience. I specialize in defining competitive differentiation plans, crafting GTM strategies, and delivering market-specific solutions tailored to the unique needs of innovative SaaS businesses across North America, Europe, and the Middle East.

Drawing from experience across four continents and fluency in English, French, and Polish, I bring unique cross-cultural insights to competitive intelligence analysis and market positioning.

In addition to being one of Product Marketing Alliance’s founding members and CPMMs, I am a PRINCE2® Registered Practitioner and a Lean Six Sigma certification holder.

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