Amazon

Go to Market Manager, Astro

- Defined and led go-to-market strategy of first TV OEM launch 
- Drove subscriber growth via promotions on 3P
devices
- Developed product launch strategy, target customer, value proposition, positioning, and influenced feature prioritization

Sr. Product Marketing Manager, Luna

Nextdoor

Product Marketing Manager

-Led new product development from concept to shelf delivered nationwide
-Product strategy, roadmap development, insights, performance analysis, P&L

Product Manager, Amazon Prepared Food

- Managed design, translation, and content selection for international go-to-market across multiple geographies
- Analyzed, promoted, and implemented content strategy for Alexa skills store including; UI, device packaging and across channels
- Defined product marketing requirements for out of box experience across Alexa-enabled devices
-Translated performance data into requirements for developers from large brands to start-ups

Marketing Manager, Alexa Skills

Executive Assistant III, Alexa 
Nov 2015 - Nov 2016 · 1 yr 1 mo 

Executive Assistant II, Appstore, Games, Cloud Drive, Mturk  
Apr 2013 - Nov 2015 · 2 yrs 8 mos 

Executive Assistant I, AmazonLocal 
Oct 2012 - Apr 2013 · 7 mos

Executive Assistant III, Alexa (promoted in role)

Recruiting Coordinator

Starbucks Coffee Company

Executive Recruiting Coordinator

Recruiting Coordinator II

Customer Service Specialist

Dynamic product manager and marketing manager with a passion for building and promoting innovative products. Skilled in market analysis, product development, and go-to-market strategy, with a proven ability to build cross-functional relationships and drive customer engagement.

Taplio

Alicia Bathke's Linkedin Analytics

Alicia Bathke

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Taplio

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Alicia Bathke

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Alicia Bathke's Linkedin Analytics