Alicia Mello's Linkedin Analytics

I am a Sr. Content Marketing Manager at SERHANT, with 7+ years of experience in digital marketing and SEO. With a BS in Marketing and a BA in Business Sustainability Studies from Arizona State University, I have a passion for creating engaging and impactful content that drives brand awareness, customer loyalty, and revenue growth. At SERHANT, I lead the customer-centric product marketing strategy for the B2C and B2B segments, overseeing the production and distribution of product messaging and content across multiple channels, including the website, blog, social media, email, and video. I also collaborate with the product, sales, and digital marketing teams to develop and execute go-to-market plans, optimize user experience and conversion rates, and leverage SEO best practices that help achieve company goals. In my free time, you'll catch me at the yoga studio, exploring new destinations, or savoring the latest offerings at local restaurants. 🧘✈️🍽️