Alisa Maloney

KION North America

As the KION product portfolio continues to grow I am dedicated to understanding our offerings and our distributors needs to be the trusted partner for KNA custom options. In the dynamic customization process of our premium commercial trucks I expedite requests by streamlining unique requests and identifying potential series options to promote quicker lead times and a best-in-class customer experience. My goal is always to be the dedicated partner my team and my clients rely on for clear communication and impactful solutions.

Custom Options - Sales Application Support

Brandhem

With a strong foundation in communication, I specialize in crafting clear, compelling messaging that speaks directly to your audience’s needs. My expertise spans copywriting, social media management, and email marketing, ensuring that every aspect of your marketing strategy is aligned and working seamlessly to drive results.

Throughout my career, I’ve built a reputation for delivering creative, custom content and strategic campaigns that convert leads into loyal customers. I believe in taking a hands-on, collaborative approach with my clients, providing the guidance and expertise they need to reach their business goals.

If you’re looking for a marketing partner who understands the nuances of your industry and can create strategies that deliver measurable success, I’m here to help.

Founder

Prosource Fitness Equipment

Commercial fitness consultant specializing in layout and space design, wellness and recovery product offerings, strength and cardio essentials, and interactive and connected fitness solutions. 

Contact me for your new building projects, refreshes and rehabs, or to bring some exciting pieces into your existing space. 

Remember, at ProSource, we do it all from design to delivery to maintenance- need service? We’re happy to help!

Commercial Consultant

Echelon

Dynamic and experienced Commercial Marketing Manager. A strategic thinker with a proven track record of developing and executing commercial marketing strategies to drive business growth and brand awareness. Responsible for leading all aspects of commercial marketing, including developing and executing marketing plans, managing media partnerships, overseeing the commercial website, trade show management, implementing email marketing campaigns, conducting dealership outreach, managing CRM systems, cultivating new partnerships, and overseeing LinkedIn presence.


- Develop and execute a comprehensive commercial marketing plan aligned with company objectives and targets.
- Identify key market segments and opportunities for growth, and develop strategies to capitalize on them.
- Manage media partnerships, including negotiating contracts and overseeing activation plans. Examples include partnerships with Athletech and other relevant brands.
- Oversee the commercial website, ensuring it effectively showcases our products and services and drives conversion.
- Create and manage email marketing campaigns to engage and retain customers, driving sales and brand loyalty.
- Conduct dealership outreach to expand our retail network and enhance brand visibility.
- Manage CRM systems to effectively track customer interactions and segment audiences for targeted marketing initiatives.
- Cultivate new partnerships with complementary brands and organizations to expand our reach and market presence.
- Oversee the company's presence on LinkedIn, ensuring regular updates, engagement with followers, and strategic networking.
- Oversee trade show executions, including IHRSA and FIBO

Commercial Marketing Manager

Core Health & Fitness

“Voice of Core”. Copywriter, managing and creating blog content, press releases, website, and product copy.
Building relationships with Distributors, Sales Teams, Product Directors, and Media Contacts to create impactful content to publish consistently.
Content Creator and Manager of LinkedIn, Instagram, and Facebook social channels: Core Health & Fitness, StairMaster Official Site @stairmasterog, Schwinn Indoor Cycling Official Site @schwinnindoorcycling, Nautilus Strength @nautilusstrength, Star Trac @startracfitness

Marketing Content Specialist

University of Michigan-Flint

Records management and verification for certifications and degrees. Exception processing for course, curriculum and graduation updates. Complete coding for annual catalog and course creation and course and prerequisite updates. Ellucian, Modern Campus, Banner, Webfocus, Acalog, Diplomatic and Google Suite products used for processing and data collection.

Evaluator

Buckham Gallery

Non-profit gallery help with installation and advertising for rotating exhibits at the gallery. Promoted call for entry for future exhibits and collected in-person and virtual visitor data. Focused on inspiring and engaging the community with the arts.

Intern

Diplomat Specialty Pharmacy

As a PCC, I on-boarded new patients, assured treatment adherence, exceeded patient contact metrics. I represented clients for quality service and patient care.
As a COE Lead, I managed 12-15 intake coordinators daily schedule. Reported intake data using tableau an Google sheets. I assigned teams members to specialties based on processing rate and need. I conducted interviews and reviews for the Specialty and Rare Center Of Excellence.
Enav, Rx30, ScriptMed, Google Suite, Cisco, and Tableau used for processing, reporting and data collection.

Patient Service Coordinator , LPhT / promoted to, Center of Excellence Lead, August 2019


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Brandhem is my freelance marketing company. My clients count on me for creative copy, targeted content, and strategic campaigns.

I am fantastic at:

Copywriting to personify brands. Need words? I have them.✌️

Targeted email marketing. HubSpot certified too! 🎯

Social media management for superior (also enhanced, elevated & exemplary) engagement. 🏆

Brandhem gives your brand a voice to speak with authenticity and grow your audience by building brand awareness.

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ALL the GOLD STARS to YOU for MAKING it this FAR INTO my PROFILE ⭐⭐⭐⭐⭐⭐⭐⭐⭐

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