Persuasion Experience

Persuasion Experience specialises in profitably scaling 7 & 8-figure service-based brands with paid ads, funnels, landing pages and offers.

We've helped a range of companies from freshly funded start-ups, to billion-dollar brands like Linktree, Kogan and Wayflyer.

CEO & Co-Founder 

Foundr Magazine

Heading up the team that runs Foundr's new course launches, and evergreen funnels. Developing CRO, and growth strategies to take our course sales to the next level.

Head of Sales Funnels & CRO | Product Marketing | Growth Marketing | Direct Response Copy

KingKong

Head Of CRO And Sales Funnels | Digital Producer | Lead Gen | Ecommerce

ROI driven digital strategies
Conversion rate optimisation 
Lead generation
Management of web builds
Direct response copy 
UX design
Sales funnel strategy and implementation

Project Manager & Digital Strategist

Creative Revolution – Digital Done Right

Inbound Marketing
Campaign Management
Email Marketing
Website Builds
Content Creation
Reporting/Data Analysis
Retargeting
Social Media
Social Media Advertising
SEO
Google AdWords Campaigns
Blogging
Strategy
Lead Nurturing

Digital Marketing Coordinator

Bendigo Business Council

Events and Administration Assistant

JB Hi-Fi

Sales & Telco Consultant

Serco - a world of experience

Call Center Sales Representative

Funnels, Landing Pages & Ads to Scale B2B & High-Ticket B2C 🦛 600+ Offers, Landing Pages & Funnels in 120+ Niches 🚀 Co-Founder of Persuasion Experience

Click here to learn more about my agency, Persuasion Experience: https://bit.ly/about-px

My career started in the fiery pits of sales and cold calling, and eventually led me to build two Sales Funnel & Conversion Optimisation teams from scratch in King Kong, and then Foundr. 

3 years ago I co-founded the traffic & funnels agency, Persuasion Experience (PX).

PX is the plug-and-play performance team for the best 7 & 8-figure service-based brands. We profitably scale ad accounts with funnels, landing pages & offers for a predictable, consistent & qualified flow of leads.

What else? 

In April 2023 I sold everything I owned and started phase 3 of 'Operation Freedom'.

Today, I'm a 'Freedom Entrepreneur' who travels the world and builds PX on the road.

Under-the-hood of a $10,000,000+ a year landing page 👇

It's generating 4380 finance leads per month at $10.27 each...

And it's converting at 27% on Meta ads.

The secret? 

It's all in the structure. 

After creating 600+ landing pages...

In over 120+ industries...

This architecture consistently outperforms traditional layouts by 3-4X.

Here's the exact copy architecture we used 👇

1️⃣ Visual Hierarchy Layer 
→ Offer above the fold: Instantly communicates value proposition 
→ Short lead with social proof: Builds immediate credibility 
→ Google Reviews section: Third-party validation at the perfect moment

2️⃣ Persuasion Layer 
→ Reason-why benefit bullets: Transforms features into compelling outcomes 
→ Dramatic testimonial video: Shows real transformation stories 
→ How it works section: Removes uncertainty from the process

3️⃣ Qualification Layer 
→ Strategic customer callout: Pre-filters ideal prospects 
→ FAQs: Remove roadblocks, while asking for action
→ Final CTA placement: Creates urgency after building maximum value

The Results: 
→ 27% conversion rate 
→ $10.27 cost per lead 
→ 4,380 leads per month 
→ $50K monthly ad spend (ready to scale)
→ Fed to a sales pipeline of $10M+ annual revenue

This client want 500 leads a days across Google + Meta. 

They now have the asset and landing page to deliver that. 

The Takeaway:

The sequence matters just as much as the components. 

Each section builds on the previous one, creating a natural flow toward conversion.

Are you currently building your landing pages like this? 

DM me if you are ready to create a competitor crushing marketing campaign on Google Ads & Meta

Alisha Conlin-Hurd

Talks about #sales, #funnels, #leadgeneration, #digitalmarketing, and #highconvertingoffers

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