Allen Steck, MScM's Linkedin Analytics

"The best RevOps leaders started as sales reps or frontline marketers." I've seen this statement countless times, and my career is a testament to its accuracy. I have been a successful sales rep at 3 organizations in 3 different industries covering both B2C and B2B. Twice this success led to promotions into successful leadership positions overseeing sales teams. I have been a successful marketing manager twice, once in B2C and once in B2B. I also currently serve as the Head of Digital Growth & Strategy at a non-profit in a volunteer position overseeing 6 volunteer positions. These experiences gave my the insights into the difficulties faced by sales and marketing teams, at both frontline and leadership levels. You cannot align, optimize, enrich, and enable without having an intimate understanding of the functions involved. At its core, these are the four core functions of RevOps, and it is why I define of RevOps as "removing obstacles to enable success". Over the last five years, I have been the senior-most RevOps leader at 3 organizations spanning Retail POS, Ed Tech, and Digital Marketing. These companies have spanned 2MM-65MM and from 15-350 employees, using (mostly) different tech stacks at each organization. Future Goals: 2025: Finish building my fully-automated side-business 2026: Enroll in 2nd Masters program #NvrGivUp