Allison Sword's Linkedin Analytics

With over 15 years of experience in revenue enablement and nearly 25 years in sales and sales leadership, I specialize in building scalable, data-driven programs that accelerate sales performance and drive organizational growth. I bring years of experience developing and implementing value-based sales frameworks—and have deep expertise in building, embedding, and reinforcing the MEDDPICC framework across multiple sales organizations. Having someone in-house with proven success operationalizing MEDDPICC and value-based selling isn’t just a nice-to-have—it’s a strategic advantage. I’ve led in-house programs that have improved forecast accuracy, reduced AE ramp time by 37%, and increased quota attainment by more than 20%. These programs weren’t one-time trainings—they were embedded into onboarding, reinforced through opportunity coaching, and fully supported by sales leadership. I am passionate about building enablement and reinforcement strategies that align with how modern sellers operate. I believe effective enablement is about more than content and training—it's about arming teams with the right process, the right methodology, and the right support, every step of the way. Currently, I serve as a Global Lead for WiSE (Women in Sales Enablement), a revenue enablement community spanning 25+ regions. I also speak at industry events and contribute to peer groups, sharing what it takes to build enablement for scale from the ground up. I bring strategic leadership, deep methodology expertise, and a track record of driving measurable impact through enablement. My goal? To help high-growth companies turn enablement into a competitive edge—by building programs that don’t just train sellers, but transform how they sell.