Alyza Zai 📺's Linkedin Analytics

I’ve always been fascinated by marketing and consumer psychology, which led me to start my journey as a freelance social media manager for local businesses during COVID. Over the years, I’ve expanded my skill set to include social media design, brand identity, and crafting organic content strategies tailored for short-form video platforms like TikTok and Instagram. My expertise lies in creating impactful, organic video content strategies. For instance, one of my clients in the tech niche was able to grow a community of over 70,000 followers in less than four months. Beyond strategy, I design digital products that help brands monetize their audiences—whether through membership-based subscription models for fitness and education businesses or other innovative income streams. As a freelance creative director, I offer end-to-end solutions: from social media design and visual brand identity to building emotionally resonant, profitable communities of loyal fans. My ultimate goal is to help clients turn their social presence into a sustainable business. Additionally, I work part-time as a college admissions consultant, assisting students in crafting compelling applications for the US (Common App), UK, and Canadian universities. From personal statements to essays, I guide students in showcasing their unique stories.