Amanda Hofman's Linkedin Analytics

I’m the CEO and Co-Founder of Go To Market, a woman-owned business looking to revolutionize the way the world handles swag. We are kicking aside dusty branded merchandise models to make swag that’s sustainable, flexible, and fashion-forward. We are anti-boring when it comes to design (we’re not slapping your logo on everything) and anti-junk when it comes to what we’re printing on (no pens, keychains, or stress balls). At Go To Market, our mission is to create branded swag that builds loyalty, develops community, and increases your bottom line. When done right, branded merchandise can actually build your business. Before Go To Market, I was the Founder and CEO of Urban Girl Squad, the premier social networking group for women in their 20s and 30s in NYC. I sold my company in 2014 and took several years off to be home with my two kids before starting Go To Market in 2020. I live in NYC with my husband, two kids and rescue dog Greta. You can find me running, racing, cycling, and bike touring. I'm always up for talking about bike touring or branded merch!