Google

- Deliver against annual JBP objectives (Ads revenue & product adoption), I manage a $ xxM agency portfolio.
- Proactively identify key revenue growth opportunities and manage potential risks.
- Build strong C-suite relationships within my agency portfolio, delivering exceptional value propositions that align with agency growth goals and Google's strategic objectives.
- Partner closely with internal stakeholders to ensure seamless execution of agency initiatives, facilitating alignment and synergy across Google.
- Act as a strategic thought partner to Agency leadership, providing insights and recommendations to shape the evolution of the agency program and its future direction.

Agency Sales Manager - France

I help agencies & clients businesses in France grow their revenue and profits by:

-Elaborating joint business plans with agencies and get C-level buy in.
-Delivering product training at scale and leveraging the internal resources and teams to provide the latest updates on Google’s solutions and market trends.
-Analyzing data trends, customer performance and make informed decisions to unlock growth opportunities or hidden gems.

Agency Development Manager - France

CWIT MENA 

Connecting Women in Technology (CWIT) is a collaborative initiative of women from 22 technology companies that was formed in Dublin in 2012 and launched in MENA in 2016 with the objective of attracting, developing and connecting women in the technology sector.

CWIT MENA network is formed by women working at Google, Meta, TikTok, LinkedIn, Ericsson, Amazon, MasterCard, EY, IBM, Uber, GE, LeNovo, Visa and many more

Digital Marketing Manager

LinkedIn

My mission is to advise our clients on how to best leverage LinkedIn solutions to solve their business problems and support them throughout the execution of their strategy, ensuring that they maximize ROI.

Main Responsibilities:

•	Build and cultivate relationships with LinkedIn’s biggest clients in MENA by providing best-in-class customer experience, proactively identifying, and solving customer problems.
•	Proactively analyze and optimize customers’ advertising campaigns (A/B testing) and marketing programs.
•	Analyze Data & Insights to craft a story around client success and identify key areas of opportunity to develop customer growth.
•	Consult Large Enterprise companies on their branding & advertising strategies on LinkedIn.
•	Work collaboratively with the sales/account executive team to drive renewals and growth in existing accounts, focusing on consultative selling to meet clients’ marketing & business needs.
•	Deliver thought Leadership, Content Marketing and New products workshops to decision makers and C-levels.
•	Develop and deliver enablement programs to internal and external partners (advertising agencies).
•	Coach and mentor new team members by making sure they have the right tools and support to succeed in their new role.
•	Led the Employee resource group Women at LinkedIn and currently I’m part of the board committee of Women in Tech (CWIT Dubai).

Senior Media Solutions Manager - Key Accounts MENA

Strong believer in Branding and storytelling, I help companies in MENA region to build their corporate presence on LinkedIn.

Main responsibilities are:  
•	Customer onboarding and ongoing product education.
•	Data-driven storytelling (ROI reviews).
•	Campaign planning, delivery, and optimization.
•	Upsell, cross-sell and churn prevention.
•	Recognized as one of LinkedIn's Top Performers (Club 2016).

Media Account Manager- LinkedIn Talent Solutions

AIESEC in the United Arab Emirates

Member Of The Board Of Advisors

Unilever

▪	Launched a large communication plan 360° during Ramadan 2013 for OMO & Jif brands.	 
▪	Prepared promotions planning; set a budget on monthly basis. 	 
▪	Regularly evaluated the health of brands by elaborating financial monitoring.

Associate Brand Manager

TBWA\DJAZ

•	Developed thorough knowledge of client’s business, its consumers and all aspects of advertising including creative, media, research and commercial production
•	Created a new service: direct marketing and set up procedures such as hiring an activation team and training.
•	Worked closely with the creative department on the design and edition of marketing materials (print or online), such as:  newsletters, corporate magazines and catalogues.
•       Conducted different research on Marketing & Communications trends and elaborated detailed monitoring reports.

Account Manager

FATTAL GROUP

•	Gathered qualified data to establish the sales trade universe and analyst reports by channels, categories and area.
•	Implemented new launches and marketing mix strategies (360/Digital/Retail) and create the right angle of attack locally to build omnichannel, engaging consumer brand experiences.
•	Negotiated with suppliers, in coordination with the business manager, the annual A&P budget.
•	Developed yearly brand plan with an accurate volume/turnover forecasts and P&L management.
•	Managed the day-to-day logistics of the brand, budget, and program analysis.

Brand Manager

With over 14 years in Sales and Marketing, including a decade in the tech industry. I'm passionate about driving growth. My entrepreneurial spirit and commitment to lifelong learning, including my interest in AI, fuel my creative approach to business challenges. As an Agency Sales Manager at Google, I manage a multi-million dollar agency portfolio, focusing on strategic partnerships and leveraging Google's innovative AI Ad solutions to empower agencies and achieve ambitious sales goals. Prior to that during my 6 years at LinkedIn, I advised clients on leveraging LinkedIn Ad solutions to achieve business objectives and maximize ROI. I bring extensive international experience, with deep expertise in the MENA and French markets. 
I am fluent in English, French, and Arabic, always keen to explore new business and growth opportunities where I can leverage my skills to deliver impactful results. I am also dedicated to coaching and mentoring talents from diverse backgrounds, with a passion for helping others succeed and grow.

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Amel Ait Ahcene Padilla's Linkedin Analytics

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