🔌 Andy Mowat's Linkedin Analytics

I have spent my career building sales and marketing engines for world-beating companies 🦄 (Upwork, Box, Culture Amp and now Carta) and think deeply about how GTM motions are changing. I’ve also taken a swing at a start up with Gated where we shook outbound email to its core. I have led GTM Operations (SOPS, MOPS, CSOPS and Enablement) and other functions (demand gen, sales and data…) at four unicorns. I have scaled two companies from $10 million to $100 million ARR (I enjoy getting my hands dirty) and also led at scale ($400+ million ARR at Box and Carta). The go-to-market motion is evolving rapidly and I understand how to: ► Accelerate growth. I have run marketing operations at four unicorns and Demand Generation at two. I understand how to innovate on top-of-funnel and improve conversion across the funnel. ► Leverage data to drive alignment and execution. I’ve led the migration to the modern data stack and understand how companies can restructure their GTM motions to leverage data. ► Drive efficiency. I’ve led GTM strategy and operations, transitioning from messy growth to efficient scale. ► Deliver retention and growth at scale: I have run operations for 4 companies with 10,000+ customers. I understand how to leverage data to inflect retention and drive expansion. I have a deep passion for connecting people (hence the 🔌 emoji): ► I'm always thinking about how to get the right people aligned and connected ► I enjoy meeting great SaaS founders to help share insights and connections ► I love helping people on their career with tactics and introductions (returning the favor others did for me) If you are trying to reach me and have read this far, congrats. I'm a huge fan of Keanu...(learn more at keanu.actor) so now you know how to customize your outreach to me 😎!