Grow! by ERG

I assisted with the agency’s digital marketing efforts, which included planning, implementing, and managing the agency’s SEO strategy and digital marketing initiatives. Serving as an SEO expert, I seamlessly united web content & development practices to drive search engine rank performance, traffic, engagement, and conversions for all the agency's web properties.

What I did daily:
- Develop optimization strategies that increase the company and client’s SEO results and overall rankings.
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.
- Set measurable digital marketing goals to demonstrate improvement in marketing efforts.
- Identify critical conversion points and drop-off points and optimize user funnels.
- Track, report, and analyze website analytics and provide SEO recommendations.
- Set up and monitor emails and email automation. 
- Facilitate WordPress updates and design requests for company and client sites.
- Write compelling and high-quality website content, including blog posts and meta-data.
- Work with the development team to ensure SEO best practices are properly implemented when developing websites.
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
- Identify industry trends and insights to optimize performance throughout all digital marketing initiatives.

Skills:
- Understanding of search engine algorithms and ranking methods.
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Google My Business, Google Search Console, etc.)
- Experience with WordPress and other content management systems.

Digital Marketing Specialist

Aira

Aira is a service that connects blind and low-vision people to highly trained, remotely-located agents. Through an app on the smartphone, Aira delivers instant access to visual information at the touch of a button – enhancing everyday efficiency, engagement, and independence. 

Duties at Aira Include:

- Assist Aira explorers complete tasks through the use of artificial intelligence combined with remote assistance. (AI+RA). 
- Facilitate and implement a strategy for Google Ads and provide reporting on Google Ad campaign progress. 
- Assist blind and low vision explorers daily with tasks including navigation, computer assistance, reading, identify objects, and describing their environment. 
- Communicate virtually with coworkers and management team to ensure client satisfaction.
- Follow best practices and procedures for safely virtually guiding explorers to their destination including description of obstacles, intersections, & possible hazards.
- Use agile methodology to manage personal career objectives and exceed daily objectives.
- Used SMART goals to enhance client satisfaction.
- Knowledgeable in the use of TeamViewer, Zoom, G-Suite, Dropbox, Slack and Microsoft office and various screen reader programs.

Visual Interpreter

FreshIdeas Marketing Solutions, LLC

As the Virtual Assistant to the Graphics Designer, I learned many new programs such as Adobe Illustrator and InDesign. This was in addition to my general knowledge of Adobe Creative Cloud Suite. 

Some of my duties included:

- Assist graphics design team with creating and ordering materials.
- Assist CEO with ensuring ongoing orders for new business cards were completed with the correct employee information changes on business cards. 
- Assist with creating a marketing banner using Adobe InDesign and Illustrator for client use during conventions.  
- Create and publish social media copy with firebased shortlink to company pages on a prestigious Texas Chamber of Commerce page. 
- Create and manage social media events' posts for companies. And More!

Virtual Assistant to Graphics Designer

SiteToWordPress

Project manager to oversee website developers. Managed and lead daily stand-up meetings with employees and company owner using Agile Methodology and Jira/Atlassian Project Management Software. Followed up with website developers to ensure any task blocks were removed in order to complete tasks on time. Ensured timelines to keep workflow moving and employees engaged in their work. I also handled account management with several accounts & the internet marketing efforts of our company. 

Some responsibilities of this role included:
-Clearing obstacles
-Establishing an environment where the team can be effective
-Addressing team dynamics
-Ensuring a good relationship between the team and product owner as well as others outside the team
-Protecting the team from outside interruptions and distractions.

Per CEO Robert Wafle "Amy functioned as my executive assistant and scrum/project manager, did everything I asked of her, and more!

Amy not only scheduled appointments and ensured I attended my own meetings, she also functioned as a scrum master/project manager.  As a scrum master, Amy conducted daily stand up meetings to keep our sprint/project work on track.

Amy also conducted detailed SEO (Search Engine Optimization) audits on multiple web sites providing instructions to optimize each website.   Amy delegated and supervised my development team to perform the SEO optimizations on each site.   Amy also performed continuous/regular (monthly, quarterly, as requested) audits and optimizations.

Given the opportunity, I would hire Amy again."

Project Manager/ Virtual Executive Assistant

FGM Internet Marketing, LLC

Specializing in Social Media Marketing, Account Management, and Content Writing, Amy Wise has been a Marketing Executive with FGM Internet Marketing, LLC since April 2016.

FGM Internet Marketing, LLC is an online marketing consultancy in South Carolina. Our clients include law firms, tradesmen, bookkeepers and CPAs, gyms and personal trainers, pest control, waste management, disaster restoration, environmental organizations, church and missionary groups, real estate professionals, health and beauty businesses, and many other small businesses and organizations across the Nation. We provide our clients with digital marketing services that can be as simple as a website design and build all the way to detailed digital marketing strategies that include SEO, PPC campaigns, social media marketing, email marketing, web analytics and integrated print and digital campaigns.

Some of my duties as Marketing Executive were:

- Conceive and develop efficient and intuitive marketing strategies
- Organize and oversee advertising/communication campaigns (social media)
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
- Write copy for diverse marketing distributions (websites, social media, blogs, etc.)
- Monitor progress of campaigns using various metrics and audit Google analytics and ads reports for performance
- Collaborate with managers in monitoring campaign expenses
- Create awareness of and develop client brand marketing
- Communicate with target audiences and build and develop customer relationships
- Produce creative content, including videos and blog posts
- Run social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement

Marketing Executive

Elite Administration, LLC

Elite Administration Employees are trained to use a system that was developed over 11 years by a licensed professional who has coordinated over $20 Million in business.

Duties included:
- Coordinating enrollments for Colonial Life Insurance
- Set up the enrollment dates, database and reports for Benefit Counselor's to meet with groups to provide insurance policies to their employees
- Work with the Group Payroll Administrator to ensure the enrollment is setup properly for a successful enrollment 
- Creating reports for the Payroll Administrator once enrollment is complete

Scheduler

Colonial Life

Service Colonial Life customers with questions about their policy, claims, billing, life claims, and life insurance policy loans or withdrawals.

Customer Service Specialist II

Liason between agents, plan administrators, and policy owners regarding Colonial Life claims and policies.

Producer/Claims Agent Phone Team

As an analytical, creative copy crafter, I have a great blend of skills. With proven skills in customer service, digital marketing, SEO & copywriting, and experience as a scrum master I can succeed in many different areas of business. 

My portfolio includes copywriting, search engine optimization (SEO), website building, email marketing, social media management, and graphics design work. Who doesn't need a digital marketer that is great with deadlines because she uses project management tools such as Jira and Trello to organize her workday; a digital marketer who earned Google Analytics and Google Ads certification and knows white hat techniques for optimizing your website?





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