Tecofix

Development of the Marketing Strategy. Plan and budget management of the Marketing department. Creation of quarterly campaigns and other promotions. Event planning. PR and Media Management. Coordination of the online store development project. PPC campaign management.

Marketing Director

MaiDot, Lda

Client account management. Team management. Media & PR Communication, brand activation campaigns, and events. Brand development. PPC (Google Ads, Facebook/ Instagram Ads, Linkedin Ads). Social media & Community Management. Copywriting for websites, blogs, and emailing. Prospecting new clients, gathering requirements, and submitting proposals. Clients: Rede Expressos, The Traveler Hostess, TagusGás, ProfitEnergy, Paula Bluemchen, Grupo Brodheim, APAN

Marketing Manager

Renascimento Gestão e Reciclagem de Resíduos, Lda. (now Veolia Group) & Luxuryway 

Project management, automation of telemarketing, and lead generation processes. Coordination of the team for the development of business and marketing plans (Nova SBE Master students). Management and analysis of performance, acquisition, budget, and margin rates. Planning and management of campaigns: marketing, advertising, and media. Websites management. Management of Google Ads campaigns. Copywriting for social media, websites, and email campaigns. Brand strategy definition, budget definition, and control. Corporate rebranding, creation of graphic standards, and other technical material. Monitoring media and brand activation agencies. Media, Communication and PR, Digital and Brand activation. Organization of events for both companies, Recycle B2B business & Luxury Services B2C business (boat shows, exhibitions, brand activation, corporate internal events).
Brands: EcoFiltro, LuxuryWay

Fazenda Girassol Angola

Coordination of the online store development project, alignment between the development team and internal team. Establishment of the online store management processes (customer registration and update, management of customer accounts, product management and availability, stock management). Ensure the proper functioning of the general services helpdesk, quality control, and stock management. Sales and consumption analysis and forecast. Control of the daily product orders. Planning of advertising, promotion, and brand activation campaigns; planning, monitoring, and evaluating. Social network management (product and content management). Newsletters. SEO optimization. Brand: Fazenda Girassol

Ecommerce Manager

Leiritécnica - Fixação, Ferramentas e Acessórios

Management and analysis of several variables within the marketing mix. Monitoring media and brand activation agencies. Planning, preparation, and presentation of promotional proposals to retail and partners. Development and management of campaigns and product communication for traditional market and larger DIY retailers, while ensuring that business targets are being met. Development of POS marketing plans and communication. Social media management, newsletters, online advertising, SEO. Keep up to date with lead generation and affiliate marketing industry trends and developments. Ensure the correct implementation of the company brand revitalization processes. Change and development of company branding and corporate identity, catalogs, brochures, displays, and other technical material, translations, and development of technical information to support the sale. Team management. Definition of a B2B prospection plan, support, coaching, and monitoring of commercial team. Development and management of B2B relationships with clients (online and in-store), affiliate networks, and other external partners.
Brands: Rapid, Castolin, Den Braven, Ferm, Panol, Facal, Walraven, Spit, Tecofix, Leica
Clients: Maxmat, AKI

Sales & Marketing Manager

Capgemini

Marketing Department support. Development of custom training plans. Management and production of all project documentation and planning of CEO meetings. Team management and acceptance tests coordination. SAP parameterization and ESS portal integration. National and international projects.
Clients: Total, SPMS

Analyst Consultant

Exímia-Estrategias de Marketing, Soc Unipessoal Lda

Promotion, consultancy, and sales of beauty and cosmetic products.
Brands: DKNY, Olay, L'Oréal
Clients: Procter & Gamble

Sales Consultant

I consider myself as a creative and solution-oriented person, focused on the best outcome possible for every situation, with the clear focus of adding value to the organizations I’m involved with. My work experiences allowed me to become extremely versatile, adaptable and experienced in several business areas, industries and markets.

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